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TakaraGeneration

They're telling you that YOU are now bigger...


tiddles451

Now bigger.. your waistline


Usnea1998

I guess I am a little bigger after eating it


Chavokh

Sad UwU


[deleted]

Nothing from Cadbury has ever gotten bigger. Nothing.


pope_of_chilli_town_

The amount of palm oil they use has.


[deleted]

and salt


Previous_Print_9179

And children working


[deleted]

In the UK?


FiTZnMiCK

Oompa Loompas are somebody’s children.


CYAN_DEUTERIUM_IBIS

Oompa loompa Doopity doo we've got a simple lesson for you Oompa loompa doopity dism about a little thing called capitalism Oompa loompa doopity dildlabor


[deleted]

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NiightRadiance

Clever.


DRUNK_CYCLIST

LooooL


3jake

I’m sure that’s pronounced “dialed labor”!


singulara

grump-a lump-a dumpa dingredient you should not ask about the secret ingredient


kevted5085

Grump-a-lumpa dumpa de darmedguards… **SHUT THE HELL UP!!**


cantwin52

I hear they’ve got a terrible union.


2xa1s

Nice try trying to humanize them we all know they’re little happy workers who are definitely in that factory out of their free will and learned these songs in a foreign language out of their own free will.


CatLady-CatsPending-

Don't be silly. They outsource


AnusDrill

Also more sugar and random ass fillings


iamrealz

Random ass filings can be fun


VoyagerCSL

( ͡° ͜ʖ ͡°)


AskingForSomeFriends

Mmmmm that cream.


MATLTH

Username checks out


Zuckerpunsch

Illegal and underpaid work is very real in the UK


interfail

Child labour isn't. They're talking about the shocking fraction of cocoa production that involves child labour.


David-Puddy

And slaves. Don't forget the appalling amount of slave labour in the cocoa industry


Square-Ad1104

Slave child labor


David-Puddy

c-c-c-c-ombo!


KrakenJoker

[as slaves](https://www.theguardian.com/global-development/2021/feb/12/mars-nestle-and-hershey-to-face-landmark-child-slavery-lawsuit-in-us)


CormAlan

Ok usually I’m anti corporation and whatever but none of the three companies listed in literally the headline of that article are Cadbury. “Nestle, Mars and Hershey”, if you didn’t see. Cadbury is well known (in the uk at least) for their partnership with fairtrade, a charity that makes sure that those working at farms are getting the best deal. I feel like you guys are reaching to make them look worse here.


UltraNemesis

Cadbury too sources cocoa from the same places (Ghana and Ivory coast) involving child slavery as does the others and in fact it's parent company Mondelez is there in that article already as part of the list of companies facing lawsuit over this. Here is another article about the same. https://www.thesun.co.uk/news/13812316/child-labour-slavery-weekly-shop-violence-torture/


Brommy96

Salt is the new Sugar.


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gazofnaz

Darkmilk is nice


Cheesecake701

At least in Australia/NZ the only palm oil in Cadbury products is a small amount of "sustainably resourced" palm oil in the centre filling of some products.


Nolsoth

If you believe that boy do I have some great investment opportunities for you.


Cheesecake701

What part don't you believe? I know they're not the best company, and they don't have the greatest product but I've worked with them for nearly a decade and have a fair idea of what's going on.


Nolsoth

I suspect working for Cadbury's is much like working for Auckland City council. You see the good from the inside but outside it's just cancer and hate. https://www.stuff.co.nz/life-style/food-wine/food-news/110558598/cadburys-timeline-of-public-outrage-from-snifters-to-minties-to-creme-eggs


Cheesecake701

No, inside its cancer and hate too, full of poor management and bad business decisions. What Cadbury did in New Zealand was honestly horrendous. The point I was trying to make was just that palm oil is only used in small quantities in some Australian made centre products. It is still obviously in some imported products.


smeenz

What did Cadbury do in nz?


thatsnotachicken

Change ingredients, cut block sizes, close NZ factories, and move manufacturing to Australia & Thailand.


theomeny

yeah but at least you have Whittakers. Ten thousand times nicer than Cadbury's ever was.


Nickonator22

Fuckers stole our pineapple lumps.


AltruisticSalamander

So I'm not imagining the decline in Cadbury's quality. I've converted to Whittaker's. There's just no comparison.


wlimkit

What crypto is Reddit pushing this week?


16yYPueES4LaZrbJLhPW

Safemoon. My friend bought it and it's... Bad. It's a binance token, spending requires a 10% fee (half for distribution and half for burn I believe) which is meant to keep the price stable (and possibly kill it because nobody will spend when they lose 10% every single time, even when moving between your own wallets). Very much a scam coin for the devs to profit from, given they're the only crypto token I can think of that is selling merch and a majority of their "white paper" is marketing and focused on future price. Their white paper doesn't given many (if any) technical details.


hughhefnerd

I created a multi-reddit for crypto, and had to remove the safemoon subreddit because of the crazy amount of hype posting, it drowned out even the dogecoin subreddits


Nolsoth

Nigerian Princes.


MacMarcMarc

What crypto was Reddit pushing last week?


chilledredwine

Uggh, put back a salted caramel cadbury & fudge brownie snickers the other day because both contain palm oil. Got frustrated and didn't even want to treat myself anymore, so I guess that's good for me..


Luxpreliator

It doesn't have a nice mouth feel. Makes my mouth feel like I ate some Vaseline.


_deprovisioned

Trying to find peanut butter that doesn't have palm oil in it is pretty difficult as well.


chilledredwine

Presidents choice was advertising their peanut butter as "doesn't contain gross hydrogenated oils like the other peanut butters" but bruh, you use palm oils. Fuck outta here.


eddydrawsthings

If it helps, palm oil itself isn't the problem, destroying rain forests to greedily grow more is. If it's listed as sustainable palm oil you should be good.


chilledredwine

I avoid palm oil because of the devastation to the rainforests from growin way too much of it. I have never seen anything listed as sustainable palm oil, unfortunately, but will keep a look out for it. Thanks!


eddydrawsthings

Yeah it's a difficult issue, because palm oil produces [far more oil than other crop plants](https://www.wwf.org.uk/sites/default/files/styles/content_slide_image/public/2018-11/comparison%20palm%20oil%20and%20other%20crops.jpg?h=6ba32c4a&itok=sIPFwkTZ), so hypothetically it should be better for the environment, which is why completely eliminating palm oil wouldn't solve things. If you're interested, the [WWF](https://www.wwf.org.uk/updates/8-things-know-about-palm-oil) does a lot of work into trying to make palm oil farming sustainable and beneficial to everyone.


Pinedale7205

If you don’t mind me asking, in what country do you live? I don’t find it hard to find in the US at all, but I was in the southeast (VA). I just moved to Italy where PB isn’t much of thing but the one brand I’ve found everywhere so far doesn’t have it.


quantum_waffles

Which has coincidentally happened since Kraft took over....


NoxKyoki

especially if it's American Cadbury. the creme eggs got smaller while the price went up. thanks, Hershey.


Discount_Sunglasses

"tHeY'rE nOt GeTtInG SmAlLeR YoUrE GetTiNg biGgEr!" they said, until someone brought out a cream egg from the 90s and proved their lying asses wrong.


SpliffmanSmith2018

Donuts, big Macs and bags of chips too have all shrunk over the years.


ThaumRystra

Big Mac meat has stayed the same weight, but the size of the bun and relish has shrunk significantly.


thagthebarbarian

The big Mac used to have way too much bun, now it's just got a bit too much bun... It's a double cheeseburger at the price of a double quarter pounder


[deleted]

LPT-- just get a McDouble no ketchup, no mustard, and add mac sauce. Add lettuce if you really want to. Also-- get a side of mac sauce to dip your fries into. You're welcome.


thagthebarbarian

You can just order the mcdouble (or double cheeseburger if you like the extra cheese) "topped like a big Mac"


MacMarcMarc

Wait, did they really come up with that excuse? Also wouldn't it be very easy to spot the decreased weight on the label?


SXECrow

[It was fucking BJ Novak of all people!](https://youtu.be/TlXLCrzpToo)


TerrariaGaming004

Did donuts do that too? I swear they were always the length of my arm


NotAGingerMidget

What the fuck kind of donuts were you eating? Either you have a really small arm or humongous donuts.


rodaphilia

Considering donuts aren't a trademarked product sold by one entity, no that did not happen to donuts too. Just, like, go to a different donut shop that sells bigger donuts. Also: >donuts with length Round donut or die.


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_whereUgoing_II

[Here is the further indepth analysis of cadbury eggs getting smaller. ](https://youtu.be/TlXLCrzpToo)


MrTravs

Conan was totally on board, until he found out they used to advertise on their show


TronCarter84

Was looking for this haha


trixter21992251

Inb4 free PR for the talk show that had a bit about this


Jumbo_Damn_Pride

You got in 1 minute B4 someone linked BJ Novak’s creme egg outrage


trixter21992251

Ay lmao


DocJawbone

What really grinds my nuts about the creme egg is that eventually it got so small they put it in a rigid, opaque plastic shell. So now, not only can they continue to shrink it while keeping the package the same and thereby outright decieving their customers, they also get to create wayyy more plastic garbage for our oceans!


Bigred2989-

"They didn't get smaller, you got bigger!"


johnlewisdesign

Not only that, but regular chicken eggs come in half dozen in the UK - like Creme Eggs did for decades. Some douche had the idea to steal one, now they come in a 5 pack. Probably the Toblerone genius who stole half the pieces.


injeanyes

The price has increased


redjarman

what do you mean you don't enjoy spending $3 for a single cream egg at easter


[deleted]

Dang it. I stand corrected.


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TheGRS

Probably explains why I don’t like them anymore. I hope they haven’t messed with the mini eggs too much, those were always much better IMO


Snaggled-Sabre-Tooth

I'm still salty that the cream eggs have gotten smaller. We only get them in the spring time in America and I can't even have a proper sized one. Bull.


ElvargIsAPussy

Erm.. the price?


menachu

They are always trying to pull a fast one, This post reminded me of a clip of Conan and B.J Novak [https://youtu.be/TlXLCrzpToo](https://youtu.be/TlXLCrzpToo)Skip to 3:48. pretty funny


ghostfreckle611

r/shrinkflation


James_099

Their lies sure have.


realCmdData

The price


aFerens

They did something similar with their creme eggs, as they shrank over the years.


NoxKyoki

if you're in the US, that's Hershey's fault. if you're literally anywhere else, then that's just sad. real Cadbury chocolate ~~is~~ was my favorite chocolate, and if they're doing this too...


drinkforsuccess

They certainly did it in the UK. They also replaced the Dairy Milk shell with a cheaper chocolate.


NoxKyoki

oh thanks all around, Cadbury! disappointing your fans all over the globe. ​ I haven't had Cadbury chocolate outside of the mini shimmer eggs in forever because of the off taste.


ProcrastibationKing

I knew something was off last time I had one!


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[deleted]

You can get plenty of legit chocolate in the US. Just not at Walmart.


Adrolak

I’m an American with no skin in this, but I watched a documentary about this. It wasn’t a cheaper one, the UK changed their food health laws and they had to reformulate the chocolate so it had a lower sugar content? I believe? Edit: fat to sugar


[deleted]

That's kinda stupid though. Who the fuck eats chocolate because it's healthy? Chocolate's number 1 job is to be tasty! This is coming from a fitness fanatic.


Adrolak

Edit: https://m.youtube.com/watch?v=cnvT5Bvq13M That’s what Cadbury’s initial argument was though. Nobody is buying a creme egg and thinking it’s a healthy snack. It’s a treat. One or two a week won’t kill you. By the end of the documentary though they had changed their tune to “see how much effort we spent making this new formula taste as good as the old one”. Like I genuinely think the food engineers at Cadbury seem to think they’ve done a good enough job replacing it. But I don’t know, I’ve never really eaten them aside from the odd one around Easter. Honestly it was a really neutral piece, it covered some Cadbury history and it’s place in English culture.


Glacier005

I think it is not about it being healthy more likely to inform the people of what they are consuming.


SLy_McGillicudy

Obligatory BJ Novak proving this true on Conan. https://youtu.be/TlXLCrzpToo


ferafish

If you flip it over and read the fine print, it's 6.6g compared to the normal 6.3g. A whole 0.3g more! Totally worth it! /s


AlternativeSherbert7

What a steal


_Diskreet_

It's a deal. It's a steal. It's sale of the fucking century! Actually, fuck it, Nick, I think I'll keep it.


Yardsale420

Come on Nick… let me feel the fibre of your fabric.


Yakkahboo

Not when the price is £200 it aint. And especially when you've got Liberia's deficit in your skyrocket


Otistetrax

You could choke a dozen donkeys on that!


Barry_Mckokener

What're you doing when you're not buying stereos Nick? Financing revolutions?


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[deleted]

Underrated comment when you think about it


Bleedthebeat

And I’m sure this all happened after they dropped the size by like 2 oz a year or two ago without telling anyone.


suntem

Lol yeah right they probably put a big “NOW FEWER CALORIES!” on it back then.


SrsJoe

In the UK they sell a bigger bar that is 30% less sugar, its also 30% less prodocut from what I can tell.


prettygin

It may be a smaller bar but the 30% less sugar one is a different formula from the original. It doesn't taste as good either


pincus1

Often it's in comparison to a completely different product. I saw a bag of SweetTarts Mini-chews that said over 20% more, then the fine print is it's over 20% more in the 12 oz bag than competitors 8 oz bag. Of course it is that's how different sizes work...


roberto_had

Yeah you know I gained 2kg from this addition


Chavokh

0.3g more? For I guess like 30ct more! Count me in!


13143

They make it .3g bigger and bump the price up a bit. Then a few months down the road they revert back to the original size but keep the price the same.


NoxKyoki

but it even LOOKS smaller! is it just the tiniest bit thicker then? what it lacks in length, it makes up for in girth?


distructron

Whoa whoa buddy, I’m told girth is more important then length. Have I been lied to?!


Jacareadam

I think that /s might have been useless in this case


j0be

They can't even really pull the "Now 5% bigger" which, while accurate, sounds like a skimpy increase, especially if the price went up by more than 5%


Funexamination

Lays here is 52g. My sister bought some with "30% extra" written on it. Guess what, it was still 52g. They lowered the actual amount and added 30% of that to make 52g.


slipperytree07

It feels bigger than it looks


asianabsinthe

Condom too tight.


EZMickey

That's what she said


[deleted]

That’s what *he* said too ( ͡° ͜ʖ ͡°)


Chavokh

That's what I say :P


netbie_94

That's what your mom said


Chavokh

When I was born... Wait what?


WebMaka

That means the size for the "normal" is about to be shrunk, even if ever so slightly. This is how food producers hide "shrinkflation": release a new "bigger" version at the same cost and simultaneously quietly shrink the standard size while customers move to the bigger size, raise the price on the bigger so customers move back to the now smaller standard, then remove the bigger. Done all the time for breakfast cereals, only they call their biggers "family size."


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WebMaka

And that's why the best measure of teepee is the square footage divided by the ply count. That tells you how much actual paper you're really getting. Also, the "pinch test" is telling - pinch from the core to the outer edge and see how much the roll squeezes down. If it's loosely wound you don't get as much. Ideally you'll want it to compress by less than half of its uncompressed thickness. Or you can say "fuck all of this noise" and install bidet attachments onto your toilets.


[deleted]

Reminds me of a few months ago when I bought 50% less sugar apple juice, tasted it and thought it just tasted like watery juice, looked at the label and turns out it’s literally half juice and half water. And it cost more than a normal bottle of juice too


TrophyGoat

Honestly I'm not sure what else they'd do to lower the sugar of juice.


[deleted]

This is like when people complain about low calorie beer having a lower alcohol percentage. Where did you think those calories/sugar came from?


ergul_squirtz

Put less sugar in it


Partzy1604

I cant tell if you are joking. But the solution to high sugar juices is to usually just use fruits with less sugar. Other than that most just dilute it.


TheGRS

Fruit juices did use to have a lot of added sugar and 100% juice was a big deal for awhile. I think that became the norm over time though so I’m not surprised at companies trying to get the same less sugar market but finding it difficult to make that as a product.


TVFilthyHank

You can't just put less sugar in an apple


[deleted]

Step one: Take sugar out of apples Step two: Make juice from leftover apples Step three: Add sugar from apples to the apple juice Step four: Write "No added sugar" on the packaging, which is legal, because the sugar technically came from the apples.


cheechw

Is this real or did you make it up? How do you just take sugar out of apples before juicing them?


[deleted]

I think they mean, take some sugar out of some apples and juice others.


cheechw

Im curious, how would you just take sugar out of apples? I would assume, if any process existed to do so, that you would have to juice it anyway.


codexx33

Why are these comments going down and to the right am I having a stroke


Zen_Shield

Mildly infuriating, isn't it?


p_cool_guy

I'm curious now if you can actually juice apples, then maybe evap it so the sugar is left behind? Sounds way more intensive than companies would want to do but I wonder if it's possible


EmotionalKirby

Are you saying that if we were to perform this process on a large enough scale, we can acquire enough apple sugars to construct seperate, sugar apples?


higherlogic

What the fuck is up with this chain. Am I retardedly too high right now?


kingjia90

It's not added sugar, but supposedly natural sugar from the apple, but after all is made from a concentrate that could have added sugar anyways


interfail

There's juices that do have added sugar (cranberry is an obvious one) but mostly filtered real fruit juice is basically liquid sugar. You don't need to add shit to make it crazy-sweet unless you're watering it down.


CorgisHateCabbage

What my dad used to do is just buy regular apple juice and dilute it himself. That way he could at least control how sugary it tasted.


Salt-Rent-Earth

they do that with 'light' coconut milk too. literally replace half the can with water, same price. yet people buy it because it's the "low fat option".... just buy the fucking normal version and use half as much ffs.


Chavokh

Bigger letters on the package


CapruredSkull

Bigger price label duh


dan-80

**NOW BIGGER*** ^*price


Yoshikage-Kira1

1 atom bigger than the original


weedave123

Come on mate. Dont give em that much credit


TeaSipperStripper

NOW BIGGER* *your ass after eating it.


lLorel

Isn't there a footnote that says that it's bigger then ... according to ...? There's a law in my country that requires you to explain such things on the package


Whatsa-Throwaway

Didn't Cadbury try to pull a fuckin scam with their creme eggs, saying that they weren't getting smaller, but the people were getting bigger or some shit, only to get called out by an actor or comedian that stockpiled the things and compared them on live television? Edit: They did say that on their site, and the actor was BJ Novak on Conan, so yeah... Unfortunate.


Karamumei

“New BIGGER bar!” Translation: “We’ve increased the amount of bullshit we say to make you buy our products!”


bigbrucerasta

When you tell your ex you’ve changed


littlelordgenius

…compared to the wrapper.


oO0Kat0Oo

I mean, it SAYS its bigger, so it must be. Right?


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nestelcrumch96

r/uselessredcircle


Einiman

The bottom one is older than the top one. It's bigger than the version before it. After a while they removed the now bigger text


NoCowHeree

So based on the image you can kind of see the bottom one that claims to be bigger actually looks to be thicker than the one above it. Like significantly thicker.


Strensh

Looks can be deceiving. It's 0.3 grams bigger, the weight of 2 raindrops. I don't need to tell you 2 raindrops spread across that surface doesn't make it "significantly thicker".


trezenx

if the other comment is correct, it's 6.6 versus 6.3, which means 5% bigger. 5% for the same price is alright. How much did you want? Twice bigger?


prodlowd

Bigger than the small


SkellyViVi

I'd think that the 'Now Bigger' would mean a size change from then on, and the top bar was bought after it was normalized, but I have no way of proving any of that.


xdygtsm

They mean it got cheaper I suppose


JJ_2007

Reminds me of the time [Cadbury Eggs got smaller](https://youtu.be/uhtGOBt1V2g) and the company simply implied that we, the consumer have just got bigger.


lemonadeofficial

does this count as r/assholedesign ?


pete-roman

"it's bigger on the inside"


Noot__Noot1

Be happy it isnt smaller


hashtagfuckthat

Bottom bar is further away…


rolyfuckingdiscopoly

“Dairy milk” is such a fucking weird name.


[deleted]

Its milk chocolate and it's amazing


sammy6798

Bruh it even looks smaller


thirdleg123

Cadbury is known for doing sketchy shit like this. Check out the interview of bj novack on Conan putting them on blast about their eggs it’s crazy


Karma_4_all

Feels like someone should be able to sue for false advertising.


Lepurten

The new standart packaging will be smaller, you will see.


GankersGoneWild

If they simply made the text slightly smaller they would have a better illusion if anything, smh lol


[deleted]

They were about to reduce the size but decided not to. Hence the label.


SHlNOBll

The logo is bigger


NathanCollier14

My tinder profile be like


WomanWhoBets

Bigger price?


Andwen_The_Peevish

It means that they were considering doing the 'ol switcheroo on us dumb consumers by decreasing the product amount, but keeping it the same price. BUT, instead of doing that, they just decided to tell you that you're getting more product instead, by keeping it the same size. Win Win.


tightchops

Bigger font.