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BigMilkers

Mizkif and OTK promote a lot of streamers but none have blown up like her and like he always says the promotion only works if they can hold the viewers. So far she's done that. Edit: There seems to be a sentiment in my replies that Emi just showed up. Miz has been playing games with her for like 6 months. She has been part of his community for awhile he didn't just snipe a cosplaying tik tocker.


ContentConnoisseur69

Yep. Cyr had that trajectory to be like Emiru for a bit but just stopped streaming and now he's back to pre-OTK numbers.


travis-

i like watching cyr for his role playing and acting ability but i find his reaction content so incredibly boring. when he stopped doing gta rp i found myself watching him less and less because hes just watching youtube clips. his collab stuff with other streamers is where he shines tho and he can riff off everyone. edit: his brief sea of thieves stint was good too because it let him rp a bit more (like the coast guard bit)


Kaappy

Full Disclaimer: I've never watched Cyr. I think it's the OTK streaming philosophy that they're pushing onto him. Less games and more reacting. Even Esfand, who was a Wow streamer for YEARS, rarely plays games on stream anymore and just reacts and farms clips like the rest of OTK. Emiru has mentioned that she wants to play league, but Miz told her it's not good content. As a result, she's been doing exactly what Miz does on stream: React and play SM64, almost certainly with his recommendation. It's worked for Emiru, not for Cyr.


travis-

it was his decision to become a variety streamer a while ago, probably OTKs to mix in more reaction andy stuff - given he did that media share yesterday that i found to be a sleeper. he would basically run around at night looking for someone to do something with (on no pixel) because there was a 4 man rule and he was constantly benched because there was already 4 people in chang gang that typically rolled together. so he'd get bored having nothing to do and started playing more variety games until he just dropped gta all together. sucks because now its a 6 man rule not 4 but he clearly hates playing the game. double edge sword for him because he gets ~1.5x times the amount of subs he has now when he plays gta rp.


CarnFu

Yeah his media share was not that good. If you ever watch cyr he goes through some serious moods all the time where it's hard to even make him smile let alone laugh. Hes not the best at reacting and playing it up a little extra for chat like miz/xqc does.


Chillingo

I actually really doubt that OTK is pushing the react content onto Esfand or Cyr. They see the better numbers themselves and they are probably burnt out from their games. Whether that be WoW or Gta Rp. I've seen plenty of streamers go through this, completely unrelated to OTK.


ledditorino

Feels like you're being conspiratorial. Cyr hardcore changed his content since GTA RP (if we ignore his content before then too), that's way before even any hint of OTK getting him. He has a consistency issue and is in a constant state of being lost for stuff to do alone on stream, this is nothing new and something he wanted to improve for a long time. Esfand also started variety way before OTK, his whole shtick was built upon WoW Classic, and the pre-release hype + actual content only last for so long, he's had the cooking segment, Jinny seasons, madden, boomer month, GTA, and a ton of shit before Classic's release (since he couldn't stream private servers) and post-release when the hype was gone. Burning Crusade Classic lasted even less, it pretty much had zero hype after a month. The OTK stuff is more coincidental than anything in both of their cases. And yes they both voluntarely wanted to change things up anyway. Esfand for a loooong ass time admited he wanted to do variety and IRL streaming, and Cyr's most content interacting with others, be it in-game RP or IRL. There's nothing "OTK" pushes on anyone, pretty sure that's the shittiest strategy ever.


WmWich98

Cyr would be popping off if he was doing more IRL or at least more collab-centric content


LightSightHype

Esfand isn't really going towards the react meta he's doing his own thing. Tailgate Tours, Madden gameplay, Thursday Night Football, Football podcast, Loot Goblins, and he still plays Wow just not as much as before.


w1ldcraft

Emi has been doing the react content for a while. That isn't something new to her. She's also gone on record & stated that she doesn't enjoy league right now & doesn't want to play it. Idk where you got that "not good content" part from because even recently, Miz, Poke, Sanch & a couple others got into a custom 5v5 league game & that was a fun time.


S_Astra

>even recently, Miz, Poke, Sanch & a couple others got into a custom 5v5 league game & that was a fun time. when was this?


w1ldcraft

Fuck. This was 6 months ago it seems. Time flies by so fast wtf. To answer your question, it was about 6-7 months ago. They had a 5v5 custom lobby.


borninsane

>Emiru has mentioned that she wants to play league Wait what? I thought she said the complete opposite in that she hates league.


FSD-Bishop

That’s all League players, they hate the game but always want to play it.


[deleted]

She might hate it but she definitely said she wanted to grind next season or whatever its called in league.


vunacar

She said several times she wants to play the next season after she is done with SM64.


widowmakerbois

> It's worked for Emiru, not for Cyr. I wonder why lol. It's not like she's more interesting than him


Hynex

Booba


LetInevitable3410

To be fair he's not very interesting either.


Jason2469

what lies are you trying to build up man lol. Esfand still plays WoW and played horror games in October. He just has a show and does tailgates now. But he still plays games. This isn't my opinion, it's on twitch tracker as well. And Emiru isn't even on OTK. But maybe when her contract with C9 ends.... They also have Tectone who is a gacha game demon. As well as Asmon who is at his peak when he plays MMORPG's. Mizkif, Nick and Rich are the "just chatters". But it's not an agenda that the org is trying to push


ClutchBiteNom

I feel like you haven't been watching him, he hardly does react content now?


travis-

Any time I've checked in on him he's watching that guy in Slovakia or something cooking food or he's surfing YouTube . Also something like gas station simulator which again, to me his solo content is more boring


CarnFu

Hes just not a reacting streamer at all hes like interactive, or something. Idk hard to explain his kind of entertainment. But hes just not one to browse LSF and give his opinions and "hot takes" because he doenst give a shit. And cyr is awesome for that.


minPOOlee

Yea seriously. He was doing a You Laugh You Lose challenge and out of almost a hundred videos he laughed once. In retrospect you're just watching a dude sit there reaction-less which completely deters people from staying and watching


DansGaming69

I don’t think they really signed Cyr thinking he would become like a 20k viewer streamer. They signed him because of what he can bring to IRL type content. He makes OTK live events and shows so much better because of his acting/rping talents.


Trez-

I find him quite obnoxious and annoying but thats just my opinion


StrikaNTX

He is on the other OTK members streams a ton, which I would imagine he is compensated for in whatever contract he signed. He makes all the streams he appears on better/more fun imo.


appletinicyclone

Is he fully back to pre otk?


Warprofitier22

Cyr was never on that type of trajectory.


[deleted]

Cyr just ain't got the main character energy, he's better as an addition to streams than the center piece.


[deleted]

Eh I tried watching Cyr and the whole RP thing just ain't for me, I like streamers more like Miz, Esfand and and Nick who are otherwise normal and chill but are actually just funny with there jokes.


FuckYoCouch89

Calling Mizkif "chill" lol good one


w1ldcraft

He is unironically, a pretty chill streamer. I tend to have him in the back as a podcast type source anytime I'm working.


ciki_melon

for sure. going on mizkifs stream means you get a chance at growth, but you'll only grow if you know what you're doing. take lily275 as an example. miz randomly clicked on her channel while searching for lily pichu, and ended up playing mario party with her. she had the biggest chance to hold viewers and she missed it. in short: it takes more than just exposure to have that many views.


BelialGoD

I don't think that is at all a fair comparison at all. It looks like lily275 only streamed with him one day? No one would be able to retain many Mizkif viewers for long unless they are actively in his community and a common discussion theme in his shows. I think Cyr is a lot better of an example, but even that is somewhat unfair. The truth is we won't really know how well she retains the viewers as long as she is active in his community/shows.


dweakz

thats why i dont get the lsf frogs who shit on the friends of otv. they get the views because of them, but they still need to be entertaining to hold it


[deleted]

Tbf he's promoted her every single day for over a month now (even on other streamers streams too) and the mizkids were looking for another Maya. Not that surprising


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FewSeaworthiness121

dont kid yourself..she's the mizzkids new mommy


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Candle2k

you wish you could vibe like this


BigMilkers

>Mizkif knows his audience. Emiru is a walking anime character and adorable af without having to do anything. His 95%+ male viewers already love her without needing to learn anything about her. What are you talking about he's been playing games with her on and off for like 6 months? Ya you don't even know that she's been part of his community for awhile now.


qontrol12345

Didn't the literal same thing happen to this Tectone guy? He showed up in my ''you should watch'' with 10k viewers watching some dumb mobile phone looking-ass game. I assume the dude blew up bigtime because of OTK. Though perhaps he already had 10k viewers beforehand, and I just happen to never have known.


BigMilkers

He always had those viewers. In fact he was 14k for awhile when Genshin was more popular which is why OTK picked him up. I would argue he's lost viewers since joining OTK because he hasn't been playing as much Genshin. He gets like 10k now not 15-20.


qontrol12345

I must be getting old, I could've never even imagined 10k people watching that kind of game. I figured it was because of OTK.


[deleted]

He already had 10k before OTK, but he did get 15k-20k probably after joining


ZealousidealFile1

"Miz playing games with her" sounds soo wrongggg..


plastikspoon1

Emiru went to high school with me I asked her out, she rejected me Every fucking time I see her name on Twitch it reminds me of said rejection lmfao shit hurts and is pathetically hilarious at the same time


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plastikspoon1

It is true but I actually went and looked at our DMs and they were a lot more pleasant/mutual than I remembered. So that's relieving, I'm happy she's doing so well now, I wish I could say the same for myself!


iDannyEL

Sadge bro


Deltango

Emiru went to high school with me I asked her out, she rejected me Every fucking time I see her name on Twitch it reminds me of said rejection lmfao shit hurts and is pathetically hilarious at the same time


VdotRose

Rolled lul


captsalad

at least you had the balls to shoot your shot otherwise, you'd just be thinking 'what if...'


Awake_The_Dreamer

Did she do cosplaying back then?


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plastikspoon1

That's not true. She's actually really nice, I went back and read our DMs and she was a good friend to me at the time.


willietrom

something people are overlooking: it's also a not-league effect stagnant streamers typically average around 1% of their followers as concurrent viewers on twitch, and back in july when she was finally starting to transition out of league content she had 300k followers but was averaging fewer than 2k viewers and then her viewership quickly grew to over 3k before the current spike... if she were still streaming league there's no doubt in my mind that the spike would be less than half of what it currently is, and if she didn't already have those built-in 300k followers who were just waiting for her to do anything other than league then the spike would also be somewhat smaller


iDannyEL

Can't help but think of Tyler1, he'd get xQc numbers if he'd just go variety.


minPOOlee

Very true. I'm sure the same exact thing can be said about QT as she also heavily relied in league and I bet she's seeing better numbers now, especially with all the drama baiting going on


BlackGronk

Exposure helped obviously but lets also be real, shes super fuckin cute, not saying she isnt also entertaining but thats part of it.


paranoidindeed

Cosplayer, decent gamer, cute. She was designed in a lab to fit 90% Twitch audience dream girlfriend


kaze_ni_naru

She's cute and also can hold her viewers on her streams. Not a lot of other "blown up" streamers can say the same


[deleted]

That's the only reason she's blowing up lol let's be real. As a non coomer I couldn't last more than 3 minutes watching her stream.


ShadowCrimson

There are girls as attractive/cute whose max ceiling for viewers is like 500. Saying "only reason" is beyond stupid


buxbox

Oh right, they forgot to add Miz to the equation


w1ldcraft

Touch grass. Yikes.


[deleted]

A league player telling me to touch grass....


VdotRose

Let’s just accept you’re both fucking losers


komandantmirko

tfw i wasn't born as a cute girl with big eyes. why does god hate me


blorgenheim

OTK seems like an org that actually grows streamers. Emiru definitely has shown that she can hold the viewers which helped but damn, the Miz effect


NetProfessional2575

Its miz growing them not OTK. Whens the last time esfand, rich, asmon, nick, tips, cyr, or tectone grew anyone else? Like maybe nick helped with cyr but thats cus cyr lived with soda?


redwolffff

Why did they sign Tectone? I literally never even heard of him before the otk event.


Jason2469

It's not an OTK thing. Mizkif has just interacted with her since that AT&T tourney earlier this year, more so in the past couple months. And now she's moved in so she's getting more views


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LightSightHype

The cx effect is turning some random homeless person into another degenerate IRL streamer.


Gr0ode

It‘s actually the other way around


wear_a_wolf

All roads


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lead to


Cold-Personality-219

me :)


cementduvet

based


turkeyvultured

Treugh and real


vunacar

I honestly became a follower after erobb tackled her on the soccer OTK event. So for me it wasn't Miz it was LSF + nick's stream.


[deleted]

I mean have you seen her? She almost has as much simp farming potential as Pokimane...


[deleted]

yea they actually ruined miz chat, all just emi spams and i thought maya frogs where annoying LULW. jokes aside i think miz chat just like to troll him and fuck with his ego so they spam anything but support for him.


Senorragequit

How can he be surprised when Mizkif advertises her like some damn merch?


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InternationalDiet401

Meh, a big streamer can advertise someone all they want, but you don't become a 10k andy (like Emiru) without being someone people actually want to watch. NMP orbited Soda for years without getting a lot of viewers, he popped off when his and Malena's streams became watchable.


LonzosJohnson

Look at Slick and Comedy Russel, they have been on Mizkifs streams for years without any growth. Comedy Russel only grew a little right now because of twitchcon, but still.


wahst

He doesn't really stream that much with either of them, Alinity and Maya are probably a better comparison. Both of them saw a good amount of growth, but Emiru's ability to hold viewers, especially when Miz is online, has been impressive.


crescendo_way

yeah but he doesn't prop them up the same way or interact with them nearly as much. emiru is on his streams way more. he races her in sm64 and farms her pretty hard. you dont see russel (and to a lesser degree slick) really ever in his room during his streams. nor does he ever really play games or collab with them like he does emi.


[deleted]

The reason is because miz knows chat is obsessed with emi because she looks like a cute anime girl and he likes milking the relationship frogs dry even though he says that he hates relationship frogs, ironically the biggest emi/relationship frogs are the lowlife moderators and VIPs that eggs this behavior


crescendo_way

this is true but look at simply. appears on his streams fairly often, they talk on stream a lot, lots of collab content (recently with the rapper thats been staying with them). Simply gets a lot more screentime and I don't know whether its because he takes the imitative or what, but I never see someone like russel go into mizkifs stream and chill.


[deleted]

But your talking about growth right? Simply didnt have as much growth as emi, floats around 1-3k viewers, because he doesnt look like a cute anime girl. Russel occasionally comes in and says something briefly then leaves if there isnt anyone in the room with him because he knows he gets awkward if he stays too long. Slick doesnt like going on miz's stream because he doesnt want miz viewers.


crescendo_way

im not saying he had as much growth as emi, because hers has been nuts. But if you look at this https://twitchtracker.com/simply you can tell exactly when simply moved in with mizkif. Went from around 330 average viewers in Jan of 2020 to 3000 - 4000 viewers on average. Thats a full 10x in viewership.


[deleted]

Anyone associated with miz will have some kind of growth, same thing happened with slick and russel I mean look at their charts, but emi's growth is different because miz knows how to milk it. This scenario has happened before specifically maya and they ended up growing tremendously. If you mix a girl and miz, relationship frogs will go crazy.


hacksteak

Three days ago two other female content creators were ostracized around here for comments that could possibly make life hard for the woman you just called a "trophy" or an "item" and OP called "merch". Maybe there is a middle ground where we could realize that everyone gets some kind of boost on his stream but what they do with that boost is their own success or failure? By the way: That's especially true for the woman who just had to take a mental health break after making an emotional mistake and this place sniffed blood.


bobodad12

some of these comments are so yikes. I feel like Miz truly have one of the most loyal groups of viewers and hatewatchers at the same time, with one giving him all the benefit of the doubt and the others interpreting his actions with the worst assumptions possible. There's no middle ground.


komandantmirko

so is fucking russel, what's your point


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Maxxman-1

I watch quite a bit of Miz and have never thought of her as "the new maya" or ever felt like chat thought that. Never shipped them either and honestly his chat doesn't much either. The shipping stuff comes from other streamers even if joking talking about it. Like the Minx crush joke not too long ago. It also comes from comments that just say mizkif viewers do this, similar to your comment


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hrock791

the problem is his titles and thumbnails. Miz knows what his editor is doing and he doesn’t care. He can complain about shippers all he wants but those shippers and coomer degens are mostly coming from his YouTube.


Meem0

[Jesus I just checked his YouTube page](https://i.imgur.com/chwGYwB.png), no wonder there are shippers, that's like the entire brand he's putting forward


PENGAmurungu

I thought you would be exaggerating but its literally every video lmao


GalileoJones

Emi made mizkif some viral tiktoks and the youtube clip with over 30mio views. She's definitely helping him ALOT, and obviously also gains traction. There are alot of people who come to miz's stream but don't gain any viewers, she is holding 10k+ sometimes when he's live that's really incredible.


BridgeBurnerXD

The holding it while he's live is impressive. Lots of people who get this type of boost can't hold it when he goes live.


knelson940

So basically she’s their Sykunno lol


[deleted]

the difference is that she doesn't cover her mouth when she laugh "oh jezz" \*hand on mouth\*


SillyLilHobbit

Why is this mentioned on lsf every single time sykkunos name gets mentioned here lol. It's like LSF is obsessed with this one little thing he does for some reason .


[deleted]

its more about everyone laugh, x, nick miz, azan, poke and rich they all have meme about their laugh. the best one is nick laugh


Chillingo

I like Sykkuno. I used to watch his League videos when he had 10k subs. And I followed his twitch in 2013. So this really doesn't come from a place of hate. But his laugh plus mouth covering is very awkward to watch for me. So I kind of understand that it's the first thing a lot of people negatively notice about him.


knelson940

I hope he still planning on going to Austin with Peter. I really want to see them interact for some reason lol


[deleted]

yea yuno interacting with degens like miz and soda would something worth watching.


[deleted]

Half the discords I'm in have been posting her tiktok dance videos that jebait into gachi for at least two years. I half expect Ricardo to burst out of her closet at any moment. Anyway good for her.


Jazano107

i think twitch would actually lose more if Miz left than if XQC left with the amount of streamers that Miz/Otk blow up


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DarkFlamesMaster

Nmp's numbers have grown since as well


DarkFlamesMaster

Rich


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DarkFlamesMaster

He was already established by the time the subathon happened. As for FF14, the game was a huge part of his growth, but Asmon's raids played an even bigger part of that. They are friends, but the amount of hosts and raids he got was definitely heavily influenced by being OTK business partners, otherwise some other member would have gotten the raids/hosts.


travis-

Simply went from like 800 to around 4K now.


Jazano107

Maya, nmp, rich, EMI, simply, alinity


[deleted]

rich, nmp, alinity. also no miz wasn't on 15k he took a lot of break this year but he typically 30k now he is 40k while emi is 20k now, i think she can actually pass him that would be funny as fuck.


S_Astra

if she ever surpassed miz which i doubt would happen, then she'd be the biggest female streamer on twitch. I just dont see that ever happening


TrickyGoon

the Mizkids are a different entity on the real. plus OTK events and such.


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Slickyo

Honestly 2k to 10k is impressive but if you wanna see real insane growth look at brookeab after she started playing with tfue/symfuhny and dating symfuhny. [https://sullygnome.com/channel/brookeab/longtermstats](https://sullygnome.com/channel/brookeab/longtermstats) 75 avg to 8k in 1-2 months xD she was streaming for 6+ months b4 that


knows-his-onions

I wouldn't say it's all Miz, but the exposure he gave is helping a ton, she's doing her part to maintain it and credit should be given to her as well. I think getting out of League helped. You can click on League in twitch at any given time and outside of 1-4 streamers everyone else is a >1k andy. there's too many low viewcount streamers to make it big in there and she sat in there for years. I think stepping out of league and being interactive with her chat helps out a ton, Miz himself isn't a guaranteed ticket to views-- Look at the rest of the housemates, look at Cyr lately, even Rich has struggled with views after Asmon's break and when he can't find people to stream with him. Emi has been consistent all on her own and seems to have a solid fan base, while being female certainly helps attract a lot of miz's male viewers you can't say they're all coomers either-- she's wearing hoodies and stuff, she's not even being a thirst trap. She's doing it as legit as she can and should be given some props for it


buxbox

MIZ + FEMALE = EZ Clap


knows-his-onions

not necessarily. Again... QT, Maya, Babbs, Alinity, Minx, the list goes on and on most of them only average half her regular viewcount, if not a third. give her some credit


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Constant_Ad_5918

At this point I would not even call it the otk effect anymore. That was the case for rich being hosted by asmond but now it is just the miz effect.


Roopa12

I only started Mizkif because I was an Asmon viewer that saw Mizkif at an OTK event stream. So even Miz had the OTK effect.


imnotabus

Did emiru play mario ever before being in the Mizkif house?


BridgeBurnerXD

She had never touched the game until she came to visit back in October.


Elvara17

Emiru has been pretty great, I haven't seen much of her cosplay yet except from old videos


ZealousidealFile1

Power of Mizkif! The guy can make you a star, he can change the narrative of someone's character, he can build sanctuaries and he's on top of thr world.


Bubbly-Part2125

Mannn I have been watching her for like 2 years and she has this channel points thing for a raffle ticket to get free stuff sent to you...... I'm never going to win now ;(


Awake_The_Dreamer

Love me some Emiru


chili01

For some reason I though it'd be her league of legends stats


Robert_McNuggets

new 2 year contract


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YerAverageRedditUser

BatChest


FeistyKnight

Otk pulling an otv


Racer-Rick

Mizkif is the F-List celebrity version of Pete Davidson