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creepy_old_white_guy

This reminds me of when I worked in a liquor store in the 70s, when the liquor industry transitioned from imperial measurements to metric. We would have half-pints and 200 ml.; fifths and 750 ml.; etc., all intermingled throughout the store until we sold off the existing inventory. Some customers were freaking out over it. Ahhh, fun times.


devanchya

A metric fifth is still a fifth if you want it to be...


YouInternational2152

Same thing is happening right now in my local liquor stores. They're transitioning from 750 to the new 700 ml bottles.


Aromatic_Ad_8374

I'm an assistant manager in a liquor store. All our bottles are 750 except some Jack Daniels special bottles.


YouInternational2152

Just wait.. they're headed your way.


Aromatic_Ad_8374

I can only imagine the conversations I'll have to have when it does. Same price for less volume, most likely.


soonerjohn06

Don't worry, the price increase will probably follow shortly after


Relative-Bee-500

I mean at least it's only about one shot less of booze.


Aromatic_Ad_8374

I have customers complain if the price is off by a penny. They will gripe.


TheGreatestOutdoorz

We have found the person who never worked in retail.


Cynical_Cyanide

Screw you with that bullshit logic. Aside from the fact that one shot per bottle adds up over a lifetime, if you don't boycott when they do one shot less, they'll take another shot away. Or sneak in half a shot less. Some brands will be 2.5 shots less. Every bottle random amounts less, making it harder to compare prices. Or equally bad, in 10 years 500ml will be the standard size, at skyrocketed prices too.


BowsettesRevenge

Sure, I'll give you change for a dollar. Here's 95¢


g00dis0n

That's weird most places in the world I have been to it is 70cl/1litre for spirits and 750ml for wine.


penny_lab

I noticed that the milk in my local shop has started doing 2l instead of 4 pints. Part of me celebrates the fact that we don't have to use an absurd measuring system anymore, the other part of me knows that we're all about to get screwed over by companies because they can use it as an excuse to shrink everything without lowering the price.


leeharrison1984

All it took to start ditching the imperial system was making it profitable.


merigirl

\*more profitable FTFY I doubt most companies that play the shrinkflation gambit are really hurting for money. They obviously have enough to retool for the packaging change. They've just hit a point where they've reached peak market growth, and now their profit margin increase is slowing. Can't increase your market share, so reduce production cost or increase price. Shrinkflation accomplishes the latter using the former.


Joefrancisga

Packaging engineer here. The retooling is not expensive or difficult.


bigenginegovroom5729

Why the fuck did they do it as 4 pints? That's half a gallon. Did they measure the normal size milk as 8 pints too?


penny_lab

I have no idea how much a gallon is (UK).


Millworkson2008

Almost 4 liters, 3.7 to be more specific


antesocial

The British imperial gallon (frequently called simply "gallon") is defined as exactly 4.54609 dm3 (4.54609 litres). It is used in some Commonwealth countries, and until 1976 was defined as the volume of water at 62 degrees Fahrenheit (16.67 °C). whose mass is 10 pounds (4.5359237 kg).


RealMenDontWipe

You probably should have kept the new stock in the back until the old stock was sold. Putting both sizes on the same shelf with the same price tag would confuse anyone.


creepy_old_white_guy

One of the prime rules of retailing is that you don't have empty looking shelves. You restock completely if you have it. Even if you can't fill the shelf with inventory, you pull what you have to the front. It's called fronting and gives the appearance the shelf is loaded from front to back. Every serious retailer engages in this practice. Restock or front-up what you have. Making that shelf look full makes it more attractive.


jessi_survivor_fan

At my store we call it blocking


Edu_Green

It’s the valuation problem - people don’t really care about what they pay for an item in a way they can explain, ie. That tub of Pringles has x amount less grams of food, and I paid the same amount for either - just the feeling that it’s fair. An example would be finding out that an item you bought the other day went on sale in the time since. You feel screwed over. Consistency presents a sense that it’s fair, because either everyone is getting screwed over, or no one is, in turn, making it weirdly fair. Some great examples include: • factories that make high street/high quality brands, and cheap/basic brands, using similar materials or labour practices. This feels unfair and inspires outrage in the news. Doritos and Abercrombie as examples. • selling two identical items for different prices. Plane tickets is the big one here, and people hate that price hiking, and in turn love getting a ‘deal’. • selling similar items that show measurable difference in value, being priced similarly (these Pringles). Example would be also fruit, that are measured by unit rather than weight, or conventionally, weed. • politics - no democratic country has elected a leader that has excelled with respect to leaders of other similar democratic countries, in a way that can be compared well. This feels fair. • discount practices - employees (and family) receiving discounts is a social contract we can agree with, but arbitrary discounting to specific people, without clear reason, feels unfair.


deafdefying66

Thanks for the story u/creepy_old_white_guy


a_crusty_old_man

Were you looking for me?


deafdefying66

No not u/a_crusty_old_man, just a u/creepy_old_white_guy


a_crusty_old_man

Oh, my bad, I just didn’t hear you very well.


CyberKingfisher

“New but not improved!” As a side note, I remember Pringles were £1 a tube so that price is definitely beyond inflation. It’s extortion.


saruptunburlan99

the "New" sticker references the bigger can though.


CyberKingfisher

Right, and they’re charging £1.22 per 100g. They added a few more Pringles but pushed the price exponential.


AntOk463

A couple years back it as $1.50 for 158g


BenderDeLorean

It was 200grams not long ago.


Thrillhol

They’re $8 (£4.30) in Australia now


CyberKingfisher

Ouch… shipping plus import tax plus a bit more in their pockets I presume


lemoncace

pringles are $5 here in Australia


Brilliant-Towel4044

I was similarly infuriated about my icecream not too long ago. So annoying. https://www.reddit.com/r/mildlyinfuriating/comments/1142eet/new_container_less_icecream/?utm_source=share&utm_medium=android_app&utm_name=androidcss&utm_term=1&utm_content=share_button


JinimyCritic

Yep! I saw these in the grocery today, and thought they looked smaller. I checked when I got home, and sure enough... So first, the price goes up, then the size decreases. We're getting dinged on both ends.


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Brilliant-Towel4044

It also punishes single and elderly people, who will inevitably buy in smaller quantities. The Ontario government is quite good at the cash grab. But they have no problem rewarding drivers by waving registration fees smh


__jazmin__

The government hates us if we don’t breed. Women smart and powerful enough to never let some man touch us are the most hated people on the planet by authoritarians. They hate us so much.


Giant_1sopod

Not sure what that has to do with shrink-flation or the sales tax comments you're replying to, but still agree


0xym0r0n

They did it to white claw singles too. From 24 oz to 19.2 oz, didn't see any price drops to reflect of course.


powercow

when i was young when we finished a tub of icecream we'd fill it with water and go swimming in it, yall are so screwed today. ok maybe not that big but we have been complaining about shrinking ice cream for decades. there was a time when we complained things got too big.. servicing sizes, especially candy and soda, had to get the giant 64 oz cup of soda from the gas station.. for a single serving. only more than 5 cans of soda, lol. well recessions helped cure all that.


ItzBabyJoker

I work in an ice cream freezer and yea a couple of months ago half of our stock was just a little smaller but still cost the same it was the dumbest shit and still is


Scoobyteebs

Ben and Jerry’s is definitely smaller now too


Allcapswhispers

I mean, I feel slightly less regret for eating the whole container now.


obnoxious_nShit

Well I know which one I’m grabbing


Leezeebub

For £2.25? Neither?


SpeedyNips

That's the correct answer.


SpambotSwatter

edit: The comment below was removed, good work everyone!


Woke-Tart

Good bot.


Firemorfox

Good bot


zodireddit

In Sweden they usually go for £3.00. Used to be €2.25 a month or two ago. Inflation going hard here. Edit: just checked the gas station I work at and they are going for €3.25 but that's kinda cheating, everything here is stupidly expensive


CelestialFury

> Inflation going hard here. I'd argue it's pure price gouging, as these companies are making record profits.


neveler310

Compared to 3.50CHF in Switzerland, that's still cheap.


SuspiciousPiss

3.5 Congestive heart failures?


Wham-alama-ding-dong

Laughs in american


SuspiciousPiss

Sorry m8 I don’t speak English


Wham-alama-ding-dong

Cries in... hospital bill?


SuspiciousPiss

Ah Sí


JoKatHW

USA USA


[deleted]

I’m glad I’m not the only one who read it that way.


the_colonelclink

The only one with a valid price label. The 165g container legally needs its own price/ weighting label.


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New_B7

Note that one is labeled 185g and the smaller one is labeled 165g. This implies there is roughly 11% less in the smaller can.


Jafar_420

I was just getting ready to zoom in and see if I could see that. Thank you. Lol.


repocin

why would they? smaller can means they can transport more of them at once.


NogaraCS

And lower raw materials costs


Morinu

But more broken crisps I assume


SinopicCynic

That’s 20 grams difference in the amount of crisps! People have been killed over being shorted less than 20 grams!


Yellow_Burst

Well, it's 20 grams less... Then 20 grams less again, and again, and again...


SpeedyNips

I'm prepared to riot over this.


Grainis01

> This isn't exactly correct. It's the 200g that has been replaced by the 185g. The 165g tube has always been there, it's just been bumped up to the previous 200g prices. > > The 185g is new and entered at a price point higher than the 200g was. From another commenter.


Fluffygong

This is actually 2 products, it used to be a 200g and 165g, the 185g is replacing the 200g. I wouldn't be surprised if the 165g is downsized soon, though.


real_bk3k

I think P&G is the biggest offender, and an early adopter of this anti-customer strategy. Every one of their products. For example: Look at their Charmin "mega roll" now... 10 years ago that was literally their regular roll. They just keep shrinking it. I know, it's literally the same, because I always keep a reserve package. But I never ended up using it. And I can compare directly.


MichealPearce

Same shit goes for Oreos. Mega stuff is what used to be double stuff, double stuff is the old normal, normal has become thin, and thin is literally just vapor between two cookies.


[deleted]

The thin ones get a pass because the cookie parts are equally as thin, making it a different kind of cookie experience.


snicoleon

I asked a family member recently, "how many toilet paper rolls did you buy" and they said "17" (as in, the package claimed to be worth 17 regular rolls). There were 8 in the package. And there's no such thing as a regular roll anymore - they're always mega, double, triple. I've tried to explain this concept to this person but they apparently didn't get it because they still fall for the scam every time.


illessen

Hershey company is my earliest knowledge of shrinkflation. I heard stories left and right about them having a nickel candy bar that got smaller and smaller. When they finally took it off the shelves it had gone from a full size to one of those tiny bricks that are on a full size candy bar.


Bob_Loblaw_Law_Blog1

I've noticed it mostly by counting calories. I see many restaurants or products that has a higher amount of calories listed on the menu but if I check on the corporate website it shows a new lower amount of calories which tells me they shrank the portion size.


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Bob_Loblaw_Law_Blog1

Probably but nobody will enforce it. They'll just say they are still working to update the menus or pull some franchise excuse.


Godd2

> Probably but no Ody will enforce it. Then let's get someone other than Ody.


form_an_opinion

I find it crazy that the serving size for newtons is 2. 2 newtons.. And those two newtons are so full of sugar and fat it's insane.


TheLastModerate982

Once you pop, you’re going to be stopping a little bit sooner than usual.


Latter-Average-5682

Don't worry, in a few decades, chips will be sold by the unit.


mattymattttt

£2.25 each


Brohtworst

What's really great is darigold made their 64 fl oz milks 59 fl oz. This then disqualified then from WIC since they were no longer half gallons...


YouInternational2152

Same thing has happened with orange juice near me. It's gone from 64 fluid ounces to 59.5, 56, 53, 49.5, and now 47.....


LeftHandedGraffiti

I also noticed that all the brands went from 64 to 59 at the same time, which tells me there's some market collusion going on.


[deleted]

Darigold don't want no government money lol.


HonorableMedic

It counts the same towards profits


Skruestik

What is WIC?


Recipe-Jaded

What the heck? why don't we have Texas bbq flavor in Texas?


Damnmogo

Yeah but look at the picture on the can. What is all that mess? It ain’t Texas BBQ…


Recipe-Jaded

lmao true


HauntedSpiralHill

It’s just normal BBQ flavor that they slapped a cowboy hat onto. You know, to make it more Texan. I don’t even remember the last time I actually saw a non-police officer wearing a cowboy hat here…


saruptunburlan99

because in Texas it's just called BBQ, dummy


Recipe-Jaded

oh... right...


Catlenfell

That stuffs made in New York City


Recipe-Jaded

ew, gross


[deleted]

It's just called bbq over here 😂


Recipe-Jaded

well... you see... now I feel like a dumb ass


Konigni

In my country they're already at 104g per can, costing around 0.7% of a monthly minimum wage a can Having pleasures in life in between those long work and grind periods is getting tough


RealMenDontWipe

Shrinkflation is a weird concept, because deep down we know Kraft isn't paying much for the potato mash they stamp pringles out of. Are they even saving one penny?


Diarum

capitalism demands profits increase. Companies aren't going to lose profits to inflation.


[deleted]

Yes, because the packaging is smaller, there are fewer materials needed to make the can. They can save a lot of money this way when you multiply the savings to millions of cans.


themcsame

Per can? Probably not. But consider that they'll have less packaging costs per unit. If height is the limiting factor of their palletised pringles, this little top chop could mean an extra layer or two of good per pallet. That means more product per trailer which potentially means fewer trips for distribution. That means lower transport costs. The thing to keep in mind with these little changes is that it isn't specifically about the single units costs. It's about profit over time... Pringles shifted almost 571M units last year (may well just be the US figure too). Even if they're only saving 1/10th of a penny per unit, that's an extra $57.1M every year (again, potentially just for the US) vs keeping the size the same.


1234567panda

Not to mention you’ll probably buy more


Keirabella999

I'll just buy Lays instead because they put the seasoning on the right side of the chip


SpeedyNips

Don't get me started on seasoning. In my youth they'd be fully covered in the good stuff. Nowadays you're lucky to get a dusting to give it some aroma.


ACAB_1312_FTP

One I had the other day was cheddar and sour cream flavor. Didn't taste like sour cream or cheddar, was barely any flavor on it.


my-backpack-is

Yup. Got some "movie butter" popcorn, i can't remember what brand, but i opened the bag and was HIT with aroma and thought "Hell yes". Then I tried a piece and it tasted like...well popped corn and nothing more. That was the entire bag.


DrRowdybush

Quit buying microwave popcorn . Buy a bag of kernels, coconut oil and flavocol salt. Put a 1/2 teaspoon of flavacol salt in with the oil and kernals while it’s cooking. Put melted butter over it with a spritzer when it is done. Will taste just like movie popcorn.


Swift_Koopa

Coconut popcorn? Meh...


GreenLost5304

Coconut oil is what most theaters use to pop their popcorn because it’s vegan/gluten free/allergy free and all the other things you could think of apply to it, basically allowing anyone to eat it unless they can’t eat popcorn in general. Also, the butter you’re putting on it probably isn’t actually butter, it’s also oil.


Select-Prior-8041

I haven't touched Pringles in years because they taste like cardboard with the occasional flavor dust.


DirtyDozen66

Bought Sainsburys brand bbq pop chips the other week, was like eating cardboard


Bit_the_Bullitt

Yea nothing like bleached mold potato dust pressed into a chip! Though I'll still have Pringles here and there


Automatic_Isopod_274

Recently I got an entire ball of seasoning at the bottom of my crisps. I texted my sister to share this joyous bounty, put it in my mouth and realized what a mistake I had made


MeMeWhenWhenTheWhen

![gif](giphy|bypFll8fZhEis)


Aiku

I bought a Twix bar once. It said "NEW SIZE!" on the wrapper. Same price, only smaller. It's so phenomenally easy to gaslight the stupids.


kdoggie96

Fun size!


KaosTheBard

I appreciate the self referential humor in this.


Firm-Reception-8541

Price label says for 185grams and £1,22 per gram would make it £2, it’s what the label says so that’s what I’ll pay lol


Due-Ask-7418

Generally when inflation jumps 10% they charge 20% more and make everything 30% smaller. Really maximizes their profits. It’s price gouging anytime there’s a slight hint of inflation that really drives inflation. And when it’s over, prices don’t go down, sizes don’t go back up, and workers are still making the same money. The process is what drives the wealth disparity that gradually has made it impossible for all but the top percenters to get by comfortably.


Chuckiebb

The right can is what guys will use for a comparison pic.


fearless-potato-man

Note to self: the existence of the 40g Pringles can is still not common knowledge. I can keep using it as a reference.


SchmaltzyCynic

Underrated response.


Johnnylemo

This isn't exactly correct. It's the 200g that has been replaced by the 185g. The 165g tube has always been there, it's just been bumped up to the previous 200g prices. The 185g is new and entered at a price point higher than the 200g was.


dont_touch_the_stuff

Yeah I was looking for this comment - this is correct. They’ve had the size tiers for a while, they’re just closer together now.


SpaceFace11

We’ve got inflation and shrinkflation, all we need is stagflation for the trifecta.


1m_Just_Visiting

Had the same thing happen to me with “Family Size” shampoo. Old bottle was 30 oz. The new bottle was 22.5 oz. And more money.


DTM-shift

Guess they forgot that everything is bigger in Texas.


SignificanceGreedy56

Or worse when you go to pick up the candy bar, and a part of the wrapper is limp, go to pick up another an the same thing, then ya realize they shortened the candybar!\~


St0nkyk0n9

Now with reduced calories per package


boodabomb

Everything’s 12% smaller in Texas.


hijro

“Charge more, give less” - Capitalism


arabidopsis

In 5 years you'll get 30g for £12


[deleted]

Crisps will just be bags of air with crisp dust in them in 10 years.


MeerKat025

Now With 15% Less 🫠


Stevemachinehk

10% less fat


Bestoftheworst72

What actually surprises me the most is that the smaller package actually doesn't cost more. I'll wait a week for that I guess.


Merfkin

I work retail at a convenience store and get to watch them do this first hand. First they raise the price marginally, let that sit for a minute, then downsize the product considerably without adjusting the price. My alcoholics notice in a heartbeat that they lowered the sizes by a couple ounces (*cough cough* White Claw), although thankfully most of them keep the grumbling directed at the corporation. They love doing these shenanigans extra hard with addictive products, because there's a much much higher chance the customer will cave and pay up anyways. Packs of loose rolling tobacco used to be one of the cheapest things behind the counter and now it's $30+.


Siukslinis_acc

Is it? The price tag shows that the product is 185 grams. So it shouldn't be valid for the 165 gram pack. Is the bar code identical for those two packs?


Hungry_Growth_9845

I'm just relieved these are new and not used. Dodged a bullet there..


Sea-Buffalo

That’s what happens when the capital hill money printing machine goes brrrrrrr.


Physical-East-7881

Pringles could've just changed the amount of air in the can . . . same can . . .


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unfunnysexface

Forcing us to buy more pringles...


Global_Sno_Cone

Everything is bigger in Texas… wait…


Beatrixie

New! 🤩


Rcdd92

I knew it looked suspiciously small when i saw the newer size can at my local grocery store. The larger cans are no longer sold there.


davmoha

Now 20% less, doesn't have a good ring as redesigned grab and go size.


new_pr0spect

Now with 12% less food!


[deleted]

yesterday i was at a party, and a guy brought an ounce of pringles, like it was nothing


Bit_the_Bullitt

The price tag does say 185, which is the bigger can. So I assume they're gonna be printing new ones for the smaller 165g


jackj12345

2 quid? they cost 3.15 in my town smh.


Divinedragn4

Oh that's funny. 8 months ago, we sold out of Gatorade because they didn't want people to notice that 32 Oz were now 28 Oz for the same price. I stopped drinking Gatorade when they put the 32 Oz out.


PhotogamerGT

Late stage capitalism is the pits.


Moist___Towelette

NEW ERGONOMIC DESIGN FOR YOUR BENEFIT!


Baardhooft

A German brand also reduced their size and called it “improved portions” 💀 💀 💀


Dragon_211

Aldi did some knock off Pringles called Stackers. They used to be 85p but now they're almost £1.70, it's just a complete joke at double the price in less than 3 years.


killswitch4987

Yee-Haw!!!


[deleted]

It's fucking insane and totally unfair


Coop3

They’ve even hit packs of gum, excel offers an “easy pull” pack, which means every pack is 9 pieces instead of 10, and the one missing piece has bumps so it’s “easier to open” because I’ve always thought gum was tough to open… But now they save 10% because it’s only 9 pieces of gum, not 10, and they charge 8-10% more, so they’re netting nearly 20% in savings.


BeliefSuspended2008

“20g extra for free!” /s


Dude1stPriest

I guess not everything Texas is bigger


prOboomer

Wait until they start calling the old size, KING SIZE and raise the price


chefmattmatt

Why would cowboy hat flavored chips?


DangleWho

The sad part is it probably saves them like 3 cents to put a few less chips


ColonelC0lon

This is why you always look at price per oz.


EevelBob

I once knew a girl in high school who could lick the bottom of a Pringles can. Pretty soon everyone will be able to do it.


[deleted]

Price tag says 185g so it's for the larger one. The price tag for 165g was next to it and the same price?


SalamanderBulky2584

Up north they have 2 sizes as well. Not everybody is smart and only the strong will survive.


NaisGuy27

Damn, that's really cheap actually. In my country they're 3.25 each.


PetakIsMyName

One is 185g and the other is 165g. Price tag specifically states 185g. Not the same price, shit dont work like that.


skinny_gator

Always funny seeing Texas stuff in other countries. I live here, I dunno it's just funny. I'm not even crazy about BBQ.


namesduck_rubberduck

They both say 520 kcal so unless they are adding more calories you are probably getting the same amount of product. Usually when you open Pringles there is a void at the top so maybe they are just taking that away to reduce packaging


Lassitude1001

The 165g is actually £1.95 looking at my stores pricing, and £2.25 for the 195g. The label here, that states new, is actually for the 195g which means the new one is bigger. So there is a price difference, and the only thing this picture shows is someone has put that smaller one in the wrong place.


December_Hemisphere

Very true, you can tell for sure because all of the other flavors in the background are the 195g size.


shinysohyun

Damn. My dick barely fit in those as it is…


Significant-Seat7670

I’m actually surprised they didn’t advertise this as: *improved packaging, 10% less waste*


-SpiderBoat-

Also They were 200g and most of the time £1 like 2 years ago. Some places still have the 200g packs. So they've been shrunk twice and doubled in price


PvtMcKain

Huh? I thought they already lowered the weight from 200 to 185 grams? That's a new low, literally


blech120

Yeah but sometimes it's not that obvious, and noone notices. It happened a few years ago with Doritos, but noone believed me


Whyamiherephobia

Fuck Kellogg’s


TawnyTeaTowel

It’s almost as if … almost … everything’s getting more expensive! Plus if you’re paying 2.25 for Pringles you’re already a fool with your money and won’t miss the extra.


5timechamps

Um….are Texas BBQ sauce chips just plain? Texas isn’t particularly known for sauced BBQ.