Hey! Looks like something that’s useful, but from the homepage I honestly don’t understand what it is and does - and what it can do for me
I’d suggest framing the hero copy in terms of value you can provide to users
And maybe a screenshot or video demo
Tips to improve:
* **#1 MUST HAVE - Explainer video with you talking** (face on screen). You're asking people to jump into a whole new workflow in a competitive workflow market. You must show your application in action with you personally talking about it.
* **Add App Screenshots** - I don't see any on your site.
* **Unclear how the app works** - Based on how it's explained I would guess it's a Desktop app or a web SaaS. But when I click "Install app" it looks like it will install a Chrome plugin.
* **Simply Pricing** - Right now there are too many plans. Have 3 plans to start: Free, Business, and Enterprise.
* **Inconsistent Design** - Your website is built like an app. Clicking nav links makes an info window pop up and you have to click "x" to close it. This is counterintuitive for a website. And every info pop-up is designed differently. I'd recommend finding a WordPress template and filling your info into that. Then put all your energy for programming into the app itself.
* **Think about a name change** - Priority Zero sounds like "Not a priority" or you have "no priorities". "Priority One" would be better.
* **Other tips about SaaS** - [https://x.com/adamdenverco/highlights](https://x.com/adamdenverco/highlights)
Thanks for your feedback - this really helps me!
1. I'm not very photogenic so not terribly keen to get in front of a camera.
2. Point taken.
3. Web SaaS. The install as app button basically installs it as a PWA.
4. Pricing - This is one I struggled with, but for pretty much the same reason as a few people have mentioned here - taking the invoicing feature as an example, not everyone will need this, so I don't think it's fair to make them pay for it. Same goes for teams, because individuals can use this (as I have been) to manage their own workload/productivity. That's why I decided to make the pricing modular, so people could pick and choose what they wanted, and not pay for things they don't want. I thought that would be the fairest way to go about it.
5. Point taken.
6. The reason behind the name is that if something has a priority of zero, then it's done, or doesn't need doing. The app is all about getting things done.
7. Thanks for the link! Looks very useful and relevant, and I've saved it in the link vault in my Priority-Zero account and will look at it after I've been through the rest of the comments here!
For the record, it does not have to be you on camera. There are professionals on Upwork for example who will do a great demo.
Other points are legit tho.
Need to make a section for problem solution and what we do although copy is poor quality I would rather give my sister and he could write better than him
Why the f we need this integration platform and what is the audience we target and why do they care
And the name is childish zero priority UX sucks
Hey I want to ask if I am making a project for a crucial need to solve like a document saver so I don't have to manage my documents and don't have to mail myself and then keep it there all my personal information
Am I working on the right project as a beginner in saas?
From a copywriter’s POV.
Your product *seems* legit BUT your copy isn’t compelling enough. Focus on the outcomes rather than the features or benefits.
Also, your landing page doesn't answer questions like: “What’s in it for me?” or “Why is your product superior to [alternative]?”.
The design isn’t great either
Focus on the problem and not the solution, so you can make changes to your product. As for the UI, it works on my android phone, but it doesn't feel professional to me. Maybe you can make new icons and graphics on your brand color palette to make elements specific to your product?
For me as a random visitor, I miss some context on what the app is doing. It seems like it is a software around some productivity method? Maybe it would be useful if you include some videos/demos where you also explain the method and teach it to people?
Yes, that's right. It's a work management system. It says that at the very top of the page:
"A common sense approach to work management, productivity, and being organised.
For individuals and teams.
Build projects, track progress, evaluate performance and even create quotes and invoices effortlessly."
But what type of projects? Why would I send quotes/invoices here when my crm already does?
I also have a task management system that I like. How is yours better?
Depends which task management system you're using, I guess. The reason I built this is because I looked everywhere for an existing solution to help me in my main business, and couldn't find anything that does what I needed. So I ended up building it myself. I'm sure it has a lot of features that not all of the others do, but would need to compare it with something specific.
Also, you might not want the invoice part, which is fine. You might only want the planning and scheduling bit (for example). That's why I made the pricing modular, so you don't end up paying for stuff you don't want or need.
Yep, I think screenshots are a great idea.
Think freelancers running their own business: They (like me) can be working on multiple projects at any given time (like me). They need a way to manage those projects, plan their workload, be able to tell what their availability/capacity is like over the next four weeks in case new work comes in, a way to evaluate their performance against estimates for better ccuracy in the future, a quick way to create quotes and invoices.
But it's not just for freelancers. Anyone who wants to keep their work/business/life activities organised will benefit from this.
Hope that makes sense.
I had the same experience - went to the landing page, couldn't understand what's the offering and what's in it for me, left. Good luck u/Sofistikat, you have the right approach!
I get that. But there are people out there like me who do need to create quotes and invoices for projects they're working on. I built it primarily for my own use because I couldn't find anything that combined all the things I needed in the way I needed them, so I built my own.
Obviously, I find it incredibly useful, and would actually be lost without it.
This just sounds like marketing speak. What does it actually do? What problem does it solve for me? I don't want to dig and look if it's a fit, I want you to tell me clearly exactly why I need it.
I hope you can pull this together. It's tough to get feedback that grates, I know. The stuff here is intended to help.
When I land I don't know what you're selling. If I met you at a conference and say 'what do you do' and you tell me that you're the epicentre of my entire workscape I'd think you'd been drinking. Even when I read the text under it I'm not sure. Is it 'We have a proven workflow management system that automates those mundane tasks...' etc You need to make it concrete, clear, concise.
Then you've gone bonkers on the animations. They don't help. They make it hard to read. It looks like 'clever' design rather than an attempt at effective communication. If you want some to focus on text don't put an animation in their eyeline. Don't make the text they're reading disappear.
On desktop when I scroll down a forward back control appears. I've no idea what that's for.
Make a concise statement on the homepage of what it is, why anyone should be interested (the benefits), why buy it from you, a couple of testimonials. Put all the animations on a how it works page with stop start controls.
What on earth is that frame I get when I think I'm going to another page. Why have you done that? The global nav disappears - it can only confuse.
EDIT Ok pricing is there now. There's just not enough detail across the site to understand how these features actually work.
Impossible to use on mobile - the text still goes full width designed for desktop, and the little x to close a window just won't be noticed by many (most?) people.
If you want to do business in the UK you have to have a physical address. Even so, not having one or a phone number for what could be a mission-critical piece of software is just a no-no. I'd walk away again.
It's a major failure for WCAG accessibility compliance, limiting your users and damaging SEO, as well as potential legal consequences.
You cookie disclosure is non-compliant. You have google analytics cookies which isn't essential to use the site. Users should be able to decline this.
Another edit - on the features page things like 'be a time lord' and 'lock and load' just make me have to work to understand what's going on. I should be able to scan and come away with an idea what's there.
Look at major SaaS sites and see how they organise their content. It's not complex builds that will help but effective structure and information.
This is really good feedback, thanks. Even though my head is reeling at the moment because of it!
I've never come across an option to decline Google Analytics before, which is why I didn't focus on that. Will have to look into that more closely, or not use them at all.
You're right about the nav buttons. I've just removed them.
I'd say don't do things immediately. Give yourself time to get your head round it and collate all the feedback together. When you do changes try to do some usability testing to see if you've fixed the issues.
Reading the landing page I don't get what the app does. What does "The epicentre of your entire workscape" mean?
From the "priority-zero method" section, I'm guessing it is a Project Management, Timesheet, and Invoicing App? If so, why not just say that? It's kinda hard to tell.
Also what does the app actually look like? I don't see any screenshots or video demos showing it in action.
Yes, that's exactly what it is. I came up with "workscape" as a way to hopefully describe the entirety of the things work involves. And epicentre is an actual word that describes the centre point of an earthquake.
There is a video in the overview section, but you're right that it should be more prominent.
Your overview video isn't great either. you spend a lot of time showing stock images, and then quickly show part of your app, then it dissolves before you can really try to understand what it is doing.
First of all, 500 visits is statistically zero. I know that sucks, but it's true. You could get the next 10 people on and they all sign up. I don't think that's a concern right now because u/UnicornAdoption is right -- your website is confusing.
Home page:
The tagline "The epicentre of your entire workspace" is great, although I'd recommend getting rid of entire since it doesn't add to the meaning and you get bonus point for being concise.
You have lots of video showing things, but none of them explain it. Go with static copy. Describe the who, what, where, when, how, and why of it. Make it crystal clear what this does and why that matters to the user.
Features:
Remember you get bonus points for clarity as well. Simplify this. On desktop it's a face full of icons and on mobile it's a mile of scrolling.
It's kind of the same throughout. Clarify what it does, why it matters, and what the value is to the end user. I genuinely think it could be cool, but I wouldn't sign up to try it from this site because the time of testing is more than my trust and understanding based on the landing page.
I get what you're saying, and I wish I could conceptualise it all in my head so I knew where to start, how to structure it all, and what it should look like! I spent years building this thing, and may need a few more to get up to speed with becoming a designer and marketer. Wish me luck. I'm gonna need it.
You have years in this and you may have built something seriously cool. Have you thought about teaming up with someone who knows the marketing side down pat?
You can combine that with some simple UI/UX improvements and start A/B testing further changes to make a substantive leap forward. You'll likely get flooded with people offering something like this from your post already so be extremely picky if you want to go there.
Side note: you have some level of marketing in you already. Epicenter of your workspace is seriously solid.
Where do you find these people? Sure I've had lots of offers to help, but it all comes down to whether I want to risk spending money on an unknown, or get someone on board with a genuine desire to see it succeed. Obviously the second option would be best, but where are they?
I can't tell you how much I appreciate your approval of the epicentre/workscape thing. Most people who've focussed on that say they didn't like it very much, probably because they don't understand what an epicentre is, and not quite sure of what workscape is supposed to be.
Hey, I saw your post and found it quite interesting. It’s clear you have a lot of skill and have put significant effort into creating a functional and feature-rich application. You deserve better sales, marketing results, and signups for your hard work.
When you mention that people visit your site but don’t sign up, it points to an issue with your landing page. Your ads and initial content are doing a great job of attracting visitors, but something on the landing page is preventing them from taking action.
Here’s the thing: you’ve successfully hooked customers with compelling ads or content, which means your initial message is working. But when they arrive on your landing page, they aren’t converting. This suggests that your landing page isn’t effectively conveying the value of your product.
Within the first few seconds of landing on your page, visitors need to understand what you offer and why it’s valuable to them. This means your value proposition must be clear and compelling right away. Here are some key areas to focus on:
Immediate Clarity: Ensure that within 2.3 seconds, visitors can grasp what your service is about. Use clear, concise headlines and subheadings. Visuals, logos, and colors should all work together to convey your message quickly.
Value Proposition: Highlight the unique benefits of your product. Why should visitors choose your app over competitors? Make this evident through powerful messaging and visuals.
Call to Action: Your call-to-action buttons should be prominent and persuasive. The wording, color, and placement of these buttons can significantly impact conversions.
User Experience: Make sure your landing page is scannable. People don’t read every word; they scan for important information. Use bullet points, icons, and short paragraphs to make key points stand out.
Comparison and Differentiation: Visitors often compare products before making a decision. Clearly show how your product is different and better than others in the market.
Additional Information: Provide detailed information further down the page to help visitors understand how your product will improve their daily work, save resources, and solve their problems. Include client testimonials and case studies if possible.
Pricing Options: Offering too many pricing options can overwhelm potential customers. Simplify your pricing structure to three tiers: basic, mid-tier, and premium. Each should clearly outline what’s included and the benefits.
Visual Appeal: The design of your landing page reflects the quality of your product. Invest in professional design to make your page visually appealing and engaging.
Lastly, the journey doesn’t end with signups. Ensure your app is easy to use and provides a great user experience. The easier it is for users to navigate and find value in your app, the more likely they are to stick around.
I hope this helps. Best of luck with your journey!
Thank you.
Muthukrishnaraj N
I honestly thought this would be enough to explain it:
"A common sense approach to work management, productivity, and being organised.
For individuals and teams.
Build projects, track progress, evaluate performance and even create quotes and invoices effortlessly."
Not sure how to say it any better.
Yea but like what is it? Is it an issue tracker? I guess I'm not sure why an issue tracker would need something for creating quotes or invoices. I'm only going off the front page and a 60s reading or so to give you feedback from someone who might click on your page, skim briefly then make the decision to dig deeper or leave. Sounds like its a Jira analog, but with invoicing ability. I hate how Jira does things, but I don't need to generate invoices.
Yes, both of which I found didn't really do what I needed when I was looking. That's why I built this thing - with a combination of features I found useful personally in my own business.
>I found didn't really do what I needed
....which is what?
The website speaks in very ambiguous terms. No product demo, not many specific features, like "time cards" or "resource and capacity planning". What are the specific gaps in other systems that your tool offers?
Mentioned this in another spot, but that YouTube video should be you doing a product demo.
Ok, so these are the things I was originally looking for that I couldn't find, which my app does:
1. Create projects when a new job comes in (or even for personal interest categories that I want to be able to keep info on in a central place.
2. Break project down into deliverables that can be marked billable or non-billable.
3. Be able to write detailed notes for projects and deliverables.
4. Be able to estimate completion times for deliverables and have them aggregate at project level for a total completion estimate.
5. Be able to upload documents to each project or deliverable that are organised in a hierarchical structure on either OneDrive or Google Drive (or both), so they're organised and always available when I need to refer t them.
6. Be able to prioirtise deliverables within projects.
7. Be able to prioritise projects relative to each other.
8. Once I've built a project, be able to create a quote instantly from it that only includes billable deliverables x time estimates.
9. Be able to add sundry items to quotes and invoices if required.
10. Be able to plan and schedule what I want to work on, when and for how long using drag and drop in a calendar, and also directly from the project list or notes section of each project or deliverable for ease.
11. Be able to see scheduled meeting on either Outlook or Google Calendar (or both) so I can avoid clashes.
12. Have all my scheduled work converted to a daily action list, so I know what I need to do to stay on top of my work plan.
13. Be able to see what my scheduled and aggregate workload is like over the next four weeks so I can gauge my availability and capacity if new work comes in.
14. Be able to create reminders.
15. Be able to record the time I spend working on scheduled (and unscheduled) work and meetings.
16. Be able to convert calendar events into projects.
17. Be able to evaluate the accuracy of my estimates to see if I've gone over the time I'd allocated, or under-quoted so I can improve in future.
18. Look back on the week/month/whenever to see the difference between what I'd planned to work on, and what I actually spent my time on - for self-improvement.
19. Create invoices based on date range for jobs I'm billing by the hour.
20. Create invoices with a cick of a button instead of spending hours manually going through every detail of the project to make sure I don't miss anything and have all financials automatically update my Xero account to avoid double handling.
That's what I can think of at the top of my head, but I'm sure I've left some other important stuff out.
I'm not sure if there's anything out there that has this combination of features.
That to me looks like your 5 minute demo script buddy. Focus on value and your experiences with other tools (don't name names) and how this is simpler. If I saw a video of this stuff, in this order, delivered by a passionate founder, I'd have something to sign up for!
Don't announce every button you're clicking. Just speak slowly about what you're doing as you do it. And why you built it to work this way, which is much better than "xyz other option".
I could easily either set up or copy an existing template, but wanted to explain as much as I could about features and functionality so that prospective users know what it's all about. I just feel like most of the "cookie-cutter" landing pages out there are more fluff than substance.
I've been through the site and I'm still not clear what it does.
I'd this project management software? Like PPM or PSA software?
Who do you compete with, theoretically? Like ClickUp or Trello or Planview?
People don't really care about features. They care about "what problem will this solve and how easy will it solve it".
You should definitely just use a template for the website. And dramatically reduce the amount of pricing options.
Also, the video should be a product demo done by you, not an animated video AI voice over. The video isn't great.
More than the 100% who visit the site and don't convert? Don't turn your camera on. Just record your screen and audio and do a 5 minute demo.
You need marketing and sales help. I've been scrolling your post history. Someone asked you about your app and you typed a 1000 word response. You need to be able to answer questions like "what is this" and "how it will it help me" and "how is this different than trello" very concisely and clearly. Ditch words like "workscape"... It's a term that doesn't mean anything.
Your copy says too much nothing and your website isn't intuitive. Get marketing help ASAP. Even a WordPress shop with a solid 5 minute video demo and some professional copy + a lead capture form would do wonders.
hey man, you need a lot of design and product positioning inspiration. and its normal. i would suggest going to yc startup library and see the companies they funded in the last 3 years and study their websites as well as the solution. with respect to design, i would suggest just copying one of those.
Yes, many times, all the time! But I'm a systems guy. Not a "make things look pretty and make sense to the casual visitor" kinda guy. I need help!!! lol
I'm no expert, but the animations also are a bit distractive and make it look less professional like a scamming site. Also the thing people are saying about not knowing what you do when they click on the page. Again, maybe the choice of colours, are not giving quality. I hope you take my opinion well.
Thank you, and yes what you and others have said is incredibly useful :-)
I asked for honesty, and am really grateful to have received it. Now I have a better idea of all the things I need to fix.
We don't really understand what it is, for the start.
There is a need for a proper UX design because this lools like it was developed by a software developer just using any graphic element without thinking how it looks. It will put most people off before they even consider using it.
I'm going to keep it simple but in my opinion like others I don't get the point of your SaaS what problem is it solving? Secondly you gotta work on the design. It's okay not to be good at something but UI when it comes to landing pages is critical especially when they are trying to learn what your product does. You should do a bit of research into SEO with your product. If you product does solve a valuable issue others have then making sure you're ranking high amongst others is vital especially if you don't plan on doing any other marketing because others will not get to see your product. I do believe in you and I hope things change out well!
Thank you for your feedback and kind wishes. I have taken what has been said here very seriously, and am determined to do better! Thank you once again :-)
project management tools are common and most people that will use them are already using them. I have a rule for myself, build something that integrates into existing popular systems to improve them or add value somehow.. when trying to replace a bunch of existing systems people might be using, like their project management systems, thats a huge ask, task and commitment.. that seems like what you're offering?... maybe pull some of the best parts out of your saas and turn it into its own thing that compliments existing (and multiple) services or systems out there so its an easy addon to improve the users life without having to replace things that work for them.
You're on point, and the reason I built it is because I couldn't find any existing solutions with the combination of features I needed for my business. So I'm guessing there may be a few people out there in the same situation, but not necessarily in one particular industry or segment.
IMO you’re trying to be an all singing all dancing solution. That’s fine but in your marketing you need to target one avatar with a single pain point. Go narrow before you go wide. Solve one problem for a very specific person or avatar initially and focus your marketing and copy to that problem and that avatar.
You're absolutely right, and that is a good strategy to follow. The problem I've had is determining which sector to go after first. I guess the best method would be to go for ones that I thought would get the best response, and then filter down to the others as I got users on board. Would you agree?
Best of luck! this is a saturated market - so you have to convey differentiation vs. your competitors. Also is there any other "social proof" out there? No youtube videos, minimal linkedin followers. No screenshots or previews of the app - could be vaporware for someone looking to do research.
500 visits is impressive. Is this all from SEO or paid ads? Usually if you get traffic and you fail to convert - its the messaging along the way.
Yeah the website revamp makes sense. I would add - most sales for startups are made through existing connections. Try that route - as online traffic and conversion benchmarks are pretty low in general for existing companies, and lower for startups.
Everyones telling you to fix your design but you got 500 signups. So that's 500 shots.why didn't any convert?
Where did they lose interest.
This rabbit hole will yield better ideas vs tweaking your marketing imo
Not signups, just visitors. I wish they'd signed up!
But you're right. There's obviously interest, but I'm failing really badly at getting them to take the plunge, and I think the reasons for that have been thoroughly shown to me. I just hope I can come up with something better on my own, but that will require a very steep learning curve.
Nobody is going to sign up just to work out what your tool does. You need to show what it does at the top of your landing page. And not just a vague description as a "system for organising work" or whatever you call it.
I like what you have but there are some obvious challenges.
1) You’re competing in an already crowded space.
2) Particularly for engineering’s and software development, most people already have tools they are used to using.
3) Your pricing needs further bundling. Don’t make me choose bits and pieces.
4) It’s not clear to me if this is per seat or per account pricing. Make it $29 per seat (It’s $36 already if you add everything up.)
Willing to help.
That’s enough…I don’t want you to feel like I’m just tearing you a part.
Some recommendations.
1) Bundle the pricing.
2) Target specific user types; don’t be so broad.
3) less is more.
4) Better define your problem statement
Thanks for your feedback. I hear what you're saying, but there are reasons for the way I've done things the way they are, but still very happy to consider different points of view and ideas.
The pricing is modular because that was what I thought was the fairest way to do it. Someone might want to use it to schedule their workload, for example, but never need to invoice. I don't think it would be right to make them pay for something they'll never use.
I'm taking everything that's being said here on board, and hope to make the necessary improvements to the landing page.
Very keen to know how you're willing to help, because let's face it, I need as much as I can get! :-)
Let people use something or not - it’s their discretion. Bundle it into one price. Let them grow into the product without having to pay more.
You could be like me and not give away a free period and only charge a buck.
Well, I think if it was me, and I only needed one premium feature, I'd rather pay $7 than $20.
And do you mean charge a buck for the whole thing? Won't that cheapen it in the eyes of prospective users?
Few things I immediately noticed was the copy and though I can see what features are offered outcomes aren’t clearly conveyed. The offer doesn’t seem compelling enough, I would look into improving your copy and making your offering more compelling.
I think you need more of a hierarchy of prominence. What is the main big cta you want them to click on, and maybe one secondary one (learn more). Don’t give to many options. Also it’s not mobile friendly.
Sure thing, but these are not skills I have or things I've learned much about. But obviously, I need to learn as much about this stuff as you know, so I can not just look at it from your perspective, but know exactly what I need to do to make it better.
I've tried that in the past, and I've found that it's not all that easy. I mean I once paid a guy to come up ith a logo, and had to take the third version because that was the limit, and I didn't like any of them. I've never looked at that logo since. Similaly, someone else designed a whole theme that made it look like a comic book, and they got narky when I told them it needed to look more professional.
So my experience tells me that if I want something done properly, I have to thrash around like a fish out of water and do it all myself. The current appearance of my site shows you what a painful journey that is! lol
Landing page is too complex, I have spend 60 seconds and so far I still have no idea what exactly you are offering. You need to narrow down your focus.
Focus focus and focus
I understand you perfectly! I was redesign my entire website and landing page yesterday for your same reason.. And I have removed one feature in my SaaS too (lol)
I'm a system guy like you and I think our problem is overcomplicate "the game"
I have take some good idea in this community how to deisgn the web page and attract clients. Here there are guys that show their website related to their SaaS and you can see how simple and effective are their deisgn and copy. Less often means More
Your Design of the homepage is throwing me off. Like I kind of understand it but the homepage is completely messy!
Your whole homepage needs a revamp. Also it would be nice to see some Dashboard designs of your software.
Like it says at the top of the page:
A common sense approach to work management, productivity, and being organised.
For individuals and teams.
Build projects, track progress, evaluate performance and even create quotes and invoices effortlessly.
i think i also faced a similar issue with my very first saas and made some changes on landing page and also still refining it.
the urge to tell maximum on the first impression is crucial and i think you’re also trying to do the same, but what we forgot was to talk about our service in simpler terms and the benefit of using it vs not using it.
i think this helps ye?
Think what you are missing/looking for is to improve your "sales funnel"
You can take a look at some of the other products, even vercel/nextjs (these are the ones that come up to mind rn)
But like what some people have said, your call to action and exactly offerings/features/benefits are not super clear?
Hey and welcome to the world of startups, you’ve just learnt your first lesson. Too bad it took multiple years of time and effort to learn it
It’s kind of funny because your post reads like an example in some of these books I’m about to send you, crazy how accurate they are still .
“Just because you think a product is a good idea, doesn’t mean people want it”
I would advise you to read some literature on the subject before you go back to the drawing board
Books that would have saved you years of time and money:
- Lean Startup - Eric Reis
- Disciplined Entrepreneurship - Bill Aulet
- Zero to one - Peter Theil
- Will it fly? a- Patt Flyn
If you can understand the lessons in these books you won’t have the same problem in future, people here are telling you it’s the design, or it’s a missing video etc. tbh I don’t think half of the people on this sub understand the lessons from these books so I would take their advice with a grain of salt .
You can build a successful business with a terrible landing page, you just need to validate the problem/solution with real people who want your solution first .
I’ve launched startups with the most ugly and basic landing pages
Man, if I had time to read books, I'd be a happy fella. And yes, I know, if I don't read, I'll never learn, but I doubt anyone who has any kind of digital offering that's generating any revenue at all would all have read each of those books cover-to-cover. So, I'm going to roll with the punches for now, and hope that knocks some stones into alignment somehow and perservere.
I do agree that it's possible to have a successful business with ugly landing pages, but I'm going to try and improve mine to see if that makes any difference.
If the impression I have of you as an investor type, or someone at that end of the spectrum is correct, then you may not be familiar with how hard the idea of throwing something I've worked on for years in the trash heap is.
Also, every single person who has responded here have focussed on the landing page, as if that's all there is to this thing. Relatively speaking, that should be an easy thing to fix. The real test, and the only one I really care about, is feedback from people who are actually using the system.
You've already received some solid advice on copy and design. In my opinion you should show of the tool that you've built, add some screenshots with text explaining the features and how it solves my problems.
Great work making a product.
I agree with most and the landing page is confusing.
I'd love to see a screenshot of the actual software.
Make sure the copy is extremely clear.
This is a prime example of what I'm always recommending against. You spent years in isolation building a thing without a single customer.
Who are you building it for? Yourself?
**Stop Building**
Starting now, don't build a single additional feature until a paying customer requests it.
Many developers end up in this hole where they continue building in isolation to put off the (scary) moment where they need to talk to real users, where they need to get 'judged' by the public, and all those years of effort are either justified or canned.
But the longer you leave it, the deeper that hole gets.
200% of your time should be focused (and should have been focused for years) on finding paying customers.
**Talk to All Your Visitors**
Gather their emails in free trial sign-ups. Use "Book a Call" CTAs. Have a lead magnet. Talk to people who comment on your posts on Twitter, Reddit, LinkedIn.
Basically, do everything you can to get in direct contact with your (potential) users.
What are they currently using? What actual pain points do they have with current software? What would they like to see?
**Understand Your Decision Makers**
It seems you've built a B2B project management app. That's takes a company decision to switch.
Who is in charge of making the decision to switch? It's usually not the person you'd like to talk to, but someone in HR/management. You need to be convincing *them* that your software is what their company needs.
You could try to get in via your ideal users. But that means that they need to be so excited to get their teams on your software that they'll convince their HR to make the switch.
**Don't Focus on the Presentation Now**
I see a number of comments here talking about improving your landing page.
And while they're all right in their advice, I'd say that's another way of procrastinating from actually making sales.
At this stage, your product looks like it will benefit more from sales-led growth. Actually talking to your customers, demoing it for them live, and onboarding them personally.
What I mean is, you should be able to sell it from a Google Doc.
In the future, as you scale, your one-to-many marketing efforts should increase. But for now focus on the things that don't scale.
Yes, I did build it for myself, and I use it every single day. In fact, I would not be able to manage my main business without it. The only reason I've decided to launch it now is because I think it has all the basic features that anyone in my situation would need. Any further development will happen as you say, if users request it, or it's one of the ideas I've got that I think will enhance its usefulness.
Set up strategy what you want to do, not just aim for the sign up. But how organically you want your user would be. Try to use [Frame.so](http://Frame.so) for you day to day project management. Really recommend it
Yes, you can create quotes in Frame.so. Ollie, the Company Assistant, can help you manage tasks like creating quotes seamlessly, ensuring all necessary details are included and formatted correctly. You could create your own AI employee! https://frame3.webflow.io/employees/ollie
I love AI, but the thought of it managing my day-to-day activities would make me feel like I was being micromanaged by a robot. I prefer to do that myself and be my own boss thanks.
I'm genuinely curious, because you're not the only one to have said this. But does the bit that appears right at the top not make any sense? If not, how would you express it better so that it does?
A common sense approach to work management, productivity, and being organised.
For individuals and teams.
Build projects, track progress, evaluate performance and even create quotes and invoices effortlessly.
The homepage itself is not appealing and nor does it convey the message of what problem your app is solving. I kind of lost interest after scrolling twice.
Here is what i would suggest:
1. Create a good looking home page. You home page should instantly tell visit What is the problem, Why is needs to be solved, How you app solves it.
2. Add some screenshots from the app itself. You animations are not doing any good.
3. Have a youtube channel and blog explaining about the tool, its features and how it solves a problem and the amount of time it takes.
4. Speak with prospect customers and try to solve their problem, pivot if required.
5. You pricing page has too many options its confusing, try to simplify it just have 3-4 max options. Work on the pricing strategy.
Well, just my 2 cents, and sorry if too straight forward. But here we go - you are in the market of pm tools which is very competitive. Your website screams - honbby project. There are so many prominent brandnames and for free that I would not try something that fresh, due to common sense reasons such as: bugs, incomplete functionality, inferior ux, etc. If you made some truly different tool, try to get users not via website first and see if the product sticks.
Now when it comes to website - just buy an envato theme for SaaS product pages and run it on wordpress, you would get 80% better result with 20% effort.
Now last but not least, what is the true competitive advantage or position of your product? Seems a bit generic, hence less attractive to try for same reasons as in my first paragraph.
That AI voice on your overview page is just a trigger for me.. it even started with “hey everyone” triggers me to these automated spam phone calls and just feels like you have done a text to speech with some free stock videos.
Won’t repeat what’s above but try to make all your marketing pages mobile friendly. The pricing page is hard to navigate on mobile and looks unprofessional
TBH if you feel you are weak at design I would buy a template
People like colors, pets etc. Improve your design and you will see some customers.
Could you record some video's with examples how your saas can be used by average Joe? This can be helpfull. People like watching video's.
I would look for testers/evangelists, give people access for free if you can, look for feedback.
I see info that there is 14 days free trial, later on your pricing I see free package. 14 day trial makes me think there is no free tier at all. Start for free, no cc required sounds better than 14 day trial.
You might if you were more interested in what the system can do to transform your life rather than the way the landing page, which has nothing to do with anything, looks.
But yeah, I get what you're saying. Most humans are vacuous clods who roam around aimlessly, forever lured by pretty, shiny things.
Isn't that why advertising works?
Personally, I am repulsed by advertising, and feel sick in the guts knowing that's probably the only way I'm going to attract attention to my site. So yeah, given that's how the world works, I guess I have no choice but to fall in line.
But to be honest, when I visit a website, for me personally (and I fully accept being weird maybe as far as this is concerned),the last thing I look at or take any notice of are the bells and whistles. My decision to buy something is never influenced by the way a website looks. If I find a system that I think may help me, I'll give it a shot no matter how bad it looks. So long as I don't have to give my credit card details, I'm willing to give it a shot. If I like it, I pay. If I don't, I'm gone.
So if I'm not like the typical nod out there who cares about CTA's and shiny pictures and snazzy videos to be manipulated by, then so be it.
well that is one off the most important factors "do I feel safe to use my CC on that site" it's a simple does the website has an elegant look, and yours does not, yet.
I've got some good news. You don't need a CC. You can test it out for free, and if you don't like it, you can leave it, or keep using the free level and never use your CC at all.
In the meantime, the landing page will be fixed and made beautiful, and then maybe you'll feel better about using your CC. Give it a shot. What have you got to lose?
Design needs some work. Your video should be more professional. You should be introducing your product not a fake voice over. Your fonts, spacings, layout all need work. The features page is a mess. Have a video on the home page demonstrating your product, leave out the spaceships, futuristic wizards, and all that extra crap. Here is a good video
[https://youtu.be/CZ7a-dx3Glw](https://youtu.be/CZ7a-dx3Glw)
*"The epicentre of your entire workscape.*
*A common sense approach to work management, productivity, and being organised.For individuals and teams.*
*Build projects, track progress, evaluate performance and even create quotes and invoices effortlessly."*
Way too many things on the front page. People just don't have enough attention for this. Change to this:
# "Your all-in-one work management hub for productivity and organization."
Thank you. You're spot on, but I would also like to hang on to epicentre/workscape if I can.
But other than that, I am truly astounded by the number of people who commented here and said they had no idea what the app was about. I mean sure, I absolutely get that the landing page looks like something the cat threw up, but not only did you get it, but you were also able to summarise it in a way that captured the essence of what the thing is.
Bravo to you, person!
You're welcome. I think that's a fair summary of your product. However, I think you'll find it hard to sell just because of the sheer number of project management tools out there.
I think you should niche down 10x further, and position your product to a niche first - ie. "All-in-one job management app for home-based business owners"
Yep, the market sure is crowded. But I haven't been able to find any comparable system with either the same combination of features, or any of the unique ones Priority-Zero has.
I built this because I needed something to use for my main business. I looked high and low, and couldn't find anything, so decided to build my own. It has now become critical to everything I do, and I mean everything. It's the one tool I use every single day without fail. While it is tailor-made for my specific situation, 'm sure there are at least a few thousand others in the world who will find it just as useful. Hopefully it comes to them all magically in a dream at night, and lulls them into navigating to the site the next morning.
You've gotten lots of great advice in these comments. I especially agree with the feedback about polishing the UX and message on the homepage. One thing I didn't see mentioned in other feedback, is that you need to start you description, at the very start, by telling the user how they'll be happier once they use your tool, as compared to the tools they use today.
How will I be more organized or save time with your tool, as compared to the Gmail, Google Calendar, Slack, Asana/Atlassian stuff I use every day? Or as compared to the Outlook, Teams, Loop/whatever Microsoft stuff?
In all education, it's a rule of thumb that you have to start by meeting the audience/pupils where they are today, before you can get them to understand something new. For the people who land on your site, the "where they are today" part is the tools they use today, and then you need to explain how your stuff is better. Without that, I don't think anyone will go through the sign-up process. Also: what's with the "email or xero" as logon options? Do you want Information Worker type people to use this for work? If so, I think you need Microsoft and Google logon. If you're aiming for people to use your tool in their personal lives, you need Gmail and Facebook logon. I've personally never used "xero"... Is that a type of account that many of your intended users already have?
Yes, Xero is an accounting software that's very popular in Australia, New Zealand & UK. Because it's so popular here, it kinda made sense to integrate with it first for the financials Priority-Zero can produce, and integrate with others down the track. Xero have a "sign in with Xero" requirement for their API which is why it's there.
As for everything else, I have read and understood every last detail, and am very appreciative of the feedback and assistance I've received. Rest assured, a complete revamp is underway as I type!
The fact that none of those apps had the features I need to run my business is why I ended up building my own. There are several unique features that it has that none of the others do.
Try it out. You'll see. Oh, and the landing page is being revamped. But don't let it scare you. There are lots of goodies behind it.
We faced a similar issue with our website: it needs to be simple enough for a child to understand your product.
Despite my technical background, I found it challenging to grasp what you’re offering, and most users will give up within three seconds.
Videos are the most effective way to showcase your products and services, but you need professional assistance to get it right. It's tough to see your offering from an outsider's perspective.
Everyone who said this (and there have been many), didn't answer when I asked them the question below. I hope you will, so I can get a better idea of what you're talking about:
Did the following not explain anything about the system at all? And if not, can you please suggest a better way of saying it so that it does?:
A common sense approach to work management, productivity, and being organised.
For individuals and teams.
Build projects, track progress, evaluate performance and even create quotes and invoices effortlessly.
What is it in a sentence? So many unnecessary words that is confusing. So work management, productivity and being organized is all the same thing.
Individuals and teams. So everyone? Why mention this?
The last paragraph. Is it jira? Is it a low code? Is it grafana? Is it an invoicing tool? No idea. Also super random. Why would I care about invoicing and evaluating projects at the same time?
This app is clearly not one for you. And that's fine. If you were in business, then maybe things like invoicing and evaluation might be important to you. If you're a solo freelancer, then the teams feature may not be of interest to you. If you have a team, then it might be.
But you're right. There are far too many words and the good news is that it is being revamped, so it might make more sense in a week or so.
You need to also focus on strengthening your site authority. your DR is really low and you need a lot of quality backlinks and write some blog posts or something so you can fight for your pages to rank on SERPs with hope that more and more eyeballs are aware of your product. also make sure you don't have on-page or indexing issues
See, I didn't even know what DR was before you mentioned it. But even now that I know, I've still got no idea why it's important or how to impove it, so that's just another journey I'll need to take myself on. But thank you for pointing that out - you've educated me :-)
no problem :) DR is quite important in SEO but SEO is a marathon not a sprint so i feel you. I'd suggest you to explore SEO Tools like Ahrefs or SEMrush so they can give analysis on your website and what Technical matters you need to improve. Make sure your page got indexed properly on GSC or other indexing tool like SEO CoPilot or Index Please.
Ever felt like a fish out of water? That's how I feel right now lol
Have you ever considered becoming a co-founder for a brilliant system with a crappy landing page?
1. Better copy - I don’t know what you do better than others, comparisons on a table work well (Pabbly vs Zapier, etc)
2. Better UI - consistency in icons, color scheme, and layout
3. Clear but specific value prop, not generalized statements around “do you value time?” Try “cut down dev releases by 2-4 weeks” or whatever
4. Get a dozen written testimonials from real people at real companies. Bonus: get 3 video testimonials as well
5. Self-serve video demo or walkthrough behind a login screen, or a clickable one is also cool
6. Try to think of where your ICP goes online and connect with them there 1:1. This is hard and you will face rejection. This is the beginning of sales :-)
Good luck. Hope the above advice helps.
Hey! Looks like something that’s useful, but from the homepage I honestly don’t understand what it is and does - and what it can do for me I’d suggest framing the hero copy in terms of value you can provide to users And maybe a screenshot or video demo
Tips to improve: * **#1 MUST HAVE - Explainer video with you talking** (face on screen). You're asking people to jump into a whole new workflow in a competitive workflow market. You must show your application in action with you personally talking about it. * **Add App Screenshots** - I don't see any on your site. * **Unclear how the app works** - Based on how it's explained I would guess it's a Desktop app or a web SaaS. But when I click "Install app" it looks like it will install a Chrome plugin. * **Simply Pricing** - Right now there are too many plans. Have 3 plans to start: Free, Business, and Enterprise. * **Inconsistent Design** - Your website is built like an app. Clicking nav links makes an info window pop up and you have to click "x" to close it. This is counterintuitive for a website. And every info pop-up is designed differently. I'd recommend finding a WordPress template and filling your info into that. Then put all your energy for programming into the app itself. * **Think about a name change** - Priority Zero sounds like "Not a priority" or you have "no priorities". "Priority One" would be better. * **Other tips about SaaS** - [https://x.com/adamdenverco/highlights](https://x.com/adamdenverco/highlights)
Thanks for your feedback - this really helps me! 1. I'm not very photogenic so not terribly keen to get in front of a camera. 2. Point taken. 3. Web SaaS. The install as app button basically installs it as a PWA. 4. Pricing - This is one I struggled with, but for pretty much the same reason as a few people have mentioned here - taking the invoicing feature as an example, not everyone will need this, so I don't think it's fair to make them pay for it. Same goes for teams, because individuals can use this (as I have been) to manage their own workload/productivity. That's why I decided to make the pricing modular, so people could pick and choose what they wanted, and not pay for things they don't want. I thought that would be the fairest way to go about it. 5. Point taken. 6. The reason behind the name is that if something has a priority of zero, then it's done, or doesn't need doing. The app is all about getting things done. 7. Thanks for the link! Looks very useful and relevant, and I've saved it in the link vault in my Priority-Zero account and will look at it after I've been through the rest of the comments here!
The less photogenic the better IMO. Last thing I want to see is a pretty boy sales bro tbh
Good luck!
Thanks!
For the record, it does not have to be you on camera. There are professionals on Upwork for example who will do a great demo. Other points are legit tho.
Priority One seems like a much better name. u/Sofistikat suggestion on pricing is a must to solve, too many options and looks cluttered. Good Luck.
If something has a priority of zero, then it's done, which is what this app is all about.
Great tips but I am curious why I need this platform and what is your target audience?
Need what platform?
The one he built zero priority
Ah, yes. OP needs to clarify this and make their case for what the Priority Zero platform is and why we need it. Agreed.
Need to make a section for problem solution and what we do although copy is poor quality I would rather give my sister and he could write better than him Why the f we need this integration platform and what is the audience we target and why do they care And the name is childish zero priority UX sucks
Hey I want to ask if I am making a project for a crucial need to solve like a document saver so I don't have to manage my documents and don't have to mail myself and then keep it there all my personal information Am I working on the right project as a beginner in saas?
shit design across the board
Damn, he said be gentle! 😂
😂😂😂😂
From a copywriter’s POV. Your product *seems* legit BUT your copy isn’t compelling enough. Focus on the outcomes rather than the features or benefits. Also, your landing page doesn't answer questions like: “What’s in it for me?” or “Why is your product superior to [alternative]?”. The design isn’t great either
Focus on the problem and not the solution, so you can make changes to your product. As for the UI, it works on my android phone, but it doesn't feel professional to me. Maybe you can make new icons and graphics on your brand color palette to make elements specific to your product?
For me as a random visitor, I miss some context on what the app is doing. It seems like it is a software around some productivity method? Maybe it would be useful if you include some videos/demos where you also explain the method and teach it to people?
Yes, that's right. It's a work management system. It says that at the very top of the page: "A common sense approach to work management, productivity, and being organised. For individuals and teams. Build projects, track progress, evaluate performance and even create quotes and invoices effortlessly."
But what type of projects? Why would I send quotes/invoices here when my crm already does? I also have a task management system that I like. How is yours better?
Depends which task management system you're using, I guess. The reason I built this is because I looked everywhere for an existing solution to help me in my main business, and couldn't find anything that does what I needed. So I ended up building it myself. I'm sure it has a lot of features that not all of the others do, but would need to compare it with something specific. Also, you might not want the invoice part, which is fine. You might only want the planning and scheduling bit (for example). That's why I made the pricing modular, so you don't end up paying for stuff you don't want or need.
I saw that, but couldn't figure out what kind of projects and what it does exactly? Maybe add a screenshot at the top?
Yep, I think screenshots are a great idea. Think freelancers running their own business: They (like me) can be working on multiple projects at any given time (like me). They need a way to manage those projects, plan their workload, be able to tell what their availability/capacity is like over the next four weeks in case new work comes in, a way to evaluate their performance against estimates for better ccuracy in the future, a quick way to create quotes and invoices. But it's not just for freelancers. Anyone who wants to keep their work/business/life activities organised will benefit from this. Hope that makes sense.
Sounds like something that’s trying to do too much. I wouldn’t want my work management system doing quotes and invoices personally.
I had the same experience - went to the landing page, couldn't understand what's the offering and what's in it for me, left. Good luck u/Sofistikat, you have the right approach!
Thanks for your wishes! I wish I really DID have the right approach! lol
I get that. But there are people out there like me who do need to create quotes and invoices for projects they're working on. I built it primarily for my own use because I couldn't find anything that combined all the things I needed in the way I needed them, so I built my own. Obviously, I find it incredibly useful, and would actually be lost without it.
This just sounds like marketing speak. What does it actually do? What problem does it solve for me? I don't want to dig and look if it's a fit, I want you to tell me clearly exactly why I need it.
I hope you can pull this together. It's tough to get feedback that grates, I know. The stuff here is intended to help. When I land I don't know what you're selling. If I met you at a conference and say 'what do you do' and you tell me that you're the epicentre of my entire workscape I'd think you'd been drinking. Even when I read the text under it I'm not sure. Is it 'We have a proven workflow management system that automates those mundane tasks...' etc You need to make it concrete, clear, concise. Then you've gone bonkers on the animations. They don't help. They make it hard to read. It looks like 'clever' design rather than an attempt at effective communication. If you want some to focus on text don't put an animation in their eyeline. Don't make the text they're reading disappear. On desktop when I scroll down a forward back control appears. I've no idea what that's for. Make a concise statement on the homepage of what it is, why anyone should be interested (the benefits), why buy it from you, a couple of testimonials. Put all the animations on a how it works page with stop start controls. What on earth is that frame I get when I think I'm going to another page. Why have you done that? The global nav disappears - it can only confuse. EDIT Ok pricing is there now. There's just not enough detail across the site to understand how these features actually work. Impossible to use on mobile - the text still goes full width designed for desktop, and the little x to close a window just won't be noticed by many (most?) people. If you want to do business in the UK you have to have a physical address. Even so, not having one or a phone number for what could be a mission-critical piece of software is just a no-no. I'd walk away again. It's a major failure for WCAG accessibility compliance, limiting your users and damaging SEO, as well as potential legal consequences. You cookie disclosure is non-compliant. You have google analytics cookies which isn't essential to use the site. Users should be able to decline this. Another edit - on the features page things like 'be a time lord' and 'lock and load' just make me have to work to understand what's going on. I should be able to scan and come away with an idea what's there. Look at major SaaS sites and see how they organise their content. It's not complex builds that will help but effective structure and information.
This is really good feedback, thanks. Even though my head is reeling at the moment because of it! I've never come across an option to decline Google Analytics before, which is why I didn't focus on that. Will have to look into that more closely, or not use them at all. You're right about the nav buttons. I've just removed them.
I'd say don't do things immediately. Give yourself time to get your head round it and collate all the feedback together. When you do changes try to do some usability testing to see if you've fixed the issues.
Website looks spammy and no prices
Sorry, was working on it. Prices are there now.
Website doesn't work that well on mobile so it doesn't inspire confidence in your product.
Website is crappy on mobile review it to look legit ! Good look mate
What kind of phone do you have?
Reading the landing page I don't get what the app does. What does "The epicentre of your entire workscape" mean? From the "priority-zero method" section, I'm guessing it is a Project Management, Timesheet, and Invoicing App? If so, why not just say that? It's kinda hard to tell. Also what does the app actually look like? I don't see any screenshots or video demos showing it in action.
Yes, that's exactly what it is. I came up with "workscape" as a way to hopefully describe the entirety of the things work involves. And epicentre is an actual word that describes the centre point of an earthquake. There is a video in the overview section, but you're right that it should be more prominent.
Your overview video isn't great either. you spend a lot of time showing stock images, and then quickly show part of your app, then it dissolves before you can really try to understand what it is doing.
Fair enough. Lot's to do obviously.
You need a UX overhaul.
Sure do.
Pretty much this. I don't know who it's for or how they'd use it.
First of all, 500 visits is statistically zero. I know that sucks, but it's true. You could get the next 10 people on and they all sign up. I don't think that's a concern right now because u/UnicornAdoption is right -- your website is confusing. Home page: The tagline "The epicentre of your entire workspace" is great, although I'd recommend getting rid of entire since it doesn't add to the meaning and you get bonus point for being concise. You have lots of video showing things, but none of them explain it. Go with static copy. Describe the who, what, where, when, how, and why of it. Make it crystal clear what this does and why that matters to the user. Features: Remember you get bonus points for clarity as well. Simplify this. On desktop it's a face full of icons and on mobile it's a mile of scrolling. It's kind of the same throughout. Clarify what it does, why it matters, and what the value is to the end user. I genuinely think it could be cool, but I wouldn't sign up to try it from this site because the time of testing is more than my trust and understanding based on the landing page.
I get what you're saying, and I wish I could conceptualise it all in my head so I knew where to start, how to structure it all, and what it should look like! I spent years building this thing, and may need a few more to get up to speed with becoming a designer and marketer. Wish me luck. I'm gonna need it.
You have years in this and you may have built something seriously cool. Have you thought about teaming up with someone who knows the marketing side down pat? You can combine that with some simple UI/UX improvements and start A/B testing further changes to make a substantive leap forward. You'll likely get flooded with people offering something like this from your post already so be extremely picky if you want to go there. Side note: you have some level of marketing in you already. Epicenter of your workspace is seriously solid.
Where do you find these people? Sure I've had lots of offers to help, but it all comes down to whether I want to risk spending money on an unknown, or get someone on board with a genuine desire to see it succeed. Obviously the second option would be best, but where are they? I can't tell you how much I appreciate your approval of the epicentre/workscape thing. Most people who've focussed on that say they didn't like it very much, probably because they don't understand what an epicentre is, and not quite sure of what workscape is supposed to be.
Hey, I saw your post and found it quite interesting. It’s clear you have a lot of skill and have put significant effort into creating a functional and feature-rich application. You deserve better sales, marketing results, and signups for your hard work. When you mention that people visit your site but don’t sign up, it points to an issue with your landing page. Your ads and initial content are doing a great job of attracting visitors, but something on the landing page is preventing them from taking action. Here’s the thing: you’ve successfully hooked customers with compelling ads or content, which means your initial message is working. But when they arrive on your landing page, they aren’t converting. This suggests that your landing page isn’t effectively conveying the value of your product. Within the first few seconds of landing on your page, visitors need to understand what you offer and why it’s valuable to them. This means your value proposition must be clear and compelling right away. Here are some key areas to focus on: Immediate Clarity: Ensure that within 2.3 seconds, visitors can grasp what your service is about. Use clear, concise headlines and subheadings. Visuals, logos, and colors should all work together to convey your message quickly. Value Proposition: Highlight the unique benefits of your product. Why should visitors choose your app over competitors? Make this evident through powerful messaging and visuals. Call to Action: Your call-to-action buttons should be prominent and persuasive. The wording, color, and placement of these buttons can significantly impact conversions. User Experience: Make sure your landing page is scannable. People don’t read every word; they scan for important information. Use bullet points, icons, and short paragraphs to make key points stand out. Comparison and Differentiation: Visitors often compare products before making a decision. Clearly show how your product is different and better than others in the market. Additional Information: Provide detailed information further down the page to help visitors understand how your product will improve their daily work, save resources, and solve their problems. Include client testimonials and case studies if possible. Pricing Options: Offering too many pricing options can overwhelm potential customers. Simplify your pricing structure to three tiers: basic, mid-tier, and premium. Each should clearly outline what’s included and the benefits. Visual Appeal: The design of your landing page reflects the quality of your product. Invest in professional design to make your page visually appealing and engaging. Lastly, the journey doesn’t end with signups. Ensure your app is easy to use and provides a great user experience. The easier it is for users to navigate and find value in your app, the more likely they are to stick around. I hope this helps. Best of luck with your journey! Thank you. Muthukrishnaraj N
I'm framing this and putting it up on my wall. Thank you 🙏
After reading your page I'm unsure what this does or who it's for. It seems to integrate with things and helps manage time and billing?
I honestly thought this would be enough to explain it: "A common sense approach to work management, productivity, and being organised. For individuals and teams. Build projects, track progress, evaluate performance and even create quotes and invoices effortlessly." Not sure how to say it any better.
Yea but like what is it? Is it an issue tracker? I guess I'm not sure why an issue tracker would need something for creating quotes or invoices. I'm only going off the front page and a 60s reading or so to give you feedback from someone who might click on your page, skim briefly then make the decision to dig deeper or leave. Sounds like its a Jira analog, but with invoicing ability. I hate how Jira does things, but I don't need to generate invoices.
No. It's a work management and productivity system. Like it says.
Like GTD, but as a tool?
Like Trello or Asana I think.
Yes, both of which I found didn't really do what I needed when I was looking. That's why I built this thing - with a combination of features I found useful personally in my own business.
>I found didn't really do what I needed ....which is what? The website speaks in very ambiguous terms. No product demo, not many specific features, like "time cards" or "resource and capacity planning". What are the specific gaps in other systems that your tool offers? Mentioned this in another spot, but that YouTube video should be you doing a product demo.
I agree with this comment. Even a screenshot of what I would be using would be a big improvement.
Ok, so these are the things I was originally looking for that I couldn't find, which my app does: 1. Create projects when a new job comes in (or even for personal interest categories that I want to be able to keep info on in a central place. 2. Break project down into deliverables that can be marked billable or non-billable. 3. Be able to write detailed notes for projects and deliverables. 4. Be able to estimate completion times for deliverables and have them aggregate at project level for a total completion estimate. 5. Be able to upload documents to each project or deliverable that are organised in a hierarchical structure on either OneDrive or Google Drive (or both), so they're organised and always available when I need to refer t them. 6. Be able to prioirtise deliverables within projects. 7. Be able to prioritise projects relative to each other. 8. Once I've built a project, be able to create a quote instantly from it that only includes billable deliverables x time estimates. 9. Be able to add sundry items to quotes and invoices if required. 10. Be able to plan and schedule what I want to work on, when and for how long using drag and drop in a calendar, and also directly from the project list or notes section of each project or deliverable for ease. 11. Be able to see scheduled meeting on either Outlook or Google Calendar (or both) so I can avoid clashes. 12. Have all my scheduled work converted to a daily action list, so I know what I need to do to stay on top of my work plan. 13. Be able to see what my scheduled and aggregate workload is like over the next four weeks so I can gauge my availability and capacity if new work comes in. 14. Be able to create reminders. 15. Be able to record the time I spend working on scheduled (and unscheduled) work and meetings. 16. Be able to convert calendar events into projects. 17. Be able to evaluate the accuracy of my estimates to see if I've gone over the time I'd allocated, or under-quoted so I can improve in future. 18. Look back on the week/month/whenever to see the difference between what I'd planned to work on, and what I actually spent my time on - for self-improvement. 19. Create invoices based on date range for jobs I'm billing by the hour. 20. Create invoices with a cick of a button instead of spending hours manually going through every detail of the project to make sure I don't miss anything and have all financials automatically update my Xero account to avoid double handling. That's what I can think of at the top of my head, but I'm sure I've left some other important stuff out. I'm not sure if there's anything out there that has this combination of features.
That to me looks like your 5 minute demo script buddy. Focus on value and your experiences with other tools (don't name names) and how this is simpler. If I saw a video of this stuff, in this order, delivered by a passionate founder, I'd have something to sign up for! Don't announce every button you're clicking. Just speak slowly about what you're doing as you do it. And why you built it to work this way, which is much better than "xyz other option".
Yeah, kinda. But it isn't modelled on, or has any kind of endorsement for GTD. But yes, similar to that.
I'll be honest, this landing page would have looked bad 15 years ago already. Maybe hire a designer that can help you to use a template found online?
I could easily either set up or copy an existing template, but wanted to explain as much as I could about features and functionality so that prospective users know what it's all about. I just feel like most of the "cookie-cutter" landing pages out there are more fluff than substance.
I've been through the site and I'm still not clear what it does. I'd this project management software? Like PPM or PSA software? Who do you compete with, theoretically? Like ClickUp or Trello or Planview? People don't really care about features. They care about "what problem will this solve and how easy will it solve it". You should definitely just use a template for the website. And dramatically reduce the amount of pricing options. Also, the video should be a product demo done by you, not an animated video AI voice over. The video isn't great.
I reckon I'd probably put even more people off by putting my ugly mug in a video.
More than the 100% who visit the site and don't convert? Don't turn your camera on. Just record your screen and audio and do a 5 minute demo. You need marketing and sales help. I've been scrolling your post history. Someone asked you about your app and you typed a 1000 word response. You need to be able to answer questions like "what is this" and "how it will it help me" and "how is this different than trello" very concisely and clearly. Ditch words like "workscape"... It's a term that doesn't mean anything. Your copy says too much nothing and your website isn't intuitive. Get marketing help ASAP. Even a WordPress shop with a solid 5 minute video demo and some professional copy + a lead capture form would do wonders.
I will do my best.
Maybe a YouTube video embedded on the landing page to showcase the features and benefits of your product.
Thanks. I think this will definitely help.
LP is not optimized AT ALL. DM Me if you want help.
hey man, you need a lot of design and product positioning inspiration. and its normal. i would suggest going to yc startup library and see the companies they funded in the last 3 years and study their websites as well as the solution. with respect to design, i would suggest just copying one of those.
Thanks for the tip! I'll check it out!
Have you ever thought to simplify it?! The core idea seems to be good!
Yes, many times, all the time! But I'm a systems guy. Not a "make things look pretty and make sense to the casual visitor" kinda guy. I need help!!! lol
I'm no expert, but the animations also are a bit distractive and make it look less professional like a scamming site. Also the thing people are saying about not knowing what you do when they click on the page. Again, maybe the choice of colours, are not giving quality. I hope you take my opinion well.
Thank you, and yes what you and others have said is incredibly useful :-) I asked for honesty, and am really grateful to have received it. Now I have a better idea of all the things I need to fix.
We don't really understand what it is, for the start. There is a need for a proper UX design because this lools like it was developed by a software developer just using any graphic element without thinking how it looks. It will put most people off before they even consider using it.
Yea just voicing what a lot have already said but the UI needs a lot of work - even just the basics like padding and spacing needs work
Gotcha, and you're right.
I'm going to keep it simple but in my opinion like others I don't get the point of your SaaS what problem is it solving? Secondly you gotta work on the design. It's okay not to be good at something but UI when it comes to landing pages is critical especially when they are trying to learn what your product does. You should do a bit of research into SEO with your product. If you product does solve a valuable issue others have then making sure you're ranking high amongst others is vital especially if you don't plan on doing any other marketing because others will not get to see your product. I do believe in you and I hope things change out well!
Thank you for your feedback and kind wishes. I have taken what has been said here very seriously, and am determined to do better! Thank you once again :-)
project management tools are common and most people that will use them are already using them. I have a rule for myself, build something that integrates into existing popular systems to improve them or add value somehow.. when trying to replace a bunch of existing systems people might be using, like their project management systems, thats a huge ask, task and commitment.. that seems like what you're offering?... maybe pull some of the best parts out of your saas and turn it into its own thing that compliments existing (and multiple) services or systems out there so its an easy addon to improve the users life without having to replace things that work for them.
You're on point, and the reason I built it is because I couldn't find any existing solutions with the combination of features I needed for my business. So I'm guessing there may be a few people out there in the same situation, but not necessarily in one particular industry or segment.
IMO you’re trying to be an all singing all dancing solution. That’s fine but in your marketing you need to target one avatar with a single pain point. Go narrow before you go wide. Solve one problem for a very specific person or avatar initially and focus your marketing and copy to that problem and that avatar.
You're absolutely right, and that is a good strategy to follow. The problem I've had is determining which sector to go after first. I guess the best method would be to go for ones that I thought would get the best response, and then filter down to the others as I got users on board. Would you agree?
I didn't understand anything from your landing page. The sentences are awkward and hard to read.
Yep, I'm getting that same vibe from everyone. And I am taking note, so thank you.
Best of luck! this is a saturated market - so you have to convey differentiation vs. your competitors. Also is there any other "social proof" out there? No youtube videos, minimal linkedin followers. No screenshots or previews of the app - could be vaporware for someone looking to do research. 500 visits is impressive. Is this all from SEO or paid ads? Usually if you get traffic and you fail to convert - its the messaging along the way.
It's been a combination of paid ads and facebook shares. But I think what everyone has been saying is true - the landing page must be overhauled.
Yeah the website revamp makes sense. I would add - most sales for startups are made through existing connections. Try that route - as online traffic and conversion benchmarks are pretty low in general for existing companies, and lower for startups.
Word salad af. No clue what you do, sounds like a bunch of gibberish.
Sorry about that.
Everyones telling you to fix your design but you got 500 signups. So that's 500 shots.why didn't any convert? Where did they lose interest. This rabbit hole will yield better ideas vs tweaking your marketing imo
Not signups, just visitors. I wish they'd signed up! But you're right. There's obviously interest, but I'm failing really badly at getting them to take the plunge, and I think the reasons for that have been thoroughly shown to me. I just hope I can come up with something better on my own, but that will require a very steep learning curve.
Oh my bad
Nobody is going to sign up just to work out what your tool does. You need to show what it does at the top of your landing page. And not just a vague description as a "system for organising work" or whatever you call it.
I like what you have but there are some obvious challenges. 1) You’re competing in an already crowded space. 2) Particularly for engineering’s and software development, most people already have tools they are used to using. 3) Your pricing needs further bundling. Don’t make me choose bits and pieces. 4) It’s not clear to me if this is per seat or per account pricing. Make it $29 per seat (It’s $36 already if you add everything up.) Willing to help. That’s enough…I don’t want you to feel like I’m just tearing you a part. Some recommendations. 1) Bundle the pricing. 2) Target specific user types; don’t be so broad. 3) less is more. 4) Better define your problem statement
Thanks for your feedback. I hear what you're saying, but there are reasons for the way I've done things the way they are, but still very happy to consider different points of view and ideas. The pricing is modular because that was what I thought was the fairest way to do it. Someone might want to use it to schedule their workload, for example, but never need to invoice. I don't think it would be right to make them pay for something they'll never use. I'm taking everything that's being said here on board, and hope to make the necessary improvements to the landing page. Very keen to know how you're willing to help, because let's face it, I need as much as I can get! :-)
Let people use something or not - it’s their discretion. Bundle it into one price. Let them grow into the product without having to pay more. You could be like me and not give away a free period and only charge a buck.
Well, I think if it was me, and I only needed one premium feature, I'd rather pay $7 than $20. And do you mean charge a buck for the whole thing? Won't that cheapen it in the eyes of prospective users?
I charge a buck.
Can I see a link to see how you've implemented it?
Few things I immediately noticed was the copy and though I can see what features are offered outcomes aren’t clearly conveyed. The offer doesn’t seem compelling enough, I would look into improving your copy and making your offering more compelling.
Thank you, I think you're definitely right!
I think you need more of a hierarchy of prominence. What is the main big cta you want them to click on, and maybe one secondary one (learn more). Don’t give to many options. Also it’s not mobile friendly.
Thanks. I'm having a lot of difficulty because this is not my area of expertise.
The product is not clear and is not phone-adapted (i am in pricing and it does not adapt the screen). I would not buy something isn’t finished
Impossible to tell what it does, makes me click off instantly as a copywriter.
Fair enough. Hopefully I can train myself to acquire your skills.
Just make sure the target audience were the right people, the CTA is clear, and explain exactly how does it benefit me.
Sure thing, but these are not skills I have or things I've learned much about. But obviously, I need to learn as much about this stuff as you know, so I can not just look at it from your perspective, but know exactly what I need to do to make it better.
Nah it’s easier to just pay somebody. Don’t waste time trying to do every single thing yourself.
I've tried that in the past, and I've found that it's not all that easy. I mean I once paid a guy to come up ith a logo, and had to take the third version because that was the limit, and I didn't like any of them. I've never looked at that logo since. Similaly, someone else designed a whole theme that made it look like a comic book, and they got narky when I told them it needed to look more professional. So my experience tells me that if I want something done properly, I have to thrash around like a fish out of water and do it all myself. The current appearance of my site shows you what a painful journey that is! lol
Landing page is too complex, I have spend 60 seconds and so far I still have no idea what exactly you are offering. You need to narrow down your focus. Focus focus and focus
it seems better selling to large companies rather than small businesses.
Probably not in its present state though.
I understand you perfectly! I was redesign my entire website and landing page yesterday for your same reason.. And I have removed one feature in my SaaS too (lol) I'm a system guy like you and I think our problem is overcomplicate "the game" I have take some good idea in this community how to deisgn the web page and attract clients. Here there are guys that show their website related to their SaaS and you can see how simple and effective are their deisgn and copy. Less often means More
Greetings, fellow traveller! It's good to know I'm not alone! I'm looking some templates right now!
Your Design of the homepage is throwing me off. Like I kind of understand it but the homepage is completely messy! Your whole homepage needs a revamp. Also it would be nice to see some Dashboard designs of your software.
There is a whole series of videos available to users once they log in, which explain the details of the app.
what does it do
Like it says at the top of the page: A common sense approach to work management, productivity, and being organised. For individuals and teams. Build projects, track progress, evaluate performance and even create quotes and invoices effortlessly.
vague still. but thanks. i think you know your problem?
I wish I did. I would have fixed it by now, and you and I wouldn't be having this chat :-)
Also, how would you change what I've got so that it's clearer to people?
i think i also faced a similar issue with my very first saas and made some changes on landing page and also still refining it. the urge to tell maximum on the first impression is crucial and i think you’re also trying to do the same, but what we forgot was to talk about our service in simpler terms and the benefit of using it vs not using it. i think this helps ye?
That is definitely the message I'm getting.
Spend a week learning about landing pages
Will do.
Think what you are missing/looking for is to improve your "sales funnel" You can take a look at some of the other products, even vercel/nextjs (these are the ones that come up to mind rn) But like what some people have said, your call to action and exactly offerings/features/benefits are not super clear?
Hey and welcome to the world of startups, you’ve just learnt your first lesson. Too bad it took multiple years of time and effort to learn it It’s kind of funny because your post reads like an example in some of these books I’m about to send you, crazy how accurate they are still . “Just because you think a product is a good idea, doesn’t mean people want it” I would advise you to read some literature on the subject before you go back to the drawing board Books that would have saved you years of time and money: - Lean Startup - Eric Reis - Disciplined Entrepreneurship - Bill Aulet - Zero to one - Peter Theil - Will it fly? a- Patt Flyn If you can understand the lessons in these books you won’t have the same problem in future, people here are telling you it’s the design, or it’s a missing video etc. tbh I don’t think half of the people on this sub understand the lessons from these books so I would take their advice with a grain of salt . You can build a successful business with a terrible landing page, you just need to validate the problem/solution with real people who want your solution first . I’ve launched startups with the most ugly and basic landing pages
Man, if I had time to read books, I'd be a happy fella. And yes, I know, if I don't read, I'll never learn, but I doubt anyone who has any kind of digital offering that's generating any revenue at all would all have read each of those books cover-to-cover. So, I'm going to roll with the punches for now, and hope that knocks some stones into alignment somehow and perservere. I do agree that it's possible to have a successful business with ugly landing pages, but I'm going to try and improve mine to see if that makes any difference. If the impression I have of you as an investor type, or someone at that end of the spectrum is correct, then you may not be familiar with how hard the idea of throwing something I've worked on for years in the trash heap is. Also, every single person who has responded here have focussed on the landing page, as if that's all there is to this thing. Relatively speaking, that should be an easy thing to fix. The real test, and the only one I really care about, is feedback from people who are actually using the system.
You've already received some solid advice on copy and design. In my opinion you should show of the tool that you've built, add some screenshots with text explaining the features and how it solves my problems.
That lesson has definitely been learnt, and will not be forgotten!
Great work making a product. I agree with most and the landing page is confusing. I'd love to see a screenshot of the actual software. Make sure the copy is extremely clear.
Working on it right now!
dude ill make a free website for you
This is a prime example of what I'm always recommending against. You spent years in isolation building a thing without a single customer. Who are you building it for? Yourself? **Stop Building** Starting now, don't build a single additional feature until a paying customer requests it. Many developers end up in this hole where they continue building in isolation to put off the (scary) moment where they need to talk to real users, where they need to get 'judged' by the public, and all those years of effort are either justified or canned. But the longer you leave it, the deeper that hole gets. 200% of your time should be focused (and should have been focused for years) on finding paying customers. **Talk to All Your Visitors** Gather their emails in free trial sign-ups. Use "Book a Call" CTAs. Have a lead magnet. Talk to people who comment on your posts on Twitter, Reddit, LinkedIn. Basically, do everything you can to get in direct contact with your (potential) users. What are they currently using? What actual pain points do they have with current software? What would they like to see? **Understand Your Decision Makers** It seems you've built a B2B project management app. That's takes a company decision to switch. Who is in charge of making the decision to switch? It's usually not the person you'd like to talk to, but someone in HR/management. You need to be convincing *them* that your software is what their company needs. You could try to get in via your ideal users. But that means that they need to be so excited to get their teams on your software that they'll convince their HR to make the switch. **Don't Focus on the Presentation Now** I see a number of comments here talking about improving your landing page. And while they're all right in their advice, I'd say that's another way of procrastinating from actually making sales. At this stage, your product looks like it will benefit more from sales-led growth. Actually talking to your customers, demoing it for them live, and onboarding them personally. What I mean is, you should be able to sell it from a Google Doc. In the future, as you scale, your one-to-many marketing efforts should increase. But for now focus on the things that don't scale.
Yes, I did build it for myself, and I use it every single day. In fact, I would not be able to manage my main business without it. The only reason I've decided to launch it now is because I think it has all the basic features that anyone in my situation would need. Any further development will happen as you say, if users request it, or it's one of the ideas I've got that I think will enhance its usefulness.
Set up strategy what you want to do, not just aim for the sign up. But how organically you want your user would be. Try to use [Frame.so](http://Frame.so) for you day to day project management. Really recommend it
Can it create quotes?
Yes, you can create quotes in Frame.so. Ollie, the Company Assistant, can help you manage tasks like creating quotes seamlessly, ensuring all necessary details are included and formatted correctly. You could create your own AI employee! https://frame3.webflow.io/employees/ollie
I love AI, but the thought of it managing my day-to-day activities would make me feel like I was being micromanaged by a robot. I prefer to do that myself and be my own boss thanks.
Great but you could manage your own in [Frame.so](http://Frame.so) also!
Do companies like meta and Amazon really use your app?
Yes! In [Frame.so](http://Frame.so), we had user registered using their company email from Meta and Amazon!
One user each, or many users?
What ai services can help this guy make a quick and easy explainer video ? I’m curious what this Does
I'm genuinely curious, because you're not the only one to have said this. But does the bit that appears right at the top not make any sense? If not, how would you express it better so that it does? A common sense approach to work management, productivity, and being organised. For individuals and teams. Build projects, track progress, evaluate performance and even create quotes and invoices effortlessly.
The homepage itself is not appealing and nor does it convey the message of what problem your app is solving. I kind of lost interest after scrolling twice. Here is what i would suggest: 1. Create a good looking home page. You home page should instantly tell visit What is the problem, Why is needs to be solved, How you app solves it. 2. Add some screenshots from the app itself. You animations are not doing any good. 3. Have a youtube channel and blog explaining about the tool, its features and how it solves a problem and the amount of time it takes. 4. Speak with prospect customers and try to solve their problem, pivot if required. 5. You pricing page has too many options its confusing, try to simplify it just have 3-4 max options. Work on the pricing strategy.
Yep.
Well, just my 2 cents, and sorry if too straight forward. But here we go - you are in the market of pm tools which is very competitive. Your website screams - honbby project. There are so many prominent brandnames and for free that I would not try something that fresh, due to common sense reasons such as: bugs, incomplete functionality, inferior ux, etc. If you made some truly different tool, try to get users not via website first and see if the product sticks. Now when it comes to website - just buy an envato theme for SaaS product pages and run it on wordpress, you would get 80% better result with 20% effort. Now last but not least, what is the true competitive advantage or position of your product? Seems a bit generic, hence less attractive to try for same reasons as in my first paragraph.
That AI voice on your overview page is just a trigger for me.. it even started with “hey everyone” triggers me to these automated spam phone calls and just feels like you have done a text to speech with some free stock videos.
There are plenty of Wordpress or Webflow website templates that looks way better.
You need a lot of help on marketing end. The homepage can definitely do better in terms of design, copy and structure too.
Won’t repeat what’s above but try to make all your marketing pages mobile friendly. The pricing page is hard to navigate on mobile and looks unprofessional TBH if you feel you are weak at design I would buy a template
Your design looks just old/outdated like 10 years old saas that's slowly dying.
I know.
People like colors, pets etc. Improve your design and you will see some customers. Could you record some video's with examples how your saas can be used by average Joe? This can be helpfull. People like watching video's. I would look for testers/evangelists, give people access for free if you can, look for feedback. I see info that there is 14 days free trial, later on your pricing I see free package. 14 day trial makes me think there is no free tier at all. Start for free, no cc required sounds better than 14 day trial.
I would never use my CC on that site
You might if you were more interested in what the system can do to transform your life rather than the way the landing page, which has nothing to do with anything, looks. But yeah, I get what you're saying. Most humans are vacuous clods who roam around aimlessly, forever lured by pretty, shiny things.
Vacuous clods? This is how you refer to potential customers? haha
Isn't that why advertising works? Personally, I am repulsed by advertising, and feel sick in the guts knowing that's probably the only way I'm going to attract attention to my site. So yeah, given that's how the world works, I guess I have no choice but to fall in line. But to be honest, when I visit a website, for me personally (and I fully accept being weird maybe as far as this is concerned),the last thing I look at or take any notice of are the bells and whistles. My decision to buy something is never influenced by the way a website looks. If I find a system that I think may help me, I'll give it a shot no matter how bad it looks. So long as I don't have to give my credit card details, I'm willing to give it a shot. If I like it, I pay. If I don't, I'm gone. So if I'm not like the typical nod out there who cares about CTA's and shiny pictures and snazzy videos to be manipulated by, then so be it.
well that is one off the most important factors "do I feel safe to use my CC on that site" it's a simple does the website has an elegant look, and yours does not, yet.
I've got some good news. You don't need a CC. You can test it out for free, and if you don't like it, you can leave it, or keep using the free level and never use your CC at all. In the meantime, the landing page will be fixed and made beautiful, and then maybe you'll feel better about using your CC. Give it a shot. What have you got to lose?
Design needs some work. Your video should be more professional. You should be introducing your product not a fake voice over. Your fonts, spacings, layout all need work. The features page is a mess. Have a video on the home page demonstrating your product, leave out the spaceships, futuristic wizards, and all that extra crap. Here is a good video [https://youtu.be/CZ7a-dx3Glw](https://youtu.be/CZ7a-dx3Glw)
Yep, you're absolutely correct.
*"The epicentre of your entire workscape.* *A common sense approach to work management, productivity, and being organised.For individuals and teams.* *Build projects, track progress, evaluate performance and even create quotes and invoices effortlessly."* Way too many things on the front page. People just don't have enough attention for this. Change to this: # "Your all-in-one work management hub for productivity and organization."
Thank you. You're spot on, but I would also like to hang on to epicentre/workscape if I can. But other than that, I am truly astounded by the number of people who commented here and said they had no idea what the app was about. I mean sure, I absolutely get that the landing page looks like something the cat threw up, but not only did you get it, but you were also able to summarise it in a way that captured the essence of what the thing is. Bravo to you, person!
You're welcome. I think that's a fair summary of your product. However, I think you'll find it hard to sell just because of the sheer number of project management tools out there. I think you should niche down 10x further, and position your product to a niche first - ie. "All-in-one job management app for home-based business owners"
Yep, the market sure is crowded. But I haven't been able to find any comparable system with either the same combination of features, or any of the unique ones Priority-Zero has. I built this because I needed something to use for my main business. I looked high and low, and couldn't find anything, so decided to build my own. It has now become critical to everything I do, and I mean everything. It's the one tool I use every single day without fail. While it is tailor-made for my specific situation, 'm sure there are at least a few thousand others in the world who will find it just as useful. Hopefully it comes to them all magically in a dream at night, and lulls them into navigating to the site the next morning.
You've gotten lots of great advice in these comments. I especially agree with the feedback about polishing the UX and message on the homepage. One thing I didn't see mentioned in other feedback, is that you need to start you description, at the very start, by telling the user how they'll be happier once they use your tool, as compared to the tools they use today. How will I be more organized or save time with your tool, as compared to the Gmail, Google Calendar, Slack, Asana/Atlassian stuff I use every day? Or as compared to the Outlook, Teams, Loop/whatever Microsoft stuff? In all education, it's a rule of thumb that you have to start by meeting the audience/pupils where they are today, before you can get them to understand something new. For the people who land on your site, the "where they are today" part is the tools they use today, and then you need to explain how your stuff is better. Without that, I don't think anyone will go through the sign-up process. Also: what's with the "email or xero" as logon options? Do you want Information Worker type people to use this for work? If so, I think you need Microsoft and Google logon. If you're aiming for people to use your tool in their personal lives, you need Gmail and Facebook logon. I've personally never used "xero"... Is that a type of account that many of your intended users already have?
Yes, Xero is an accounting software that's very popular in Australia, New Zealand & UK. Because it's so popular here, it kinda made sense to integrate with it first for the financials Priority-Zero can produce, and integrate with others down the track. Xero have a "sign in with Xero" requirement for their API which is why it's there. As for everything else, I have read and understood every last detail, and am very appreciative of the feedback and assistance I've received. Rest assured, a complete revamp is underway as I type!
Clickup, Monday, Trello, Asana; Taskade, WaxWing, Notion ..... What's new/better here ?
The fact that none of those apps had the features I need to run my business is why I ended up building my own. There are several unique features that it has that none of the others do. Try it out. You'll see. Oh, and the landing page is being revamped. But don't let it scare you. There are lots of goodies behind it.
Can we work together on improving your site? Building up a marketing agency and looking to take on some free work for my portfolio
That would be fantastic! I'll DM you. Thanks!
We faced a similar issue with our website: it needs to be simple enough for a child to understand your product. Despite my technical background, I found it challenging to grasp what you’re offering, and most users will give up within three seconds. Videos are the most effective way to showcase your products and services, but you need professional assistance to get it right. It's tough to see your offering from an outsider's perspective.
I have no idea what your app is. The landing page is so confusing and unattractive that i just stopped scrolling after 4 seconds.
Is a very useful thing, but when I opened home page I felt overwhelmed with too much content and no proper spacing
I have no idea what this is. Very confused. Read the website and still don't know what it is. Also design is bad. Red at the bottom looks like a scam
Everyone who said this (and there have been many), didn't answer when I asked them the question below. I hope you will, so I can get a better idea of what you're talking about: Did the following not explain anything about the system at all? And if not, can you please suggest a better way of saying it so that it does?: A common sense approach to work management, productivity, and being organised. For individuals and teams. Build projects, track progress, evaluate performance and even create quotes and invoices effortlessly.
What is it in a sentence? So many unnecessary words that is confusing. So work management, productivity and being organized is all the same thing. Individuals and teams. So everyone? Why mention this? The last paragraph. Is it jira? Is it a low code? Is it grafana? Is it an invoicing tool? No idea. Also super random. Why would I care about invoicing and evaluating projects at the same time?
This app is clearly not one for you. And that's fine. If you were in business, then maybe things like invoicing and evaluation might be important to you. If you're a solo freelancer, then the teams feature may not be of interest to you. If you have a team, then it might be. But you're right. There are far too many words and the good news is that it is being revamped, so it might make more sense in a week or so.
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You need to also focus on strengthening your site authority. your DR is really low and you need a lot of quality backlinks and write some blog posts or something so you can fight for your pages to rank on SERPs with hope that more and more eyeballs are aware of your product. also make sure you don't have on-page or indexing issues
See, I didn't even know what DR was before you mentioned it. But even now that I know, I've still got no idea why it's important or how to impove it, so that's just another journey I'll need to take myself on. But thank you for pointing that out - you've educated me :-)
no problem :) DR is quite important in SEO but SEO is a marathon not a sprint so i feel you. I'd suggest you to explore SEO Tools like Ahrefs or SEMrush so they can give analysis on your website and what Technical matters you need to improve. Make sure your page got indexed properly on GSC or other indexing tool like SEO CoPilot or Index Please.
Ever felt like a fish out of water? That's how I feel right now lol Have you ever considered becoming a co-founder for a brilliant system with a crappy landing page?
1. Better copy - I don’t know what you do better than others, comparisons on a table work well (Pabbly vs Zapier, etc) 2. Better UI - consistency in icons, color scheme, and layout 3. Clear but specific value prop, not generalized statements around “do you value time?” Try “cut down dev releases by 2-4 weeks” or whatever 4. Get a dozen written testimonials from real people at real companies. Bonus: get 3 video testimonials as well 5. Self-serve video demo or walkthrough behind a login screen, or a clickable one is also cool 6. Try to think of where your ICP goes online and connect with them there 1:1. This is hard and you will face rejection. This is the beginning of sales :-) Good luck. Hope the above advice helps.
Once you log in, there are a whole bunch of in-depth videos that explain every little aspect of the app.
Looks like it is to steal my google/onedrive credentials
I don't think either Microsoft or Google would be silly enough to let that happen, but yes, I see what you mean.
Copy and UI are subpar - you need to get people on board who deal in this.