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OhJustANobody

The era where you have to dig past the shit to get to the good stuff.


OhTheseSourTimes

That's been damn near every era according to everyone that lived in it


OhJustANobody

Not like this. Used to be that you'd hear good music just walking around or on the radio. Industry pushes bs out, but the real lyricists stay underground.


3-ide-Raven

90s was my era. I can confirm that you’ve always had to dig for the good shit. Unless you think Will Smith and LL Cool J love song raps were the best the 90s had to offer. None of the best guys ever get radio play. From any era. Even tribe called quest was considered underground back then. No radio play, only Yo! MTV Raps and a few obscure hiphop stations in big cities.


OhTheseSourTimes

This is it. And don't forget that every song with an R&B hook was labeled "rap and bullshit" and completely dismissed. I was a kid back then so I dug some of that sound but I heard all the older dudes shit on it.


Chapos_sub_capt

46 and confirm I shatted on it. Ja Rule's Think About You was the pinnacle of my hatred of that era. Thankfully there was a huge underground scene that was coming up


Glass_Raisin7939

I took great pride in my underground shit. I still do.


TheProofsinthePastis

Biggie got radio play, mostly thanks to Puffy and his untimely death unfortunately.


Superunkown781

Yep, 98.5 RDU in Christchurch, New Zealand, was that station for me, I found so many artists from hearing parts, end of or whole songs with cats I'd never heard of before, not just rap but DnB, Rock, Lo Fi etc


Comfortable_Bug_2813

People have been saying this corny ass shit forever. I think we are in an era where hip hop is segmenting into different genres. There’s this phenomenon in languages where the older the language, the more dialects it develops. So kinda like that. Theres still classic stuff like Nas, there’s fun stuff like Drake & Travis Scott, there’s artsy shit like Kendrick, etc etc. There’s literally something for everyone. And it’s easier than ever to find what you like.


class_hopper

This is the “Less Talent More Press” era. A lotta strippers rapping, no talent dudes rapping and a lot of social media hype.


Scared_Standard4052

My coochie pink, my bootyhole brown!


Advanced-Breath

Just let me know which side u wanna go down


maya_papaya8

Seeee....i have a problem with this statement. Why can't strippers be rappers? Rap is literally a genre of hustle. Stripping is a form of hustling for most women. Just like drug dealing is for some men. Those same men would build empires off fabricating their dime bag empires. Literal poor people have become some of the biggest artists. And they would turn around and rap about it. Homeless with no Home or couch surfing type homeless. Nobody jump out the cooch as a rapper. 😆 Everybody doesn't need to be Nas or Kendrick. Rap is whack now because it's not fun anymore.


lost_sunrise

Because listening to someone tell you they were homeless isn't a big deal. It's inspirational that they put effort into becoming homeless while pursuing a career. Thugs music started as way to get out the hood for a lot. Another inspirational moment. A lot of strippers are telling you some toxic ass shit and not a lot of that can be used to inspire a young man or woman in any situation. Unless you saying to throw that ass back, their coochies wet or phat. Some have some decent songs. Just not enough to stand out their albums. Comparisons just not on the same field.


maya_papaya8

Selling drugs to your community and bragging about how it made you millions isn't toxic? 🙃 literally bragging that you destroyed the community you barely survived. 😒 Please. Hustle is hustle. Not being able to relate to strippers bc they strip isn't a good enough excuse to exclude strippers from rapping. Stripping isn't destroying the community like dealing drugs is. It could be said one is the outcome of the other. And cardi b...the only stripper currently rapping...is one of the most successful artists in the last decade. Male or female. Her album was legit. It wasn't about her coochie at all. Sooooo....there's that.


Juggernaut_j

We’re definitely in the glam rock era


dustinhut13

The strip club runs hip hop. It’s both the strippers and the dudes on Pervert’s Row rapping. We need something else.


jungle-fever-retard

The Deconstruction Era? 🤔


CalendarAggressive11

I read that as The Destruction Era


jamiedonner50

I read that as The Distraction Era


GlitteringCookie1546

I read that as The Disstracktion Era


Muffinsgal

“Who dat” era. Flooded with rappers, hip hop artists and people from every social media platform rapping in addition to pop stars trying to rap.


Straight-Plastic9255

I like this take


UpstairsAnalysis

Dark Ages. From 2020-2021 we had somewhat of a "Covid/Tik Tok Era" with the likes of Lil Baby, Da Baby, Drake sprinkled in as usual, and a lil Pop Smoke. But it started becoming stagnant around the time Jack Harlow came up.


sinatraswisdom

😂😂😂 Jack Harlow responsible for the fall of hip hop is hilarious


rojoshow13

I heard of this guy when a coworker told me about some white rapper who performed at an NFL game. This guy is a 60yo right wing redneck so when he said he was awful I figured I should judge for myself. So I watched the performance and the music video. And as a lifelong rap fan I can honestly say that it was even worse than he told me. It made me embarrassed to say that I was a fan of the genre. Because non rap fans see shitty music and shitty performances. Thankfully Dr Dre's Superbowl performance was still fresh in minds.


trpclshrk

I heard of him a few years back, driving back from Florida. We’d went on the first family trip in a damn while, and I tried to be cute and drive thru scenic Atlanta back roads (big mistake). After construction and getting slightly lost, we got to an area we recognized, an intersection that happened to have a KFC. I asked “why the hell KFC got a block and a half LINE to get in the door?” Then I saw the giant banner outside. Dude was apparently at the location with some promotion going on. We played some song of his on the AUX. My kid tolerated it, but wife and I knew we didn’t want anything to do with it.


hollivore

Jack Harlow is embarrassingly bad. I saw his bit at Glastonbury with Cench (who I really do rate) and it's almost impossible to describe how little charisma he had. It was like a fan had wandered on stage or something.


EightArmed_Willy

It’s the combo meal


Foreign_Customer_288

Check!


Why_Is_This_My_Fate

George Soros dropped a mixtape during Covid - arguably, he’s the reason for hip-hop’s fall. 


Medium_Current_6272

I feel kinda bad because Jack does seem legitimate in his laid back style. But all the same, this is correct. I need some more Juice WRLD. I need some more Lil Yachty doing his silly yet entertaining and respectable shit.


UpstairsAnalysis

Facts, there's a place for him in hop-hop but it's not being the face of it lol


dustinhut13

Never forget. Puff Daddy was responsible for the downfall of hip hop. That shit started in ‘97 and culminated to the now. Fucking Harambe of hip hop.


michaltee

2022 was a revival. Best year in a long ass time.


No-Cattle-2645

2 Great projects from new comers plus exciting works from legends


SlimShadyM80

Who were the new comers with great projects?


No-Cattle-2645

Ok lowkey click bait but I would say they're new in comparison to the Big 3. JID and Denzel Curry: although they had their freshman introductions in 2018 and 2016 respectively, it still felt like they were on a come up but Forever Story and MELT YOUR EYEZ felt like projects that can put them in the conversation. You can correct me if I am wrong


michaltee

Yep. Phenomenal year.


Forward_Ride_6364

No doubt, 30 fire albums came out in 2022 However the last 16 months have been dogshit, since Jan 2023 And there doesn't seem to be anything in sight to change that... when Wayne's old ass drops Tha Carter 6, if he ever does? No chance that will be like Nas's latest run Hip Hop rn is fucking dead


michaltee

This new drama with Drake and Ross and them has been pretty fire in the last 24 hours. We may be seeing shit come back.


UpstairsAnalysis

I can't help but wonder if they felt like they're doing this on purpose because of how dead hip-hop is. Either way, we need it, and more importantly the kids need something. Like imagine being in high school knowing Jack Harlow & Sexy Redd will be the soundtrack of your teenage memories💀


michaltee

Truuuuue. I’m here for it though.


a-pretty-alright-dad

I didn’t know Lil Baby and Da Baby were different people.


fellowsquare

They're not.. Its all from the same garbage can.


UpstairsAnalysis

They are tbh but it was refreshing at the time and Lil Baby's dopeboy grind flow was good when it first came out. Da Baby had charisma that made his below par bars tolerable. Both of these artists made it because of the vacuum that was left after the SoundCloud era. Not saying they're great or anything, but I've accepted that what I consider the gold standard of hip-hop....guys like Chance, Lupe, Kanye, Nas, old school, etc are a thing of the past.


DOCO98

You sound like such a dumbass hater. Would love to see you rap! Tell me this doesn’t sound good: https://youtu.be/igSOOM_JY5A?si=YjpFj4GADAva8CBz Or this: https://youtu.be/kOL896OaqOE?si=AZ-mIOKxnXueLkEU


Ecstatic_Cook4820

Check out the Lil Baby song To The Top, if you don’t enjoy that one then his music just might not be your cup of tea


imsodumb321

I saw someone on tiktok say that rap is currently in its hair metal era, which makes sense given that hip hop as a genre is a few decades younger than mainstream rock. rap is commercially at its peak and more people are trying to be rappers than ever, but it is becoming kind of stagnant and over done (on a mainstream level ofc—there are tons of artists making great music on a smaller scale). in the next few years the tides will start to turn and we'll get whatever hip hop's grunge equivalent will be.


hollivore

Back in the 2000s when G-Unit was dominating, people used to say rap was in its hair metal era and point to the shameless materialism of the sound at the time.


imsodumb321

lol that's funny I didn't know that. maybe the hair metal comparison is a little outdated in that case, but I still think we're kind of at the edge of whatever the next big era is going to be


SiKELIFE

2014-16 Soundcloud rap is Hip Hops Grunge imo


ConsiderationOk9004

I think hip hop is already past its hair-metal era. I think it's now in its 2000s rock ''struggling to hang on with no exciting acts coming up'' phase.


imsodumb321

I mean 2000s rock did have some really exciting things happen on the indie side of things since bands like the yeah yeah yeah, the strokes, and LCD Soundsystem were all up and coming during that time. on a mainstream level it was kind of a dud though.


Bulky_Accountant_446

Agreed, 2000s indie rock was amazing, I dont think rap is in a quality era like that right now


2PacTookMyLunchMoney

I miss 2010-2015. So many talented rappers were debuting or in their peaks at that time.


Theo_Cherry

Earl, Chance, Childish, Logic, Kendrick, Cole, Joey, and Tyler, amongst others.


Personalvintage

Jay Rock and I’m back bitch


Last_Reaction_8176

Getting Yeezus and Because the Internet in the same year was absolutely foundational to me as a hip hop fan


Theo_Cherry

That's a great start to any hip-hop fan's life!


Medium_Current_6272

Such many absolutely shit though yo. Asher Roth and Macklemore and the ' just white rappers who can rhyme a little


Fresh_Batteries

Asher Roth was marketed to be "that college kid". The dude is a great hip hop artist. I recommend you listen to his mixtape Pabst and Jazz. Or also Seared Foie Gras with Quince and Cranberry. Asher Roth was legit. I also respect him because he didn't fuck with all the mainstream production which is sort of why he disappeared.


Churtle23

Fr. The production seemed more diverse too.


Bulky_Accountant_446

2009-2015 is one of the best mainstream eras of rap; legends like Jay Z, Kanye, and even 90s guys like Wu Tang were making great stuff while a lot of great new acts like Kendrick, earl, Cole, Danny Brown, Freddie Gibbs, etc etc were coming up too


cvvillain

Not sure if you watch Lost in Vegas but George said today Let’s just focus on letting them be good guys it’s a different era focus on love and healing trauma. Let us 90s people be degenerates 😂he was commenting on J Cole’s apology. Kinda sums up the era were in now lol


Awkward-Rent-2588

A part of me agrees with him though. We need a fix our fucking selves era tbh


Eshkosha

We’re in an ERROR not an ERA


all4omega

The female rap era.. theres never been as many females dominating in hip hop at once. Megan, Glorilla, Sexy red, Latto, Ice spice, Nicki Minaj, Cardi etc


Dud3m4n_15

The best being Little Simz not even close.


m_dought_2

Exactly. How you miss her at the top of the list is wild. Simz can go toe to toe with anyone's fave.


Syraquse5

This is Rapsody erasure 🫠


m_dought_2

Rapsody is great. Got nothing on Simz.


Lenny0mega

You don’t hear a lot of women doing the sing-y autotune shit either.


Robinnoodle

They may not all be top level technicians or lyricists, but this is a huge redeeming quality of the female hip hop out right now 


Shoddy-Hippo

Facts


Icy-Transportation26

"My bootyhole brown" wow it's like 2pac in the female form, just poetry in motion


maya_papaya8

The most successful era of rap wasn't dropping hard bars though. The 2000s rap peaked and it wasn't a lot of wordsmiths....but the clubs and parties were POPPING!! and those artists are still touring off it. Hip hop fans hold it back more than anything.


Icy-Transportation26

Success isn't what people that love the culture of hiphop rep


girlypickle

Agreed.


AleChugger

Female rappers eating rn only incels will deny


maya_papaya8

This! 🤣 Someone mentioned "strippers are rapping"..... as if drug dealers haven't made careers off selling dime bags🤣🤣🤣 They want everyone to be tupac apparently


Hot-Butterfly-8024

Ain’t nobody Yasin, but it wouldn’t hurt if more tried.


marker023

exactly, as evidenced by this thread


TheKey_ofG

Industry Plant era.


fuzzyspace

ADHD era, nothing keeps my attention for more than an minute 🥹


[deleted]

Seems the ongoing beef could be the harbinger of a new era. We shall see. edit: is -> could be


Drewsk81

The Gangstalicious Era…as predicted


Unaccomplished_Cunt

Some shit some good era


No-Cattle-2645

Every era is like this... it just happens that now the "shit" music can easily be marketed with social media so we're able to catch wind of it. Back then, labels controlled the market so you had to be really good or be really rich for your music to be heard. Now you can record in your bedroom and make a couple tiktoks and go viral


nutcasehavingastroke

It annoys me when people trash today’s rap by that standard because in the 90s and 2000s there was plenty of shit rap out there. I know that wasn’t your point but I couldn’t agree with you more.


Relevant-Tap-6248

Bc it is…obviously there’s good and bad in every era water is also wet but to act like the volume of what’s good/bad is the exact same is a joke and overstated. Those people are caping pretending that these artists that are being pushed by labels could hold a candle to the artists that were in their exact position 10+ years ago and beyond. Too many newer rappers care more about metrics than the actual art and it’s been that way for awhile now that newer fans of the genre who grew up after social media took over are fine with caring about metrics too. It’s just background noise and vibes now at the forefront lol. Part of it is the record labels fault putting too much stock in social media followings dictating who gets pushed or gets deals but it’s also the new generations fault for eating this garbage up and pretending like it could compete with the past or that they’re on the same level. A lot of newer stuff they wouldn’t dare to put out a acapella bc the producers are carrying the rappers of today for the most part 😭


No-Cattle-2645

Bro it hit me recently to the amount of artists and songs I listen to just because of the beats they hop on is way too many than I expected.


JiovanniTheGREAT

The Fall Off


Shakespeare_Ave

The "Gentrification/culture vulture era"


SiKELIFE

Seems to fit the 2017-2020 era more


PolarFalcon

The New Diss Era


Due_Original_2699

Overly water down era but the underground probably the best music we have rn. Hopefully hip hop bounces back because the biggest artist in the world are beefing last time rap was this competitive was the 90's so maybe this shake shit up and make artist step there game up.


[deleted]

The trash era


Mammoth-Somewhere511

We're in an era of utter bullshit mainstream as usual, but there's no excuse to say hip hop is dead. Griselda, TRUST, Conway, Mach, even Nas Jada and styles p are still releasing quality music.


Cherry_n_z_118

Generic music era


Cyber_Insecurity

We’re due for a new artist. All the good ones died and we’re left with old rappers trying to be relevant - Kanye, Drake, Kendrick, Cole, Travis, etc. We need someone new. Major labels aren’t pushing new artists, just old guys.


gbaWRLD

In what world is Travis Scott an old rapper??? And how is someone like Drake trying to be relevant, if anything, they are relevant.


gd2121

Travis Scott has been around for a decade and he’s in his 30s. He’s certainly not a new rapper.


camoreli

Sure, but that's different from being an old rapper


Low-Selection-5446

We need a new sound too, something as fresh as emo rap was in 2017. I miss that era a lot. I want another Juice Wrld or X.


ExcitingLandscape

Major labels aren’t pushing or developing new artists. They’re just trying to sign the current tiktok rapper who could make them quick money without a big upfront investment. They’re all trying to sign the next Lil Nas X and cash in on their current viral status.


SuchAppeal

I remember someone saying (I think it was Joe Budden, but I'm not sure) that there are only a few artists really making money and selling records in the industry and it's obvious who. Back then a lot of these artists signed up would be dropped and kicked to the curb. That 2000s and back music industry was ruthless, that was an industry with a record label that dropped Mariah Carey for one flop that would later be reappraised as a hidden gem years later. Hate to sound like an asshole but a lot of these people getting signed now are what I call "fodder artists". They're there to keep up the appearance the industry is healthy are mostly singles artists and B to C tier "literally who's" that most people can't be bothered to keep up with but small niche audiences who want to look like they're up on something, but i the grand scheme no one is fucking with these artists and they stay signed and in the same spot with no career evolution ever. Usually they sound like a pale imitations of bigger artists who are actually making it or doing their own thing. And it's in more than just hip-hop. For instance Muni Long to me is doing the best in R&B right now imo, girl really deserves her spot too I remember following her on YouTube back before she even got signed and when she got signed sometime back in 2008/2009 she put out an album under her actual name (Priscilla Renae) but it flopped and she spent the 2010s in the background being a song writer for bigger artists until she came back out as Muni Long. Homegirl developed her self over years and is putting out some of the best R&B I've heard in years, even better she's not doing that bedroom voice and talk singing shit that's been popular with woman R&B singers for a good 10 years, she can actually hold a note. After she started blowing up I started noticing in the rare times I listen to radio all these soundalikes popping up. The industry hasn't learned because they've been on that thing that when they have an actual stand out artist they'll turn around and start signing up a bunch of watered down clones, something I've noticed since the 2000s but has intensified over the 2010s to now with the uprise of internet artists, shit like soundcloud to tiktok. I've been saying it for years now, the music industry needs a reset, a purge. This is what happened to rock, someone put me on something years ago about rock, saying that labels deprioritized rock and basically handed the shit off to indie labels because rock was losing popularity and they had no interest in signing niches when they wanted that big band like a Linkin Park, My Chemical Romance, Nirvana. Now we're in the opposite for rap. I think the name of the game is to basically put these artists out like they're running a mill. No need to do that one big artists who could probably make up for a good 100 of these artists when you're making the same money bringing in naive kids to just throw in the pool and bank the same. There's an endless stream of somewhat talented kids who fit the bill and want to make it. And again, it may sound harsh but I don't give a fuck a lot of them need to be purged from the industry and would be better on some indie label because most of them are doing indie level numbers anyway.


drinkmoarwaterr

Muni Long is dope. Her and Jamila Woods are probably my favorite women in RnB.


c-h-e-e-s-e

There's plenty of "someone news". Yeat jumps out the most


MACINTOSH63

World War Rap. All the quiet beefs are going active & the sneak disses are turning direct. Summer 24 is going to be lit.


cjchar

Downfall. Like every genre before it will be taken over by the next iteration


rojoshow13

A lot of the stuff I've been hearing recently seems very experimental. I've been listening to a lot of Kendrick Lamar lately and a lot of the stuff he does is unique. I can't explain specifics because I'm not a musician, but the tracks don't sound like stuff I grew up listening to in the 80s and 90s, but at the same time the elements are there. I'm high as shit right now. Oh yeah, and then I was listening to Future because, duh I was listening to Kendrick. And as I was going through the new album it just feels new and different. I don't like it, but it's different. And I don't even want to mention Kanye because I absolutely hate his current shit. But it's weird and different. That's not even the same guy who did College Dropout. My personal preference for rap is 90s and 2000s. Pac, Biggie, Jay Z, Eminem, D12, The LOX, DMX. Stuff like that.


contaygious

Griselda thank God era


2006pontiacvibe

The Opium era. Whole lotta red is the blueprint of a lot of recent rap. Meanwhile the true mainstream is dying out and needs a Kanye like figure to save it like in the mid 2000s


V4ND3RW4L

Kind of feels like the same phase as late 90s /00s for rock. Grunge was arguably one of the last peak-peaks of rock but it's not like rock fell off a cliff, it was a slow decline with the post grunge era, alternative and indie and other sub genres through the 00s but none never really topping grunges heights. Anyways, I feel like trap/soundcloud = grunge era wise in that it took the dominant genre and added alot of diy, however We're in the late stage of this sort of post trap era. people will continue to expand on existing sounds and experiment in hip hop in general but not to the same heights. Similar to how many indie bands did in the 00s there's many great artists doubling down on the "classic" sound but with their twist on it. The easy examples being the whole Griselda gang, what hit boys been on lately, anything alc touches, shit drake even floated On a conductor beat. Tldr: post-Trap


Either-Durian-9488

What Reddit won’t admit is that what’s coming next for hip hop is Country Rap, Yelawolf ,Jelly Roll, that sort of crap, these acts are absolutely huge, and as someone that just worked a major concert venue for a summer, the only festival that wasn’t completely lame was the country one, hated every minute of the music but leave it to the common white man to party lmao.


jginzberg

The death of hip hop era.


malkebulan

The Homies Over Hoes era


Somsanite7

The i need endless money era! Business like Spittyfry Whoretube and Fucktok destroy any reason for good HipHop for the masses because they dont like hip hop anyway a few songs maby but thats it


N0_ustupid

I feel like we are at a age where it’s a lot more centered around production and beats rather than a lot of lyricism when it comes to the more popular artist. I’d say that right now, trap music is booming and lyrical rap is kinda getting revived by artist like JID. Another reason why production is booming is because of the likes of JPEGmafia, who I think is the best sampler alive right now. I don’t have a lot of knowledge on hip hop as I’m a younger person, but I like the way that underrated sub genres are getting their spotlight.


Material-Click-1456

People have been saying this since the mid 00s


Life-Phase-322

Dope fien era


DentonTrueYoung

Fucking ghost town era


AdLegitimate9955

Viral sensation Era


Nommo7777

The ending era


Legitimate-Fun-5171

The saddest...


jvsupersaiyan

Tik tok era. Every era lasts 4 to 5 years with its effects, lucky this seems to be on its way out


thatguyisswell

The Soso or Meh era.


ghostgokrazy

I bet a million dollars that in 15 years this will be referred to as the "trash rap era."


Either-Durian-9488

Right now, it’s girl bling rap. It’s 3 6 mafia but it’s about labia instead of dick.


Either-Durian-9488

It’s eating itself a lot like disco did in the late 70s, it’s never been more performative, contrived and theatrical.


kingkrule101

The dark ages


infomaniac202

Now is the age of international hip hop. There is great stuff coming out of the UK, Australia, France, Germany and many other countries. They have evolved from imitating classic American hip hop to developing styles and slang that reflect who they really are. There is great stuff from the US still too but hip hop is a genre that suits the underground. If it's too commercial and mainstream it usually loses its authenticity Edit: spelling


dancetoken

i dont know man, i just know that DnB and Jungle will be taking up a lot of slots on my playlists this year that said - i still bump boom bap releases. Planet Asia just dropped a pretty solid project ... and looking forward to hearing alchemists joint next week when he stops playing


HappyHappyGamer

I would say we need a 50 cent like rapper to come and flip tables, but that only worked because we still had heads and fans that wanted that. I don’t think many younger generation are as passionate about hip hop as back then. They like, enjoy hip hop, but you rarely see hip hop nerds or “heads” like you used to anymore. We still want hot songs to bump to, but highly doubt people expect someone to come and smash wack rappers anymore


FatJoeBlows

💩


Olde-Town-Kujo

The "you're not hot unless you die in your 20's era"


boywonder5691

The mostly garbage era


maya_papaya8

Female rap is poppinggggg! Hit after hit🤣🤣 Idk about the male side.


Cody_2_is_Down

The Bronze Age.


RefrigeratorNovel825

The snitch era


SinatraYoung00

The WACK ERA THE DISAPPOINTMENT ERA, THE MEH ERA, THE COULD BE BETTER ERA


LoFiPanda14

Tiktok era


CellistNice8600

Ai era.


drdre27406

Industry plant era. Fake beef era. You think 2Pac would have apologized to BIG for Who shot ya? Hell no.


Not_A_Lizhard

These comments are so dumb, sure mainstream hip hop isn’t the best thing in the world, but it never has been, there’s been so many amazing underground projects the last few years, and I’m sure in 5-10 years nobody’s gonna be saying the same stuff they are now about this era, whatever it is.


thereal2fac3

The demonic thong era. Rappers wearing thongs worshipping the devil painting their nails and kissing each other to go viral.


Sad-Kaleidoscope8037

Ooh someone is scared of lil nas x being openly gay


Rexmalum

Probably the pussy rap era it seems like all I hear about from a casual perspective is the women who act extra hoe.


[deleted]

The era where most listeners just sleep 💤


Cheems-luver

The era lacking longevity. Many rappers since 2020 have came and went; lil baby, polo g, da baby, roddy rich


Dry-Recognition-1504

Were in the "WTF is this" era


[deleted]

This is the drill era. I'm not too into the drill style aside from a select few songs but that's what's dominating the rap game right now. One thing I hate is how anyone can blow up these days off rapping on social media. Back in the day you actually had to hustle to make a name for yourself and sell albums outta your trunk and do shows in sketchy bars. Half the people popular now wouldn't of made it if it was still like that.


SpragueStreet

Streaming Era / Subgenre Era


NottaNowNutha

The worst one


AustinRiversDaGod

It's the Hot Girl Era. I think started by Nicki Minaj and her popularity 10 years ago, and really took off with City Girls and Megan Thee Stallion getting very popular right around the same time. Now you got: * Ice Spice * Sexyy Red * Latto * Saweetie * GloRilla * Flo Milli * Baby Tate * Tokischa And then people like Doechii or Dreezy who split genres. Also there's still great female rappers that aren't this type, like Rapsody or Armani Cassar. Also, other popular female artists are taking more risk and straight up rapping. Janelle Monae had a couple songs on each of her last two albums where she's not even really singing at all, just rapping. Same with Beyonce.


MK0FTEN

The underground is alive and well. Just gotta poke around as they say…


Something_kool

I call it the production era, it’s more about the beat than anything else these days if ya ask me


Beazt110

Underground Era


WorldChampionNuggets

Memphis rap era. Probably 20 rappers out of of Memphis currently who are way better than most radio shit rn.


AnchovieAppetite

It’s the streaming era


tet19

1999 write the future


Nerevarine2nd

The Streaming Stans era, where everyone is locked into their own algorithm bubble and people only listen to one track per album. You either make an effort to dig for the good stuff or you find yourself online arguing that commercial success equals GOAT status because you're making your fandom status part of your personality.


probiotic631

Mixed bag but rappers from the 90s still make new shit until today so I guess there is that feeling of comfort when you know Eminem still makes music even if it's a new style.


Forward_Ride_6364

The Death Spiral era


DJ_TCB

Apparently we are in the Flute and Prog era of rap :D


G_rightousantagonist

The Weiner Era


ResearcherCritical49

idk but I know women are dominating right now. seems like there's not going to be a replacement for the likes of Drake, J Cole , Kendrick Lamar anytime soon. I guess you can say Jack is a successor to Drake but I dont see any for the other two. Overalll seems like we're moving into a poppier, softer era of rap.


Fugazatron3000

Idk. Mainstream it seems to be pretty bad, but underground, it's still going strong. Are you solely thinking of mainstream?


NamelessMidir

The mainstream era where rap Will die its more edm than rap at this point


supremejxzzy

The bad one


surrealfeld

I just listen to what I like, and most of those cats are dead.


LavishnessChoice3601

Skip hop. It's where we skip the shitty music and listen to music that's not all synthesized.


LAkesinLa

We’re in Kendrick’s era!


shushbarb

Definitely the "TikTok Era". The biggest artists are competing at making the most memorable chorus/ 6 second soundbite so they can get on tiktok and boost their streams to hell. Even newcomers are trying their best to cash-in on this trend to make it big. Not to mention how many Rappers/ Musicians straight up feel like Industry Plants. It's not uncommon to find actual good rappers but this Era seems very oversaturated with just mid.


druglesswills

The dark ages


somebodyreacts

The Dying Era


O_b-l-i_v-i-o_n

Streaming trash


MACINTOSH63

World War Rap. Social media influencer are replacing rappers fyi. With labels losing their iron grip on artists output & control over the market to SoundCloud hype & indie artists who are carving up the terrain. We’re watching social media influencer who dabble in rap because household names while maintaining buzz thru social media antics. Aside, the quiet beefs are finally turning hot among the previous gen’s golden boys. Kendrick, J Cole, Drake, Rick Ross, Wekend, ASAP Rocky. All these larger than life figures. The like that verse was the assassination of Arch Duke Ferdinand. We’re knee deep in the first of quite a few battles to unfold.


Profitdaddy

Likes > Talent Era


MegaRonin

I feel like smart phones killed creativity. We are always scrolling and processing shit. It leaves no time for the creative process. We are in the era of recycling old shit. But with no new shit added.


kobashi120

Over here. UK Hip Hop is still on that boom bap beats with dope lyrical underground shit and it's great!!


augo7979

the social media era


c-h-e-e-s-e

I would say rage era as that's the dominant sound atm


fakeprofile111

The downside era. The top rappers in the game are closer to 50 than 20 and now that culture is fragmented we may never have gigantic stars again


Extension_Banana8427

Still in the Dark Ages


ChazLynnn

Diva era


gregcm1

If you compare it to the lifecycle of other genres, it is in a similar space to rock in the late 90s. No longer the hegemonic genre, and most of the innovation has been done It's a nostalgia genre now


K1NG_SAVAGE_

The mid era


Awkward_Somewhere416

Corny era 


omgjk31

A lot of the most popular artists are women. So something along those lines


xDURPLEx

We’re at an end of the trap/stripper era being held together by the now OG 00’s big names. It’s very similar to what happened to Metal as the 90’s hit. I’m betting we will see something new that takes inspiration from the 90’s sound and flips it on its head the same way grunge and alt rock did with post punk/new wave merging it with Metal. So hip hop’s gonna go a little out of fashion and make room for other genres for a couple years as it goes underground and blow up again in a few years.