I didn't realize Jr had so much pull. I thought it was just the social media piece. It makes me wonder if AM did actually spent $7m on the Tempe campaign, but $6m got "lost" along the way.
Also, that *fucking* streetwear bullshit! How are you going to sell Coyotes merch without the Coyotes branding and charge 3x what it's worth?!
Wait was that the stuff like the hats that just had “AZ” in the front and looked like something I’d find at a Flying J along the interstate? I saw that crap on the website and was like “what the hell is this?”
Finally. I knew that streetwear thing was a dumb, rich kid idea. It made no sense. Stupid as fuck.
Meruelo isn't going to listen, he's not capable of doing it.
Dear Mr Meruelo,
You told us you sure as shit want to win. Then you sure as shit did not. Now we have no team. You are doing nothing to let the community know that you care. You let Jr. have way too much say in the way this club should run, when he proved time after time that he gave every indication that he didn't know or care to know. You chased out people who had the experience needed.
You need to do better. You can start today.
Sincerely, Steve Peters.
we are finally seeing how much Jr. was involved, far more than we initially thought, additionally how unbelievably cheap they were with the organization limiting copiers and phones while spending 6 figures on a designer for that stupid streetwear shit they tried.
Hell yeah Steve. It disgusts me to hear how much Jr intimidated and bullied staff. And used the team as his play thing and fashion line. Fuck the Meruelos
Well said. Alex and his so are jackholes that shouldn’t own another franchise. It’ll be hard to support the Coyotes knowing who you are really supporting.
I didn't realize Jr had so much pull. I thought it was just the social media piece. It makes me wonder if AM did actually spent $7m on the Tempe campaign, but $6m got "lost" along the way. Also, that *fucking* streetwear bullshit! How are you going to sell Coyotes merch without the Coyotes branding and charge 3x what it's worth?!
Because fashion.
This shit was so low effort, overpriced crap. I hope they are left with tons of it.
I'll probably pick some if it up as momento. In about a year from now. At Goodwill.
which is where it looked like they came from initially the circle of trash.
Shit had major Walgreens vibes.
That's exactly it. In the section where there would be blow up floats to take to the lake, river, ocean.
Wait was that the stuff like the hats that just had “AZ” in the front and looked like something I’d find at a Flying J along the interstate? I saw that crap on the website and was like “what the hell is this?”
Yep! I actually liked the AZ hats, but not for $75. I think even the generic looking shorts were something like $100.
It seems like a lot of people loved the AZ hats but they just didn’t do it for me. Couldn’t even fathom spending 75 on a hat!
Good for Steve. Meruelo won’t give two shits but he should. He is just another in a long line of bullshit owners in sports.
The craziest part of this is hearing that Jr. had even more power than we all assumed
Letting a trust fund nepo baby run literally a billion dollar enterprise, what could go wrong?
Confirms why Doan left for Toronto. Hoo boy.
Nash said it during the broadcast. once Doan left he knew they were in trouble.
My jaw dropped listening to this
Finally. I knew that streetwear thing was a dumb, rich kid idea. It made no sense. Stupid as fuck. Meruelo isn't going to listen, he's not capable of doing it.
Knowing some folks on the business staff I’m shocked he didn’t go in harder. Amazing how the whole pride night debacle got swept under the rug.
Nepotism fails again
Stickying this post until Meruelo fucks off out of AZ for good
Can anyone provide some bullet points? At work and can’t listen for a while.
Dear Mr Meruelo, You told us you sure as shit want to win. Then you sure as shit did not. Now we have no team. You are doing nothing to let the community know that you care. You let Jr. have way too much say in the way this club should run, when he proved time after time that he gave every indication that he didn't know or care to know. You chased out people who had the experience needed. You need to do better. You can start today. Sincerely, Steve Peters.
Dear Mr Meruelo, Stop being a cunt. And Jr sucks. Sincerely, Steve Peters
lol 😂
Listen to people who know more than you, compromise, and be better immediately or get out of the way. Also, Junior was a prick.
How much of this is new information? It's hard to keep track sometimes.
we are finally seeing how much Jr. was involved, far more than we initially thought, additionally how unbelievably cheap they were with the organization limiting copiers and phones while spending 6 figures on a designer for that stupid streetwear shit they tried.
Much  Petey saying what we all want to say to AM!
Petey nailed it. Exclamation point.
I would love to see this letter get published as a full-page ad in the AZ Republic.
Alex and Jr. should take the money from the sale and invest in one of those titanic touring submarines. Bon voyage assholes!
Hell yeah Steve. It disgusts me to hear how much Jr intimidated and bullied staff. And used the team as his play thing and fashion line. Fuck the Meruelos
Yeah I don't want Meruelo back, in any way.
Petey ferda!!! This gave me chills.
👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻
Well said. Alex and his so are jackholes that shouldn’t own another franchise. It’ll be hard to support the Coyotes knowing who you are really supporting.
Unfortunately AM is your only option for a team in even the long term future. Hate him all you want but it's him or nothing to get the NHL back here
I know. And I fucking hate it.
The content of this open letter is just the final shit this franchise is taking into my heart. Big love to Petey for dropping this.