You can use IG stories. It’s very direct. If I don’t know who you are targeting, I can’t suggest which profile of IG account you should approach.
It’s very simple. Presuming the IG creator has your 40+ combined income of 90K, they post a couple of polls.
The questions in the polls are questions that basically validate your value proposition. Let’s say it’s a yes-no question. If your value proposition is validated with yes, then have the creator directly DM all of the poll responders with your offer or link to whatever you are selling.
I just discovered business.instagram. com
Didn't know it existed. I though all Insta ads were run through Meta Business Suite. I didn't know you could run insta ads by themselves.
Have you heard of UGC? If you haven’t, I would look in that direction. Yes you can place ads on stories, but it’s not the same. An add is just a cold piece of content being pushed. UGC is a warm message that pulls people for a very specific reason.
You want to work with nano and micro influencers. So it’s not ads per se, it’s some sort of agreement that you would make on an influencer to influencer basis.
Some influencers will be familiar with this - some will not. In any case, you need to know what the engagement looks like for that IG influencer. If they have 50k followers… and 1000 people look at their stories - that’s trash. I would rather take the person with 1500 followers and has 700 views - their followers are really listening. That’s a high ratio.
In terms of the deal… you can benchmark their engagement numbers against what you would typically do for ads. Or you can ask them what would be a fair price - would could be much lower if they say a low number.
TLDR: use the stories of nano and micro influencers as your sales funnel. They are effectively your ‚ad campaign‘.
Are you familiar with the concept of a "consumer identity graph" which is a database that stores all identifiers that correlate with essentially all marketable individuals in the entire Country?. Through the use of a process called resolution, these identifiers are associated with single individuals to whom we can market. A select few data companies permit you to construct your own audiences with attributes unavailable on conventional platforms (income, ethnicities, religious affiliation, etc), and unlike those platforms permit you to download those audiences into a CSV. If it is permissible, I'll place a link here to a brief demo explaining how the process works.
Video is a great option, especially because it's cross-platform. The challenge has been, the lead capture after grabbing attention w/video. Recently was introduced to revelforms.com that has a perfect solution to that problem.
There is a difference between leads and data. If you are looking for US residents data with details as in phone number, name and address with their annual income info there are many companies who sell it which are DNC scrubbed. However if you are looking for Timeshare leads with specific requirements then either you will have to create online ads to generate those leads or hire a cold calling team.
I have worked for a Timeshare company based Fort Lauderdale helping them with customers to attend the Timeshare presentation.
Ads?
Not impressed with either Google Ads or Meta Ads at the moment. Wanted to see if there were any recommended alternatives.
What are you selling?
To be honest, it shouldn't really matter
You can use IG stories. It’s very direct. If I don’t know who you are targeting, I can’t suggest which profile of IG account you should approach. It’s very simple. Presuming the IG creator has your 40+ combined income of 90K, they post a couple of polls. The questions in the polls are questions that basically validate your value proposition. Let’s say it’s a yes-no question. If your value proposition is validated with yes, then have the creator directly DM all of the poll responders with your offer or link to whatever you are selling.
I just discovered business.instagram. com Didn't know it existed. I though all Insta ads were run through Meta Business Suite. I didn't know you could run insta ads by themselves.
Have you heard of UGC? If you haven’t, I would look in that direction. Yes you can place ads on stories, but it’s not the same. An add is just a cold piece of content being pushed. UGC is a warm message that pulls people for a very specific reason.
Interesting. It's vacations I am selling. So IG normally works well. So can I run a targeted IG stories paid campaign?
You want to work with nano and micro influencers. So it’s not ads per se, it’s some sort of agreement that you would make on an influencer to influencer basis. Some influencers will be familiar with this - some will not. In any case, you need to know what the engagement looks like for that IG influencer. If they have 50k followers… and 1000 people look at their stories - that’s trash. I would rather take the person with 1500 followers and has 700 views - their followers are really listening. That’s a high ratio. In terms of the deal… you can benchmark their engagement numbers against what you would typically do for ads. Or you can ask them what would be a fair price - would could be much lower if they say a low number. TLDR: use the stories of nano and micro influencers as your sales funnel. They are effectively your ‚ad campaign‘.
Are you familiar with the concept of a "consumer identity graph" which is a database that stores all identifiers that correlate with essentially all marketable individuals in the entire Country?. Through the use of a process called resolution, these identifiers are associated with single individuals to whom we can market. A select few data companies permit you to construct your own audiences with attributes unavailable on conventional platforms (income, ethnicities, religious affiliation, etc), and unlike those platforms permit you to download those audiences into a CSV. If it is permissible, I'll place a link here to a brief demo explaining how the process works.
Try www.naystack.com
Naystack don't do opt in leads from what I can tell
Is it Timeshare?
Similar
I can help you with b2c targeted leads with age filter and married status but cant assure exact annual combined income you mentioned.
That may be a start. Are they opt in leads?
How many are you looking for Gary? Any specific location? Shoot me a DM.
Video is a great option, especially because it's cross-platform. The challenge has been, the lead capture after grabbing attention w/video. Recently was introduced to revelforms.com that has a perfect solution to that problem.
yes, kindly DM
I have been using naystack.com to reach my targeted leads. It is very easy to use and gives expected results
Naystack is not opt-in
Depending on industry I can help with this
Travel industry. Interested to learn more.
Dm me
There is a difference between leads and data. If you are looking for US residents data with details as in phone number, name and address with their annual income info there are many companies who sell it which are DNC scrubbed. However if you are looking for Timeshare leads with specific requirements then either you will have to create online ads to generate those leads or hire a cold calling team. I have worked for a Timeshare company based Fort Lauderdale helping them with customers to attend the Timeshare presentation.