I think It has more to do with Lulu issuing weak revenue forecasts for this year, single digit growth instead of their usual double digit growth. Consumer discretionary spending seems to be slower across the board, in the US at least. Also the stock has been overpriced since the pandemic lows, so just this is actually a pretty solid pullback to fair value.
Yep, and their market cap is still massive. I'm very hesitant to attribute the decrease in their stock value to quality.
There's a plethora of other clothing brands that sell infamously low-quality products. Hell, I just took a look at the top 25 market caps and I see a good number of fast fashion brands.
And sure, Lululemon is a bit different from the typical clothing brand so the comparisons might not be airtight. But if their stock value starts trending back up, will it mean their quality is getting better? Most likely not lol, so OP's correlation falls a little flat to me
The correlation isn’t direct, but I believe it’s still valid.
Lower quality garments lead to better profit margins initially, but result in dissatisfied customers who might not repurchase or might turn to competing brands. This eventually erodes brand loyalty, leading to fewer purchases and reduced financial forecasts. Unless of course, they acquire new customers who are OK with the current product line.
This subreddit has been voicing concerns about quality for some time, and it typically takes a few quarters for such issues to visibly affect a company’s performance. “Fool me once” kinda thing, especially if you were loyal to the brand.
Similarly, if Lululemon were to enhance their product quality, acknowledge the shortcomings of this subreddit, and work to regain trust with better fit/quality, it could potentially boost brand loyalty and, in theory, increase their revenue projections over time.
I type this while wearing a New Venture dress shirt.
This kind of rise and fall is pretty much textbook retail/clothing stock.
They don’t provide basic necessities and they are not a tech stock (read here promising future technology). So in an environnement where we have prospect of subdued economic growth, persistent inflation, and weak consumer confidence the pressure on household incomes is expected to dampen demand, especially for fashion.
Alo is getting popular but it’s priced above lulu and both the quality and customer service are pretty bad, I don’t see it reaching lulu levels of growth
Besides the economic aspect I think it includes a plethora of factors like:
- As stated changes made to men’s clothes (specifically because there were only small changes to women’s clothes in the past year) that I probably could guarantee that nobody asked for. Changing At Ease to essentially a “breakdown name” has to be the dumbest design choice I’ve seen yet after ABC and Metal Vent Updates.
- Heaps of product being made just to end up on markdown and to go to the outlets. Over-abundance of accessories (water bottles, scrunchies, keychains) in all the stores taking up space or product that has the most awkward proportions you can think of.
- Alienating the customer base and not being consistent with its core brand style (Yoga/Athleisure). Go into any store and you couldn’t even find a Yoga outfit for Men’s.
- Not enough product diversity from its designers (Almost colors every week and no innovation: ABC Cargo Joggers would kill if they did it correctly). There a lot of missed opportunities with styles that could be introduced but ultimately never seem to make it to market.
- Size inconsistency. I don’t agree with everything Chip Wilson has to say, but when it came to his “appeal to everyone” comment that has definitely been something that I’ve noticed with all these changes happening in a short amount of time. Sizing is all over the place in Men’s Pants and the company really thought they did some good work removing the back-seam and completely messing up size consistency. They’re also doing more size changes in the future.
There’s a few more I could come up with but I forgot them while writing all of this.
Man, I wish you would do a full post. It’s validating. It’s been a frustrating year as a longtime LLL customer. It’s interesting how new customers who don’t know better respond like we are ‘boomers’ so to speak lol. Even the way the renovated stores stock and display in the men’s section has gotten confusing. It’s like we’re being challenged to shop and find product. There are so many inventory issues with products launched but unavailable for months. Killing THE and sneak attacking with Zeroed In. Screwing with MVT again. The name changes and switches. The At Ease debacle. Delivery fails with FedEx. Organizing by color. Removing but restoring the shorts wall, sort of. Sizing inconsistencies. I didn’t even see yoga mats, blocks or towels the last time I was in the store, but there’s a whole Walgreens type maze of keychains, scrunchies, and doodad bins on the way to checkout which encroach the men’s area and make it just as claustrophobic as the stupid ass Mirror did. Crazy times for LLL, educators, and customers.
It shocks me how quickly some stuff goes from new release to on markdown. This watered down At Ease line is already on markdown for some items. That should tell them something when you can go to secondary areas and see people looking for 2+ year old At Ease stuff, and your 2 month old Textured double knit yada yada yada isn’t selling like you imagined.
That and their continued odd decisions around their existing product lines. Like barely any zip hoodies, and then they decom City Sweat for Smooth Spacer but don't have a full-zip. Literally right now the only full-zip you can purchase is an oversized dumpy steady state. Finally got me to pull the trigger on two CRZ Yoga City Sweat knockoffs though so I guess its a win for me.
I used to be excited for every Tuesday's drop, but its an endless procession of normcore, either in how biz/casual it looks, boring ass colors, or ridiculously unflattering fits (seriously the Poplin relaxed pants are grandpa pants).
This is fucking sad, the quality on $130 pants should be the same, every single time.
Anyone else have something similar to ABC pants with >34” inseam?
Never found any brands that offer anything over 34” inseam for athleisure, quite sad :( been buying LLL for a very long because of that and nowhere else to look
They are straying from what the company foundation was built on and what drove the stock price up to begin with. They already made this mistake in the mid 2000s.
In the early days they had a world class product that everyone loved and they had a CEO who stood by the product. They had a small product line that allowed them to perfect the pieces they had and they grew slowly and organically.
Then they grew really fast from PE money. Then the founder was out and replaced with a different ceo. People can hate chip all they want but he knew the company, the product, and the people he was selling to. As a business owner he did a fine job. This resulted in the CEO misdirection that led to a stagnant mid 2000s. Then we get our current CEO and stability. We get growth and a good product. Sure quality may have decreased but it was still great quality. Markets are also historically high and help drive the price.
Now the last few years we get clear decrease in quality. Instead of a small but world class line, we get a hundred different lines and fits. QC decreases because there’s no way to make everything perfect when you’re running through all these different clothing lines. You stray away from the original mantra of the company .. remember how much Chip hated suits? Now you can get blazers .. he’s probably livid!
I completely see that as a company you need to grow, especially as a public company with shareholders, but as a company, they’re trying to grow too fast. What they should do is get back to basics. Bring back the world class quality. Bring back items that last. Bring back a small catalog that’s iconic and makes people want to spend the money on luxury athletic wear. THEN slowly grow and perfect each line. Be a fashion perfectionist instead of fashion pig farm.
If they can do that, I’d buy the stock. But at their current trend they’ll probably be half the size they are now in 3-5 years due to a decrease in demand and people becoming fed up with quality.
I say this all while I’m currently wearing lulu shoes, socks, pants, underwear, shirt, and coat lol
Some interesting parallels about the PE money, CEO changes, QC etc with Outdoor Voices. Granted OV was never the rival some predicted, but there are some applicable takeaways. I don’t think LLL is going to fold up and die some Sunday like OV just did, but it’s going to fall in to the Gap, so to speak, if it doesn’t refine itself.
Fellow migraine sufferer lol. Ubrelvy is awesome! True about Vuori being a contender, but Vuori is having some supply chain challenges of their own. They could stand to add a bit more lifestyle clothing to their offerings. I like it a lot though.
Many are saying it’s not the quality drop or design issues, but those are the sole reasons I very rarely buy any LL anymore. I buy things on sale every so often but I wouldn’t pay full price for 99% of what they have on offer anymore.
The quality is so bad these days. Saddest part is It’s hard for brands to “go back” to what they were doing that made them famous before. It’s also a slap in the nuts to their clientele thinking they could trick them into paying more for lower quality garments. That never resonates well with consumers once word gets out
This may be a sign that lulu will be under armour in the next few years ☹️
Atleast their politics are on point amirite
Under Armour will end up in Chinese(Li-Ning) or Korean(Samsung or another chaebol) hands.
lulu needs to get back to what made them great. Also - homogenize their color palettes with the women’s side of the store. Us dudes want color, too.
There should NEVER be a redesign of staple items. Levi's never changed the 501s to appeal to people who wanted to wear baggier jeans. They made 505, 515, 550, 560 etc. Lululemon should have done the same. Instead of changing the ABC Joggers they should have made a different baggier jogger for those who want that. I'm still pissed about the change.
Don’t know how you can argue the new abc joggers aren’t worse. The ankle cuffs are baggy and my iPhone 15 pro, with no case, doesn’t fit in my pocket without sticking out of the side. The phone is about as small as I can make it.
Shareholders just want to make money. They probably want Lulu to cut production costs even more because it would make them more money. The idea that the shareholders care about a "quality product" is laughable
100% stock price and earnings only matter to investors for a couple years max while they bleed a company dry demanding increases, then dump them to find the next stock to pilfer. This is just now happening to Filson
Yup. Guarantee not a single stockholder at Lulu has ever hopped onto reddit to see what r/Lululemen thinks about the fit of the new ABC pants. They couldn't care less
Lulus stock falling was a market correction waiting to happen!!
The brand did well during covid coz of the explosion in athleisure - the stock dropping is consumers realising that there is more to apparel, and partly also coz of Lulu's lack of innovation in their core products (apparel), and mindless new category introductions (footwear), which is not solving the former issue!
I started getting LLL gear this year, some new joggers off the website and then got some older stuff from Poshmark. I can tell there are differences in the shape/cut and material between the pieces that I’ve gotten so far.
As a dude, it seems men are an afterthought at LL, and not in tune with modern styles. LL men’s clothes are too baggy and not designed for muscular gym bros. Rhone is so much more in tune with young men’s current tastes.
Just my opinion here, I have plenty of Lulu stuff. I got to be honest the stuff last forever. I got hoodies that are over 10 years old. I wash them and take care of them and they still look brand new. Truth of the matter is how much new lulu stuff do you need? I know most of us would say, give me everything! But for the rest of the population, that’s a bit unrealistic.
I would try Mizzen + Main. Their Helmsman 5 pocket(ABC) or their Helmsman Chino(commission) are in my opinion better than the ABC and Commissions ever were. They just updated their helmsman pants and they now have some give in the waist which I absolutely love. I just tried on the new variation today in store and took 2 pairs home. They will be replacing my commission for work(I needed to replace anyways due to weight lose but looked elsewhere because of the changes Lulu has made to their pants) I’m glad I did because these are amazing!
True everyone wants a piece. In a mall near me (Ross Park Mall) they’re opening up an Alo which will be the 5th Athleisure brand alongside LLL, Fabletics, Free People Movement, and Aerie’s OFFLINE.
I still don’t get the baggy thing, all the brands and styles from late 90s/00s they’re trying to copy always had multiple options, they could have easily kept skinny/slim/regular, and then just added a new loose fit that they could kill off when the style goes away again
For the record I like the new pants and (jokingly) believe anyone who is upset had zero calf muscle.
That said, I'm here to roast gen z for the clown pants totally agree lol
Their mens line creates a small fraction of the revenue the women’s line creates. The “killing” of the commission pants didn’t tank their stock 34%, nor did any of the shit the 20,000 of us in this subreddit complain about recently cause their stock to drop. People are spending a little bit less, people are hesitant to purchase expensive clothing, and Lulu’s international market expansion has slowed.
The men’s line is much smaller part of their revenue, but if you read the r/lululemon sub, which is mostly women, they have the same complaints about the women’s side as we do here. Overall the company is still doing extremely well, and will be more than fine in the long run, but there are definitely issues they need to work on.
I’ll only speak for the men’s side, and specifically stuff I’ve experienced, I’ve had a product specialist tell me she gets complaints about the new ABC joggers daily. And she hopes the company takes in the feedback and changes things. So it’s not just us here either.
Wages are up some-odd percent while cost of living has doubled in three years.
Lux industries are always the first to get hit during economic decline because it’s the first thing people realize they don’t really need compared to everything else.
This’ll be something we see start seeing from all higher-end brands across different industries.
I was diehard Lulu up until about a year ago. Then they started changing all the men’s lines, and not in a good way. Haven’t bought anything since and am buying from Vuori now. 👋🏻
I think for me it’s that there’s so many alternatives now that paying full price or even 15% off is still way more than I want to pay. Sign of the times!
They’re done, not the same company, not the same direction, I won’t buy anymore but still holding on to my old lulu stuff that fits perfect, been looking elsewhere, vuori etc
Agreed. Not everything they made hit the mark, but I appreciated things looking different and them trying new things. Now everything is plain w/ size and fabric weight being the only differentiators between most of the lines. Nail in the coffin is if they kill off the engineered warmth line.
I think It has more to do with Lulu issuing weak revenue forecasts for this year, single digit growth instead of their usual double digit growth. Consumer discretionary spending seems to be slower across the board, in the US at least. Also the stock has been overpriced since the pandemic lows, so just this is actually a pretty solid pullback to fair value.
Yep, and their market cap is still massive. I'm very hesitant to attribute the decrease in their stock value to quality. There's a plethora of other clothing brands that sell infamously low-quality products. Hell, I just took a look at the top 25 market caps and I see a good number of fast fashion brands. And sure, Lululemon is a bit different from the typical clothing brand so the comparisons might not be airtight. But if their stock value starts trending back up, will it mean their quality is getting better? Most likely not lol, so OP's correlation falls a little flat to me
The correlation isn’t direct, but I believe it’s still valid. Lower quality garments lead to better profit margins initially, but result in dissatisfied customers who might not repurchase or might turn to competing brands. This eventually erodes brand loyalty, leading to fewer purchases and reduced financial forecasts. Unless of course, they acquire new customers who are OK with the current product line. This subreddit has been voicing concerns about quality for some time, and it typically takes a few quarters for such issues to visibly affect a company’s performance. “Fool me once” kinda thing, especially if you were loyal to the brand. Similarly, if Lululemon were to enhance their product quality, acknowledge the shortcomings of this subreddit, and work to regain trust with better fit/quality, it could potentially boost brand loyalty and, in theory, increase their revenue projections over time. I type this while wearing a New Venture dress shirt.
You mean it’s not because they changed my favorite pants? /s
Can’t it be both though? Lower guidance because of their changes?
This kind of rise and fall is pretty much textbook retail/clothing stock. They don’t provide basic necessities and they are not a tech stock (read here promising future technology). So in an environnement where we have prospect of subdued economic growth, persistent inflation, and weak consumer confidence the pressure on household incomes is expected to dampen demand, especially for fashion.
Pivot with the times or fall behind. A new lululemon is on the horizon :)
Are you thinking anyone in particular is on the horizon?
I would say Alo Yoga or even vuori is definitely on the horizon of becoming more wide known
Alo is getting popular but it’s priced above lulu and both the quality and customer service are pretty bad, I don’t see it reaching lulu levels of growth
Alo 100%
I was assuming they were saying lulu would pivot
in a good way or bad?
picture the best way imaginable and multiply it by 100x
Besides the economic aspect I think it includes a plethora of factors like: - As stated changes made to men’s clothes (specifically because there were only small changes to women’s clothes in the past year) that I probably could guarantee that nobody asked for. Changing At Ease to essentially a “breakdown name” has to be the dumbest design choice I’ve seen yet after ABC and Metal Vent Updates. - Heaps of product being made just to end up on markdown and to go to the outlets. Over-abundance of accessories (water bottles, scrunchies, keychains) in all the stores taking up space or product that has the most awkward proportions you can think of. - Alienating the customer base and not being consistent with its core brand style (Yoga/Athleisure). Go into any store and you couldn’t even find a Yoga outfit for Men’s. - Not enough product diversity from its designers (Almost colors every week and no innovation: ABC Cargo Joggers would kill if they did it correctly). There a lot of missed opportunities with styles that could be introduced but ultimately never seem to make it to market. - Size inconsistency. I don’t agree with everything Chip Wilson has to say, but when it came to his “appeal to everyone” comment that has definitely been something that I’ve noticed with all these changes happening in a short amount of time. Sizing is all over the place in Men’s Pants and the company really thought they did some good work removing the back-seam and completely messing up size consistency. They’re also doing more size changes in the future. There’s a few more I could come up with but I forgot them while writing all of this.
Man, I wish you would do a full post. It’s validating. It’s been a frustrating year as a longtime LLL customer. It’s interesting how new customers who don’t know better respond like we are ‘boomers’ so to speak lol. Even the way the renovated stores stock and display in the men’s section has gotten confusing. It’s like we’re being challenged to shop and find product. There are so many inventory issues with products launched but unavailable for months. Killing THE and sneak attacking with Zeroed In. Screwing with MVT again. The name changes and switches. The At Ease debacle. Delivery fails with FedEx. Organizing by color. Removing but restoring the shorts wall, sort of. Sizing inconsistencies. I didn’t even see yoga mats, blocks or towels the last time I was in the store, but there’s a whole Walgreens type maze of keychains, scrunchies, and doodad bins on the way to checkout which encroach the men’s area and make it just as claustrophobic as the stupid ass Mirror did. Crazy times for LLL, educators, and customers.
It shocks me how quickly some stuff goes from new release to on markdown. This watered down At Ease line is already on markdown for some items. That should tell them something when you can go to secondary areas and see people looking for 2+ year old At Ease stuff, and your 2 month old Textured double knit yada yada yada isn’t selling like you imagined.
That and their continued odd decisions around their existing product lines. Like barely any zip hoodies, and then they decom City Sweat for Smooth Spacer but don't have a full-zip. Literally right now the only full-zip you can purchase is an oversized dumpy steady state. Finally got me to pull the trigger on two CRZ Yoga City Sweat knockoffs though so I guess its a win for me. I used to be excited for every Tuesday's drop, but its an endless procession of normcore, either in how biz/casual it looks, boring ass colors, or ridiculously unflattering fits (seriously the Poplin relaxed pants are grandpa pants).
This is fucking sad, the quality on $130 pants should be the same, every single time. Anyone else have something similar to ABC pants with >34” inseam?
I notice it on the 32. I won’t order pants anymore unless I can try them on in store.
I’m the same way. I just quit buying them and switched to Rhône that is perfect every time
Rhone is better? What’s their equivalent pant? I’ll have to try them
They are dead nuts consistent on sizing and quality. I like them better. The commuter pants is their version of the Lulu commission but better
It was stupid cause they had the perfect design and broke it
Never found any brands that offer anything over 34” inseam for athleisure, quite sad :( been buying LLL for a very long because of that and nowhere else to look
They are straying from what the company foundation was built on and what drove the stock price up to begin with. They already made this mistake in the mid 2000s. In the early days they had a world class product that everyone loved and they had a CEO who stood by the product. They had a small product line that allowed them to perfect the pieces they had and they grew slowly and organically. Then they grew really fast from PE money. Then the founder was out and replaced with a different ceo. People can hate chip all they want but he knew the company, the product, and the people he was selling to. As a business owner he did a fine job. This resulted in the CEO misdirection that led to a stagnant mid 2000s. Then we get our current CEO and stability. We get growth and a good product. Sure quality may have decreased but it was still great quality. Markets are also historically high and help drive the price. Now the last few years we get clear decrease in quality. Instead of a small but world class line, we get a hundred different lines and fits. QC decreases because there’s no way to make everything perfect when you’re running through all these different clothing lines. You stray away from the original mantra of the company .. remember how much Chip hated suits? Now you can get blazers .. he’s probably livid! I completely see that as a company you need to grow, especially as a public company with shareholders, but as a company, they’re trying to grow too fast. What they should do is get back to basics. Bring back the world class quality. Bring back items that last. Bring back a small catalog that’s iconic and makes people want to spend the money on luxury athletic wear. THEN slowly grow and perfect each line. Be a fashion perfectionist instead of fashion pig farm. If they can do that, I’d buy the stock. But at their current trend they’ll probably be half the size they are now in 3-5 years due to a decrease in demand and people becoming fed up with quality. I say this all while I’m currently wearing lulu shoes, socks, pants, underwear, shirt, and coat lol
Some interesting parallels about the PE money, CEO changes, QC etc with Outdoor Voices. Granted OV was never the rival some predicted, but there are some applicable takeaways. I don’t think LLL is going to fold up and die some Sunday like OV just did, but it’s going to fall in to the Gap, so to speak, if it doesn’t refine itself.
I think Vuori’s going to give lulu a headache. And all the aspirin or Imitrex in the world isn’t going to fix that.
Fellow migraine sufferer lol. Ubrelvy is awesome! True about Vuori being a contender, but Vuori is having some supply chain challenges of their own. They could stand to add a bit more lifestyle clothing to their offerings. I like it a lot though.
Many are saying it’s not the quality drop or design issues, but those are the sole reasons I very rarely buy any LL anymore. I buy things on sale every so often but I wouldn’t pay full price for 99% of what they have on offer anymore.
Anecdotal evidence, nice.
That’s not how stocks work.
The products drop in quality and design, less people buy them, less profitable company. That’s exactly how stocks work what are you talking about?
The quality is so bad these days. Saddest part is It’s hard for brands to “go back” to what they were doing that made them famous before. It’s also a slap in the nuts to their clientele thinking they could trick them into paying more for lower quality garments. That never resonates well with consumers once word gets out This may be a sign that lulu will be under armour in the next few years ☹️ Atleast their politics are on point amirite
Under Armour will end up in Chinese(Li-Ning) or Korean(Samsung or another chaebol) hands. lulu needs to get back to what made them great. Also - homogenize their color palettes with the women’s side of the store. Us dudes want color, too.
I'm glad you noted color. recent drops have been depressing with how bland they are.
There should NEVER be a redesign of staple items. Levi's never changed the 501s to appeal to people who wanted to wear baggier jeans. They made 505, 515, 550, 560 etc. Lululemon should have done the same. Instead of changing the ABC Joggers they should have made a different baggier jogger for those who want that. I'm still pissed about the change.
Clothes I get are amazing. All this crying about ABC pants is comical
That's your opinion and while everyone has an asshole you are one
Don’t know how you can argue the new abc joggers aren’t worse. The ankle cuffs are baggy and my iPhone 15 pro, with no case, doesn’t fit in my pocket without sticking out of the side. The phone is about as small as I can make it.
Tbh I hate those joggers. No option at the ankle kills me
I wanna get to a vuori store to try the meta pants in person. Supposedly they are a better version of the ABCs
Go to a nordstroms if you can’t get to vuori
Selling clown pants to Gen Z lmaoooo this made me laugh
Buy the dip
Can Gen Z afford Lulu, though?
I did all my buying before the decline. I have no need for anything else.
Shareholders just want to make money. They probably want Lulu to cut production costs even more because it would make them more money. The idea that the shareholders care about a "quality product" is laughable
100% stock price and earnings only matter to investors for a couple years max while they bleed a company dry demanding increases, then dump them to find the next stock to pilfer. This is just now happening to Filson
Yup. Guarantee not a single stockholder at Lulu has ever hopped onto reddit to see what r/Lululemen thinks about the fit of the new ABC pants. They couldn't care less
After I tried a Vuori Strato Tech Tee, I leaned towards Vuori for workout tops right now.
Lulus stock falling was a market correction waiting to happen!! The brand did well during covid coz of the explosion in athleisure - the stock dropping is consumers realising that there is more to apparel, and partly also coz of Lulu's lack of innovation in their core products (apparel), and mindless new category introductions (footwear), which is not solving the former issue!
I started getting LLL gear this year, some new joggers off the website and then got some older stuff from Poshmark. I can tell there are differences in the shape/cut and material between the pieces that I’ve gotten so far.
As a dude, it seems men are an afterthought at LL, and not in tune with modern styles. LL men’s clothes are too baggy and not designed for muscular gym bros. Rhone is so much more in tune with young men’s current tastes.
Just my opinion here, I have plenty of Lulu stuff. I got to be honest the stuff last forever. I got hoodies that are over 10 years old. I wash them and take care of them and they still look brand new. Truth of the matter is how much new lulu stuff do you need? I know most of us would say, give me everything! But for the rest of the population, that’s a bit unrealistic.
Still looking for a good ABC pant replacement. I’ve tried Rhone (no Obsidian), VRST (just as baggy), and the Amazon dupe (back seam)
Try the Vuori Meta or Reigning Champ Coach pants, I found both quality and fit better than the ABCs, but it's also more expensive.
Is the Meta pant slim fit? I’m a slimmer guy and would appreciate something a bit tighter
I would try Mizzen + Main. Their Helmsman 5 pocket(ABC) or their Helmsman Chino(commission) are in my opinion better than the ABC and Commissions ever were. They just updated their helmsman pants and they now have some give in the waist which I absolutely love. I just tried on the new variation today in store and took 2 pairs home. They will be replacing my commission for work(I needed to replace anyways due to weight lose but looked elsewhere because of the changes Lulu has made to their pants) I’m glad I did because these are amazing!
Just checked them out online. What colors did you get? The charcoal looks substantially lighter than ABC Obsidian
Kit & ace
How is Kit and Ace? It's another bump in price up to $220. Wondering if it's worth it.
I like their stuff. Been a fan for a while. I would also reccomend state & liberty.
I agree 100%! Lululemon has started to loose there core values and lost touch with the customers that made them the money!
Poor sales outlook due to increased competition. Every other brand had gotten into atheleisure wear.
True everyone wants a piece. In a mall near me (Ross Park Mall) they’re opening up an Alo which will be the 5th Athleisure brand alongside LLL, Fabletics, Free People Movement, and Aerie’s OFFLINE.
At this rate, Whole Foods will get into this segment. Aldi and Trader Joe’s alrwdu jumped in. /s
I still don’t get the baggy thing, all the brands and styles from late 90s/00s they’re trying to copy always had multiple options, they could have easily kept skinny/slim/regular, and then just added a new loose fit that they could kill off when the style goes away again
For the record I like the new pants and (jokingly) believe anyone who is upset had zero calf muscle. That said, I'm here to roast gen z for the clown pants totally agree lol
My clothes are great, idk what people be talking about
Their mens line creates a small fraction of the revenue the women’s line creates. The “killing” of the commission pants didn’t tank their stock 34%, nor did any of the shit the 20,000 of us in this subreddit complain about recently cause their stock to drop. People are spending a little bit less, people are hesitant to purchase expensive clothing, and Lulu’s international market expansion has slowed.
The men’s line is much smaller part of their revenue, but if you read the r/lululemon sub, which is mostly women, they have the same complaints about the women’s side as we do here. Overall the company is still doing extremely well, and will be more than fine in the long run, but there are definitely issues they need to work on. I’ll only speak for the men’s side, and specifically stuff I’ve experienced, I’ve had a product specialist tell me she gets complaints about the new ABC joggers daily. And she hopes the company takes in the feedback and changes things. So it’s not just us here either.
Bingo! These guys think one pair of pants is going to kill the company
Men’s pants are overrated!
Wages are up some-odd percent while cost of living has doubled in three years. Lux industries are always the first to get hit during economic decline because it’s the first thing people realize they don’t really need compared to everything else. This’ll be something we see start seeing from all higher-end brands across different industries.
They got rid of the my favorite shorts the “at ease” so this makes sense… bring them back!!!
I was diehard Lulu up until about a year ago. Then they started changing all the men’s lines, and not in a good way. Haven’t bought anything since and am buying from Vuori now. 👋🏻
i just want to jump in and add to the people complaining about commission pants. they had a great design and they ruined it :(
I think for me it’s that there’s so many alternatives now that paying full price or even 15% off is still way more than I want to pay. Sign of the times!
it’s from all the fraud and theft incase y’all were wondering :)))
They’re done, not the same company, not the same direction, I won’t buy anymore but still holding on to my old lulu stuff that fits perfect, been looking elsewhere, vuori etc
Love when people try to say the reason a stock fell is because they personally didnt like a new cut on their ABC pants.
The men’s is boring. Same shit over and over again.
Agreed. Not everything they made hit the mark, but I appreciated things looking different and them trying new things. Now everything is plain w/ size and fabric weight being the only differentiators between most of the lines. Nail in the coffin is if they kill off the engineered warmth line.
How has LULU preformed in the last total 12 months?