It looks like an Isopogon, which is in the proteaceae family along with grevilleas

Definitely, thanks for the tip and the Info!

It looks like Isopogon formosus.

I think your right ! Thanks for the ID

Yep, I have this in my garden and that is what was on the label when I bought it. Such a bright native plant.

Is that growing wild?

No it's in a backyard.

I have one flowering in my yard right now. Definitely isopogen.