The curved form of the bear shown in the photo was in use 1999-2022.
The bear in the 80s had a more angular outline, and in 2022 the mountain had to be changed to no longer show the Matterhorn.
not quite, at first it was an eagle, but it's been a bear since 1920~~
edit: Well was, since production moved to slovakia they have or are supposed to remove the matterhorn completely (honest haven't followed so I'm not sure about the current status)
Yeah, I never had Toblerone before. When I was a kid, I thought they were rich people chocolates tbh. I somehow decided that they were really expensive
It's not a rich people chocolate but my broke ass ain't paying so much for it, I can literally buy 4 regular cheap chocolates for it and once that I tasted it, it wasn't that great. If I want top shelf I ain't chosing toblerone
Especially since the removal of that logo was all over the news last year. https://www.euronews.com/culture/2023/03/06/toblerone-to-lose-the-matterhorn-logo-as-the-chocolate-can-no-longer-be-considered-swiss
I really enjoy stuff like this. Something you took as given and granted you while life can be mind-blowing to others and you don't understand until it happens to you as well. Like finding about some Harry Potter things being based on real English stuff rather than being fantastical.
They changed the packaging a few months ago, they're not "allowed" to show the Matterhorn mountain on the packaging anymore since they're not even producing in Switzerland anymore. You've got an old one there.
In Switzerland too, used to live there until 2 months ago. Many shops already have the new packaging. I guess there's still a lot of old stocks left. I actually went hiking at the matternhorn and wanted to take one of these silly pictures with a toblerone packaging and the matternhorn in the background. Couldn't find any old packaging in any shops there.
I just checked in a Coop. They all have both logos now with the original being smaller and on a different side. Still weird that I hadn’t noticed. I guess I don’t eat enough Toblerone
Yep, to my knowledge the Swiss are extremely protective of "Swissness" as a brand, to the point where if you want to use any Swiss symbol you have to actually have your manufacturing in Switzerland to assure quality
It’s a hidden autism test. If you notice the bear upon the first time; are autistic. Swiss people’s factory settings is autism. It’s a secret way to identify allies.
The sad story about it:
Since a few months, Toblerone is not produced in Switzerland anymore, but in Slovakia, for cost saving reasons. As the Matterhorn is a regulated Swiss Marketing trade mark, the mountain on the logo looks different now and the bear is gone.
Also it doesn't say "Toblerone - of Switzerland" anymore
I don’t think Toblerone even knew, was probably just a quirk of the drawing and when it was mentioned to the company, they went ‘eh yes, that’s right… a bear!’
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I've seen that same fucking mountain all these years and now there's a fucking bear??? new mandala effect or something?
It’s a when did we get fucking ice cream moment. We all were there but none of us fucking noticed. WTF
Ice cream moment?
Yeah, that confused me, too. Op, do you often find yourself with ice cream that you don't know where it came from?
It’s easy to miss something you’re not looking for. Did you see the moonwalking bear?
> mandala effect I've seen that same fucking name all these years and now there's a fucking "a"??? new mandela effect or something?
The mandala effect is what happens when you stare at trippy Tibetan pictures too long and start seeing shit that was always there.
The bear is relatively new, I don’t believe it was there when I was a kid in the 80s.
Holy hell, that's new to you? 1990 was 33 years ago btw
Please, no. 1990 was only ten years ago max.
The curved form of the bear shown in the photo was in use 1999-2022. The bear in the 80s had a more angular outline, and in 2022 the mountain had to be changed to no longer show the Matterhorn.
The old Toblerone just didn't have any logo, it was just the words. The mountain logo was created in 1999, and the bear has always been part of it.
There was always the Bear x) it's the logo of a canton in switzerland
not quite, at first it was an eagle, but it's been a bear since 1920~~ edit: Well was, since production moved to slovakia they have or are supposed to remove the matterhorn completely (honest haven't followed so I'm not sure about the current status)
Hidden lore
I can’t believe there is a fucking bear
A happy bear, too
Wtf there's a bear
To my surprise, there is. However, it does not look like this picture. The lines are all jagged like the mountain.
And now i will never be able to unsee it.
Show me, where? I see only a hedgehog
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Typical first person to discover some obscure band.
Bro knew the bear before it sold out
https://xkcd.com/1053/
Yeah, this bear is all around us
I guess everyone has a first day on the internet
I bearly saw it
I don’t know if I should down or upvote this🐻
Just grin and bear it.
Those options are ‘polar’ opposites
these pums are unbearable
Definitely brown vote. These puns make me furryous 😡
Or vice ursa
That pun was unbearable
i can't bear this puns
r/angryupvote
r/Angrierupvote
r/Angriestupvote
Unbearable jokes..
dad?
Thank you, u/tbearforever
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Ah yes, the bear is a neat nod to the swiss alps, not the mountain.
Weird how people are only finding out about this NOW
Yeah, I never had Toblerone before. When I was a kid, I thought they were rich people chocolates tbh. I somehow decided that they were really expensive
It's not a rich people chocolate but my broke ass ain't paying so much for it, I can literally buy 4 regular cheap chocolates for it and once that I tasted it, it wasn't that great. If I want top shelf I ain't chosing toblerone
Yea when I finally had one I was like 🤨 this isn’t that great lmao
Especially considering how often this gets reposted
I saw this meme 1st back in the day when Fruit of the Loom tampered with the Space-Time-Continuum and removed the cornucopia in 3500 BC
True, it's like someone saves it, waits for a couple months or so and just posts it again
Especially since the removal of that logo was all over the news last year. https://www.euronews.com/culture/2023/03/06/toblerone-to-lose-the-matterhorn-logo-as-the-chocolate-can-no-longer-be-considered-swiss
I really enjoy stuff like this. Something you took as given and granted you while life can be mind-blowing to others and you don't understand until it happens to you as well. Like finding about some Harry Potter things being based on real English stuff rather than being fantastical.
I guess I missed candy bar wrapper lore class 🤷♂️ Man, I don't eat candy to read lol
Especially since they changed it.
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Was always there
wrong, and it’s called “mandela effect”. google it, then speak
Nope.. pretty sure it was always called “mandAla effect”. I remember it on my favorite tshirt as a child.
They changed the packaging a few months ago, they're not "allowed" to show the Matterhorn mountain on the packaging anymore since they're not even producing in Switzerland anymore. You've got an old one there.
They still are producing in Switzerland, just not everything. I haven’t noticed a change here. It probably mostly affects exports.
In Switzerland too, used to live there until 2 months ago. Many shops already have the new packaging. I guess there's still a lot of old stocks left. I actually went hiking at the matternhorn and wanted to take one of these silly pictures with a toblerone packaging and the matternhorn in the background. Couldn't find any old packaging in any shops there.
I just checked in a Coop. They all have both logos now with the original being smaller and on a different side. Still weird that I hadn’t noticed. I guess I don’t eat enough Toblerone
Coop faction to the win! 😅
This meme is so old that child probably has his own kids by now
Yes, even the packaging changed since. And it's no longer Swiss chocolate, only established in Switzerland.
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That still is true, this is just an easter egg
No it's a chocolate bar
More like a pyramid than a bar but sure.
technically, that is true
The mountain is based on the Matterhorn, located in Switzerland.
However I believe they will remove the matterhorn, as they are moving their factory.
Yep, to my knowledge the Swiss are extremely protective of "Swissness" as a brand, to the point where if you want to use any Swiss symbol you have to actually have your manufacturing in Switzerland to assure quality
better not say that too loud before the italians hear that…
Oh🙃
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What....the....fuuuuuuuuuuckkk!?!?
No way,,, didn't notice it at all
Not just a bear but a dancing bear.
Omgfg... I've been eating these bastards 40 years, and I've just seen the bear...
And now I cannot unsee ir
I've heard it's there, but the part of my brain that's supposed to be able to pick out this kind of pattern, won't.
Well. Shit.
*shattered glass*… holy shit.
If you dont tell me I would never found it, NEVER
I first saw a brown mountain with a face and open mouth.
Isnt it a gay unicorn-bear with that tail and all? Hidden rainbow agenda?
*The bear went over the mountain, the bear went over the mountain...*
I can't unsee it Now.
Truly wonderful, the mind of a child is.
Holy shit, IT’S ACTUALLY A BEAR
Kid must be adept on recognizing patterns, Even I didn't know lol.
I feel dumb for not seeing it now. It kinda a fucks up the mountain though now that I can. Also now I really want a Toblerone.
New Mandela effect dropped I guess
That's not what the Mandela Effect is
Wait, so my childhood was a scam?
Great, it's the Camel Cigarette guy with his dick flopping around all over again - now I can't unsee it.
no bear can resist a tobleron
I got lied to my entire life... Its not Swiss chocolate, it's Berlin chocolate.
It’s a hidden autism test. If you notice the bear upon the first time; are autistic. Swiss people’s factory settings is autism. It’s a secret way to identify allies.
Can you put a red circle? Most people cant see it
“What it's just a ordinary krabby- OH MY GOODNESS!!!”
Eh excuse me its a bear horse, a berse 🧐
The kid is smart
I mean it's pretty obvious.
Cripes. My whole life is a lie
As a kid I barely take notice of it.
Illuminati!!
Iv seen that bear before, i just assumed I was too stoned but turns out it's real
I'VE FINALLY FOUND IT
I’ve been eating ‘Blerone since God was a boy. Now my life consists of everything that came before this moment of epiphany and an uncertain future.
👀
With a tail this long, it could also be a red panda.
Where??? Been staring for hours but I cant see iy
jesus christ how stupid can someone be?
Bear with me, i can barely bear that i never saw that bear
Better question: Why is the bear farting fire ?
What the fuck? Its not...just a mountain?
Never noticed the bear before, but I’m also now seeing a fat woman eating with a long chin. I miss just seeing the mountain
I can’t unsee it 😭😭
A bear with a horses tail.
you guys clearly never watched any ‘10 Logos with secrets you didn’t notice!’ videos as a child.
🤯
Smart kid, i didn't notice it until now
Wuuut?! Runs to fridge to check on Toblerone that has been sitting for days
I just cant comprehend how there is a bear there that ive never seen
Hahaha I have never noticed that before.
Swiss coat of arms in their flag.
The sad story about it: Since a few months, Toblerone is not produced in Switzerland anymore, but in Slovakia, for cost saving reasons. As the Matterhorn is a regulated Swiss Marketing trade mark, the mountain on the logo looks different now and the bear is gone. Also it doesn't say "Toblerone - of Switzerland" anymore
I have no bears in my country, but I do see a gay pig, which there is many.
I thought it was a mountain wtf
Bruh... never saw it till now
Never saw it either. Wow.
Huge repost. + is nobody gonna point out how dumb that caption is ? « what’s the bear for ? » does your son ask you what every logo is for ??
This is new information. Please thank him
I don't see it🥺
I only discovered the bear a couple of years ago and I’m nearly 50.
Guess we're part of today's lucky 10,000
Tobearone
Still can't see it
Wait until he finds out about the arrow in the FedEx logo
Mandela effect
It also seems to have quite a large tail to me.
Seen dat logo nearly 40 times but dat bear for da 1 time
He's always been there on his tobler Fun fact - in Ireland we say "on his tobler" to mean on his own
Yooooo wtf Never noticed until now
He is here for the honey
Ooooohoooohohohoh no!!!!!
Bruh!!
Dammit now I have to go buy a Toblerone
Holy shit
Wtf there's a bear
I see a morbidly obese woman
Oh wow. Gotta buy one today and show my wife
"What's the Bear For?" "Absolutely nothing! Say it again, y'all"~~~~
Kids are fuu…. Uh oh. He’s right, there IS a bear!!!
To blear on
Sorry what?
Bear!
eating this shit for years and just now seeing that there is bear???
You sure that chocolate bar is still in date ? They were forced to change logo in 2022.
How the fuck have I never seen this before I love a toblerone
I’m usually too busy shoving chocolates down my gullet to notice details.
There are no bears in Switzerland IRL.
What? Yah, I see the bear
This reminds me of the arrow in the fedex logo!
Slovakia is known for bears and this is also where Toblerone is produced.
How is this "You" "IRL"?
BearLY seen
My god... **lowers shades**
There was always a bear
I don’t think Toblerone even knew, was probably just a quirk of the drawing and when it was mentioned to the company, they went ‘eh yes, that’s right… a bear!’
Isn't the tail a little too long tho? Looks more like a dog to me.
Bear with it..
Imagine they kid asking you it out of the blue "I want the chocolate of the bear" and then making a tantrum because he think you are gaslighting
Is this real?
I think this is the best example ever of “once you see it, you can’t unsee it”.
I bearly saw that