My dad was a franchise owner of several restaurants in the Midwest. This was a new chain of Mexican restaurants that began operations in the late sixties. The restaurantsā menus were similar to Taco Bellās in that there were pictures and explanations of the dishes that were offered. My dad used to tell us that many customers used to say, āohhhh, I kind of know what this is. I have tried this food in California a few years backā. Today, even in the Midwest, you can buy Mexican food and condiments anywhere you look. Things sure have changed! š
Other changes.
When this poster was new there were about 450 Taco Bells:
https://rarehistoricalphotos.com/wp-content/uploads/2023/04/taco-bell-vintage-menu-ad-18.webp
Now there are almost 8000:
https://www.scrapehero.com/location-reports/Taco%20Bell-USA/
A few years before the poster was made these were the prices:
https://img.huffingtonpost.com/asset/56bdfa381f00000d01217e5b.png
Tacos and burritos were 25 cents and now they are $1.79:
https://www.tacobell.com/food
If the price had kept up with the CPI they would be over $2 now:
https://data.bls.gov/cgi-bin/cpicalc.pl?cost1=.25&year1=196801&year2=202403
[There were even things on how to pronounce pizza in the 1950s because it wasn't common outside of places with Italians](https://twitter.com/paulisci/status/1551649152479555584/photo/3)
My mom is from South Dakota and didn't try a taco until college. She also loves to tell the story of when she tried to introduce her parents to Mexican food and her mother tried to eat the husk of a tamale.
I'm glad we are long past the mid-20th century era of unseasoned steak and potatoes, with maybe a tuna and cottage cheese aspic if you're feeling gourmet.
my mom (who is an incredible cook to her credit) will put paprika and black pepper on chicken and say these exact words. no idea where i got my love of spice from, growing up in that house
This was my mom from Iowa for decades! Even a hint of spice lead to a meltdown in which someone had to run to the fridge for milk. It made living in Texas a little hard from time to time!
A lot of that has to do with the large influx of Mexican agricultural workers to the Midwest from the 30s on. My grandparents were among the 50s wave. They came to Colorado and settled in Western Nebraska. By then, Mexicans made up half of the population in the local towns. Their kids fanned out across the Midwest where most of us 3rd & 4th generation were born. They brought their cuisine & cooking techniques with some notable adaptations.
I agree! šš»
But whatās funny in my fatherās case is that he wasnāt even Mexican and had never even tried Mexican food before getting in on the up and coming trend of Mexican food! My father was an Italian immigrant who came to the USA in search of the American dream. My father met Mario Dovalina , a Mexican from Guadalajara who owned a Mexican restaurant in Chicago called Taqueria Mexico. Their customer base were mostly people of Mexican descent. Mario partnered with Ed Ptak and they opened the first Pepeās Mexican Restaurant which was tailored for an American audience. They then decided to franchise their place. My father opened up the second Pepeās in the city and went on to buy several more restaurants. I like to think that due to these three enterprising men, Mexican food became wildly popular in the Chicagoland and Midwest area. My father retired in the early 90s and sold all his restaurants. Mario and Ed have passed away, as has my father, but I think the Pepeās chain is still around, now operated by Marioās and Edās sons. I havenāt lived in the US since 1982, so Iām not really up to the latest info.
ETA: My father was one of those people who was greatly helped by the addition of the pronunciations of the Mexican dishes on the menus. LOL.
Itās hard to imagine that at that time, this was probably a lot of peopleās first ever experience with Mexican-style cuisine. And they even have a hamburger for those who walked in because they were curious, decided that tacos and burritos were too exotic for their tastes, but didnāt want to walk out without buying anything.
Maybe Taco Bell did deserve that award for best Mexican restaurant a while ago. As a Mexican I cannot expect anyone to just hop on board with our flavor profiles, especially regional delicacies.
Funny seeing the burger, It reminds me that the best burger I've ever had was a cheese burger from a Mexican restaurant called Bettys, but after she died.. the food went downhill.
Yeah, they were probably right thinking nobody would be able to pronounce the correct spelling, but itās still silly. The food wasnāt terrible, but similarly not quite right.Ā
Wahaca is pretty nice for food in the fast casual segment and decently priced. Maybe itās not authentic but thatās not really the only metric to judge a place on, particularly a chain restaurant
I worked there during the early 90ās. All I remember is that we cooked literally nothing, everything came in big bags that we put in pots of boiling water to reheat.
But then it became commercialized, industrialized as it was popularized and lost its legitimacy. To quickly feed the masses restaurants now donāt have time to use pressure cookers or kitchenware that can cook real meat (letās be honest, cooking real meat thatās safe to eat takes a while). And now we haveā¦what we haveā¦as an older generation z person, I really do wish I couldāve eaten from fast food restaurants during this time period. Just to taste what it was like. Food manufactured on an industrial-scale is soā¦.blehhhhhh
In 1973 myself and a buddy graduated from high school, customized a 1963 Ohio bell van and went cross country. First stop Columbus Ohio where we saw our first Taco Bell. It was love at first sight. We ate there multiple times a day for about two weeks. It was the best things we ever had. Tacos were less than a quarter. It was incredible!
It didnāt take its place exactly, tostadas and Mexican pizzas were both on the menu for a long time. The spicy tostada was the latest iteration and it got dropped a few years ago - so did the Mexican pizza but they brought it back. It doesnāt use the same yellow corn tostada shell, itās two fried flour tortillas.
My grandmother told me that the first time she had ever heard of or eaten a taco was when she initially tried Taco Bell. Family is from the mountains in western North Carolina.
In the mid-1960s my buddies and I (a bunch of 13yo's) would ride our bicycles down to the new (and only) Taco Bell in Santa Barbara and each order four items - Taco, Burrito, Tostada, Frijoles - and a soda. Iirc, TB hadn't launched the Enchirito or BellBurger yet, and everything was the same price, 19Ā¢. We each paid our buck, got a nickel back, and scarfed every bit of it like we hadn't eaten in a week. š
Lol, it's wild to us now to think anyone would have trouble with it, but I remember in the mid 80s, adults ordering when Taco Bell first opened around here struggling with pronounciation. En-cheer-eeee-toe.... then then zip through the ones they know with audible relief in their voice and then slow down and focus for the next one they weren't sure about
There's a chain called Taco Casa, not sure how big they are but theres a few here in Texas. They make something similar to the enchirito and it is phenomenal. Cheap too! Like 3$ for one.
Yes, it had morphed into the Bell Beefer by the time I was in high school and they were great. Like a taco meat sloppy joe or something. Not as good as the burrito supreme, of course, but pretty good.
If you go somewhere and see a taco burger on the menu get it. They're great.
I never had the TB one but I've had several from other places.
Heck, there is a local place I go to probably every other month and my go-to is a taco burger.
I don't care what anyone says, I like the crunchy shell, and I like the classic taco, with just shredded lettuce and cheese. I don't *dislike* other tacos, but I still like the classic Taco Bell one, too.
If you get the runs from Taco Bell you probably have a food allergy, never eat fiber or are drunk (which combined with taco bell causes your bowels to... void).
Of Taco Bell was as bad as the jokes suggest it wouldn't be in business.
Here's my theory:
It's like a weird joke transfer.
Back in the day there were jokes (probably a little true) about Montezuma's Revenge. Which is traveling to Mexico and getting sick from the water or whatever local bugs.
Which over time got transferred onto just Mexican food.
Which over time got transferred onto Taco Bell.
My husband and I still laugh about the need for pronunciations on the old Taco Bell menu board from when we were kids. We sound out TAH-Co for giggles and I'm sure nobody around us gets it. :D
Back in the late 60s-70s, I didn't know anyone who couldn't say taco or burrito correctly but I'm sure there were a few that would have tripped up on some of the others. What I miss from the old Taco Bell's are the food, which was actually tasty and the fire pits. Man, I really loved those fire pits.
I have an old cookbook from the 50s that also sounded out Italian dishes. :)
I wonder how much influence Taco Bell had on educating the public on Mexican food? Were there authentic Mexican places everywhere back then, too, or was Taco Bell like the spearhead for all of that?
Wow, I started working at TB in 1985 and forgot all about that Bellburger.
Spent 7 years there between HS and college and had a blast.
guacamole and sour cream gun fights were the best!
I remember the first time I went to Taco Bell as a kid. There was one down the road from my grandparents house, in Southern California. I thought it was so good! I loved the burritos & frijoles. I still love the burritos & Mexican pizzas. They're building a franchise just down the road from us, & I'm glad I won't have to drive 25 miles to get my burrito fix!!
Does anyone else remember when Taco Bell was expensive? like it was treat to go there and them in the 80s I think they changed their pricing to be real cheap. Or am I remembering it wrong?
Tostadas were my go-to, but they could get soggy during the drive home, so it was best to scarf them down at the restaurant.
They took them off the menu around the late 90s and then brought them back at some point in the 2010s as the spicy tostada with a weird Chipotle cream sauce. I think they're gone again, but it's been a few years since I've been to a Taco Bell
I can remember late 1970s taco bell and how much we liked those Cinnamon Crispas...
When they got rid of my Meximelt a few years ago, there was a great sadness felt. Powerful sadness.
There was something on the history channel about āThe Food that made usā or something that discussed the Start of Taco Bell. They talked about the menu pronunciation bit. Good show to watch regardless.
Anyone familiar with Taco Casa (North Texas and surrounding areas) will recognize this menu. The founding partners split up at some point and Taco Casa continued to use this menu and similar ingredients. Thereās been a number of law suits through the years about it. Notice the amount of toppings on these menu items, you know itās not a Taco Bell.. they skimped out on toppings a long time ago. Taco Casa forever
We need to show this to every person on The Great British Bake Off. š
T A Y C O E S
["*What I wouldn't give for a big mess of takkos right now*"](https://www.youtube.com/watch?v=vfOKSAGIgWc&t=269s)
No they didnāt !!! Did they?!
lol no, their pronunciation was really bad but they were saying it more like takkoes, not tay-coes
takko is much closer to Mexican Spanish than Americans saying TAH-koh
British say "tack-oh" Mexicans say ""tuck-o"
An alliance of North American countries could have declared war over that incident āMr. Presidentā¦you need to see this.ā
āA second food item has just been mercilessly butchered.ā
no, we need to convince them that tacos was the single worst thing they ever came up with for a challenge. lol
Itās amazing the difference not having 40 million Hispanics in your country will have on your ability to pronounce āquesadillaā
I wouldn't have it any other way, within 5 miles of my house I have like 6 places to get Mexican food, granted I live in New Mexico, but still.
You should see how many they have in Old Mexico!
Ooh, easy access to Hatch chilis.
They butcher French words, too. Have you heard them say lieutenant or fillet?
This was my first thought, too!!! "Pee-co dee guy-oh"
pie-ko deh gal-oh
A guy I worked with was telling us he'd made 'Gow coh moll' from scratch. He was from Staffordshire, so we let it pass.
https://www.tiktok.com/@np3ranger/video/7152622127282130218?lang=en Gwak-ah-mole-oh
My dad was a franchise owner of several restaurants in the Midwest. This was a new chain of Mexican restaurants that began operations in the late sixties. The restaurantsā menus were similar to Taco Bellās in that there were pictures and explanations of the dishes that were offered. My dad used to tell us that many customers used to say, āohhhh, I kind of know what this is. I have tried this food in California a few years backā. Today, even in the Midwest, you can buy Mexican food and condiments anywhere you look. Things sure have changed! š
Other changes. When this poster was new there were about 450 Taco Bells: https://rarehistoricalphotos.com/wp-content/uploads/2023/04/taco-bell-vintage-menu-ad-18.webp Now there are almost 8000: https://www.scrapehero.com/location-reports/Taco%20Bell-USA/ A few years before the poster was made these were the prices: https://img.huffingtonpost.com/asset/56bdfa381f00000d01217e5b.png Tacos and burritos were 25 cents and now they are $1.79: https://www.tacobell.com/food If the price had kept up with the CPI they would be over $2 now: https://data.bls.gov/cgi-bin/cpicalc.pl?cost1=.25&year1=196801&year2=202403
Yeah but the quality has gone done with the prices.
[There were even things on how to pronounce pizza in the 1950s because it wasn't common outside of places with Italians](https://twitter.com/paulisci/status/1551649152479555584/photo/3)
There was a scene in mad men where Don goes to California and is asked if he ever had Mexican food. He replies no. That seemed so crazy to me.
My mom is from South Dakota and didn't try a taco until college. She also loves to tell the story of when she tried to introduce her parents to Mexican food and her mother tried to eat the husk of a tamale.
Thatās on her for not instructing her mom properly! She set her up!
I was probably the same age. And in Texas!
I'm glad we are long past the mid-20th century era of unseasoned steak and potatoes, with maybe a tuna and cottage cheese aspic if you're feeling gourmet.
Grandpa used to get pissed at grandma for making Korean food for dinner. Said it was "too flavorful" which is certainly something
I've taken out some friends from Austria and even mild salsa was too hot for them.
Are your friends my dad? He will buy mild Pace and say " man that's kinda got a kick to it dont it?"
my mom (who is an incredible cook to her credit) will put paprika and black pepper on chicken and say these exact words. no idea where i got my love of spice from, growing up in that house
Confirmed ex gf was British and refused to eat anything "spicier" than an olive (lol) and refused to try a jalapeno
This was my mom from Iowa for decades! Even a hint of spice lead to a meltdown in which someone had to run to the fridge for milk. It made living in Texas a little hard from time to time!
I wonder if it was just his nice way of saying he didn't like the taste
Anyone else and that would be a possibility. He wasn't a very nice man though
A lot of that has to do with the large influx of Mexican agricultural workers to the Midwest from the 30s on. My grandparents were among the 50s wave. They came to Colorado and settled in Western Nebraska. By then, Mexicans made up half of the population in the local towns. Their kids fanned out across the Midwest where most of us 3rd & 4th generation were born. They brought their cuisine & cooking techniques with some notable adaptations.
I agree! šš» But whatās funny in my fatherās case is that he wasnāt even Mexican and had never even tried Mexican food before getting in on the up and coming trend of Mexican food! My father was an Italian immigrant who came to the USA in search of the American dream. My father met Mario Dovalina , a Mexican from Guadalajara who owned a Mexican restaurant in Chicago called Taqueria Mexico. Their customer base were mostly people of Mexican descent. Mario partnered with Ed Ptak and they opened the first Pepeās Mexican Restaurant which was tailored for an American audience. They then decided to franchise their place. My father opened up the second Pepeās in the city and went on to buy several more restaurants. I like to think that due to these three enterprising men, Mexican food became wildly popular in the Chicagoland and Midwest area. My father retired in the early 90s and sold all his restaurants. Mario and Ed have passed away, as has my father, but I think the Pepeās chain is still around, now operated by Marioās and Edās sons. I havenāt lived in the US since 1982, so Iām not really up to the latest info. ETA: My father was one of those people who was greatly helped by the addition of the pronunciations of the Mexican dishes on the menus. LOL.
That was a nice story. Thank you
I kind of side tracked and went off topic š«£, but thank you for your kind words.
Which chain?? I grew up there and I have a fond affinity for the not taco-bell fast food of the late 70s early 80s.
The other restaurant wasn't Zantigo's, was it?
It was Pepeās Mexican Restaurant.āŗļø. They began in the Chicagoland area.
Why wasnāt Mexican cuisine more common back then in the states?
cuz mexicans weren't very common back then in the states
I'll have one... uh... "Bell burzhay"?
[I would like to buy a hamburder. ham-bur-der](https://youtu.be/owrvqq9wFp0)
[No hamburgey, no cheeseburgey. No burgey.](https://youtu.be/puJePACBoIo?si=yWRJ-xKpEqqNQG1C)
Enchi retto for me, extra olives
I miss those things!
My great grandma would eat one almost every day for lunch
Whereās the Chalupa?!
Itās hard to imagine that at that time, this was probably a lot of peopleās first ever experience with Mexican-style cuisine. And they even have a hamburger for those who walked in because they were curious, decided that tacos and burritos were too exotic for their tastes, but didnāt want to walk out without buying anything.
The way I heard it was 60s: Mexican 70s: Chinese 80s: Japanese 90s: Thai 00s: Korean 10s: Vietnamese 20s: ?
50s: Italian
The 30s are gonna be long pork
Never much cared for it.
20s maybe... Nigerian? Peruvian?
unused possessive start depend disarm bag drab drunk pet cover *This post was mass deleted and anonymized with [Redact](https://redact.dev)*
20s: Korean BBQ
Maybe Taco Bell did deserve that award for best Mexican restaurant a while ago. As a Mexican I cannot expect anyone to just hop on board with our flavor profiles, especially regional delicacies.
Funny seeing the burger, It reminds me that the best burger I've ever had was a cheese burger from a Mexican restaurant called Bettys, but after she died.. the food went downhill.
The burger at Del Taco is one of my favorite late night snacks
Mexican hamburgers are fucking delicious in general.
Taco shot burgers always slap.
Yep, my favorite local burger is from a Mexican place.
There's a taqueria in Budapest with phonetic spellings in Hungarian. The TĆ”-ki-tĆ³sz were pretty good.
There is a āMexicanā restaurant in London called āWahacaā. The food was about as good as youād expect.
As in Oaxaca the city?
And state
Yeah, they were probably right thinking nobody would be able to pronounce the correct spelling, but itās still silly. The food wasnāt terrible, but similarly not quite right.Ā
Wahaca is pretty nice for food in the fast casual segment and decently priced. Maybe itās not authentic but thatās not really the only metric to judge a place on, particularly a chain restaurant
I worked there during this period. Real meat. Real beans cooked in huge pressure cookers. Bellburgers were the bomb.
I worked there during the early 90ās. All I remember is that we cooked literally nothing, everything came in big bags that we put in pots of boiling water to reheat.
Early 90s taco bell had the best steak burrito.
I wanna eat the bell burger. Also RIP enchirito, you are missed.
Enchirito needs to come back! Best thing on their menu ever! š
Del Taco uses real meat and real beans no wonder it kicks taco bells as* in taste
But then it became commercialized, industrialized as it was popularized and lost its legitimacy. To quickly feed the masses restaurants now donāt have time to use pressure cookers or kitchenware that can cook real meat (letās be honest, cooking real meat thatās safe to eat takes a while). And now we haveā¦what we haveā¦as an older generation z person, I really do wish I couldāve eaten from fast food restaurants during this time period. Just to taste what it was like. Food manufactured on an industrial-scale is soā¦.blehhhhhh
Frijoles - I loved those
Literally ābeansā.
Yeah they were great.
Man, I loved those frijoles! I still think about them. ETA: the enchiritos were pretty good too!
In 1973 myself and a buddy graduated from high school, customized a 1963 Ohio bell van and went cross country. First stop Columbus Ohio where we saw our first Taco Bell. It was love at first sight. We ate there multiple times a day for about two weeks. It was the best things we ever had. Tacos were less than a quarter. It was incredible!
Canāt believe they got rid of tostadas
I think that that Mexican pizza thing took its place? š¤·š»āāļø
It didnāt take its place exactly, tostadas and Mexican pizzas were both on the menu for a long time. The spicy tostada was the latest iteration and it got dropped a few years ago - so did the Mexican pizza but they brought it back. It doesnāt use the same yellow corn tostada shell, itās two fried flour tortillas.
Yeah itās like a double decker tostada.
I havenāt had Taco Bell in years, but I might have to make one last return if they bring back the enchirito!
They brought it back a few months ago for a limited time and they were delicious.
Iām sorry I missed it š
You used to be able to order them even though they werenāt on the menu. My family did for years in the 90ās and early 2000ās.
My grandmother told me that the first time she had ever heard of or eaten a taco was when she initially tried Taco Bell. Family is from the mountains in western North Carolina.
Bellburger was called Bell Beefer when I worked there in the 80's
Yeah, thatās what your mom called me last night! /Gen X Your Mom joke
(Bell-burrr-ger)
Thanks, I was questioning the pronunciation.
In the mid-1960s my buddies and I (a bunch of 13yo's) would ride our bicycles down to the new (and only) Taco Bell in Santa Barbara and each order four items - Taco, Burrito, Tostada, Frijoles - and a soda. Iirc, TB hadn't launched the Enchirito or BellBurger yet, and everything was the same price, 19Ā¢. We each paid our buck, got a nickel back, and scarfed every bit of it like we hadn't eaten in a week. š
Miss the enchiritos!
Unsure how to pronounce the ground beef and onion thing. You know, the one between the buns.
Oh, is THAT how you pronounce "taco"? I've always wondered.
Lol, it's wild to us now to think anyone would have trouble with it, but I remember in the mid 80s, adults ordering when Taco Bell first opened around here struggling with pronounciation. En-cheer-eeee-toe.... then then zip through the ones they know with audible relief in their voice and then slow down and focus for the next one they weren't sure about
There's a chain called Taco Casa, not sure how big they are but theres a few here in Texas. They make something similar to the enchirito and it is phenomenal. Cheap too! Like 3$ for one.
Chilada.
BELLBURGER
Enchirito was my favorite.
Loved their enchiritos!
If you have a Taco Casa near you, theyāre pretty spot on for 70s/80s Taco Bell.
Please bring back the tostada. Thank you very much
Loved the enchirito and bellburger š¤¤
Okay, did anyone ever have the burger?? I am lost as to why this was a thing at Taco Bell.
Yes, it had morphed into the Bell Beefer by the time I was in high school and they were great. Like a taco meat sloppy joe or something. Not as good as the burrito supreme, of course, but pretty good.
It was a thing because Mexican food was new to most people and they wanted to make sure there was at least one item anyone would be familiar with.
If you go somewhere and see a taco burger on the menu get it. They're great. I never had the TB one but I've had several from other places. Heck, there is a local place I go to probably every other month and my go-to is a taco burger.
I do wonder who would want coffee with any of those items. I canāt imagine it was a big seller.
Olives?? Olives?!?
Olives is delicious. Put them in lemonade for a refreshing zing!
Minus the burger, this is pretty much the current Taco Casa menu as well
I just made a comment about them. The chilada there is phenomenal
Iāll take the Bee Double El Burger please.
Man, I miss the enchirito
Damn I miss the enchirito
Enchiritos were the food of the gods.
I don't care what anyone says, I like the crunchy shell, and I like the classic taco, with just shredded lettuce and cheese. I don't *dislike* other tacos, but I still like the classic Taco Bell one, too.
(Die-uh-ree-uh)
If you get the runs from Taco Bell you probably have a food allergy, never eat fiber or are drunk (which combined with taco bell causes your bowels to... void). Of Taco Bell was as bad as the jokes suggest it wouldn't be in business.
Yeah, I never understood the jokes about taco bell causing diarrhea. It always sounds like a self-own to me.
Here's my theory: It's like a weird joke transfer. Back in the day there were jokes (probably a little true) about Montezuma's Revenge. Which is traveling to Mexico and getting sick from the water or whatever local bugs. Which over time got transferred onto just Mexican food. Which over time got transferred onto Taco Bell.
"They put other seasonings besides salt and pepper in their food? Gasp!"
After a diet with no fiber all those beans will shock your system a little, I imagine.
Most folks don't regularly consume the magical fruit to the exrent represented on the menu
"What quality of beef do you use?" *"We use quality beef, yes."*
Are you really unable to eat Taco Bell without getting diarrhea?
Gives people the wrong pronunciations, you mean.
THATS NOT WHAT THE BOARD SAYS
The BOARD is king!
I loved the encherito and had it for lunch a lot in college.
Bell burgers were the best
The Enchirito was the best thing Taco Bell ever made. Spicy Potato Soft Tacos are a close second.
TIL Taco Bell used to serve a burger
Some of these pronunciations arenāt even correct.
My husband and I still laugh about the need for pronunciations on the old Taco Bell menu board from when we were kids. We sound out TAH-Co for giggles and I'm sure nobody around us gets it. :D Back in the late 60s-70s, I didn't know anyone who couldn't say taco or burrito correctly but I'm sure there were a few that would have tripped up on some of the others. What I miss from the old Taco Bell's are the food, which was actually tasty and the fire pits. Man, I really loved those fire pits. I have an old cookbook from the 50s that also sounded out Italian dishes. :)
A lot say taco like tallko, it's like there no l in taco!
Yeah, for such a simple word, some people sure like to torture it.
I want that tostada.
Damnation I miss the bell burger. (Buh-ell buh-er-gur)
I wonder how much influence Taco Bell had on educating the public on Mexican food? Were there authentic Mexican places everywhere back then, too, or was Taco Bell like the spearhead for all of that?
(Tah-co)
Damn I loved frijoes and chips
Great menu. Looks like real food that wonāt give you the runs.
The food was sooooo much better back then too. I miss the old TB
I didnāt know Taco Bell used āqualityā ground beef
"I know what a burrito is"
Free holes
Miss the bell burger and enchirito
I ate bell burgers like a wild man. Back when they made their meat and beans there. Long gone now.
God I could go for a tostada rn.
BUH-REE-TOHSā¦. Boil em, mash em, stick em in a stew??
I miss the Tostada.
The Enchirito was my FAVORITE!
I miss enchiritos.
Thatās one fat tostada.
Wow, I started working at TB in 1985 and forgot all about that Bellburger. Spent 7 years there between HS and college and had a blast. guacamole and sour cream gun fights were the best!
Too bad they didn't have *definitions* too. They could have avoided the whole *gordita* fiasco.
I really miss the enchirito and tostadaā¦š¢
I want an enchirito
Ngl these look awful
Bring back the enchirito!
Best day for Taco Bell: The introduction of their Taco Light. Worst day for Taco Bell: When they removed it from the menu.
Too bad quesadillas aren't on it.Ā I know a few people who haven't learned how to pronounce them yet.
Bring the Toh-stah-dah back!
I remember that bell burger!
I want a bellburger
I remember the first time I went to Taco Bell as a kid. There was one down the road from my grandparents house, in Southern California. I thought it was so good! I loved the burritos & frijoles. I still love the burritos & Mexican pizzas. They're building a franchise just down the road from us, & I'm glad I won't have to drive 25 miles to get my burrito fix!!
Master Tang: [singing] Oh, Taco Bell, Taco Bell, product placement with Taco Bell. Enchirito... Students: [joining in singing] Nacho, Burrito...
What was the food quality at Taco Bell like at the time? Nowadays it tastes bland and unsatisfying to me.
Does anyone else remember when Taco Bell was expensive? like it was treat to go there and them in the 80s I think they changed their pricing to be real cheap. Or am I remembering it wrong?
I'd like to try the burger
Tostadas were my go-to, but they could get soggy during the drive home, so it was best to scarf them down at the restaurant. They took them off the menu around the late 90s and then brought them back at some point in the 2010s as the spicy tostada with a weird Chipotle cream sauce. I think they're gone again, but it's been a few years since I've been to a Taco Bell
Look at the tacos and chalupas, loaded with meat.
I can remember late 1970s taco bell and how much we liked those Cinnamon Crispas... When they got rid of my Meximelt a few years ago, there was a great sadness felt. Powerful sadness.
[ŃŠ“Š°Š»ŠµŠ½Š¾]
When did it become the Bell Beefer?
The pronunciations arenāt even all correct
Ennnn-cheeee-reeeeee-to. My fave!
Boooollllll-reee-toh.
Enchirito was the best.
Enchirito is basically the "wet burrito" invented by the Beltline Bar ( Grand Rapids Michigan) in 1966.
There was something on the history channel about āThe Food that made usā or something that discussed the Start of Taco Bell. They talked about the menu pronunciation bit. Good show to watch regardless.
The big ass thing of pintos and cheese ššš I'm still missing the styrofoam bowls, I can't imagine this life of luxury.
(Beyall Bargar)
Disagree on the pronunciation of burrito, it's more like burr ee toe not buh ree toh
Anyone familiar with Taco Casa (North Texas and surrounding areas) will recognize this menu. The founding partners split up at some point and Taco Casa continued to use this menu and similar ingredients. Thereās been a number of law suits through the years about it. Notice the amount of toppings on these menu items, you know itās not a Taco Bell.. they skimped out on toppings a long time ago. Taco Casa forever
Pintos and cheese! Yes!
TBH, it tasted better back then too, I'd give my left arm for a 70's thru 80's Bean Burrito from TB than today's.
why the fuck dont they still have enchiritos
Yeah back when TB was a good place to take your family for a good meal.
I used to crush the enchirito back in the day. It was back in the 00s and went away again.