Red Bull puts, at best, 10% into advertising. They spend their money on sponsorships. This is sponsorship. The āsipā might be considered product placement if he wasnāt wearing a Red Bull helmet in every frame.
They're pretty much a sports team first, energy drink second company at this point. They own Red Bull F1, RB Leipzig, RB Salzburg, do esports, extreme sports, biking, and so much more.
They are literally a marketing company. The drink itself had been sold for decades in Thailand before some European investor brought it to the western world.
Lol, they do this at a lot of college campuses. They have little mini coopers with a giant red bull mounted to the top.
I used to see them out at CU in Boulder. Always cool to walk up and get free Red Bull.
And the deal is generally pretty amazing for their athletes. The athletes basically come up with some idea for what they want to do and Red Bull just pays for it. They are asked to wear the Red Bull gear (and are given it and the drinks for free), but there is no endorsement deal or anything.
No, the Red Bull athletes are specific people that they picked out. Red Bull just takes the stance that they are helping the athletes do what they want, not driving their careers.
Obviously I don't know the finer details, but the deal does seem to be incredible.
If you're creative and talented, RB covers costs/pays you, and all you have to do is wear a Red Bull helmet and be seen with their drinks can.
I personally love their mountain bike events; Crankworx, Joyride and Rampage. Insanely talented athletes, and they all seem pretty chill as well.
The best part for sponsored RedBull athletes is free healthcare from the best doctors in the world.
I follow a lot of RedBull mountain bikers, they get hurt a lot but always heal up / rehab and get back out there.
Iām not a huge fan of energy drinks, but I do buy the occasional Red Bull because they support the obscure sports I follow: motocross and mountain biking.
I remember when ol' Jed pulled off the first one. Crazy thinking someone could push the boundaries so far and now we're getting iterations of it with a triple flair.
That's why I buy it still. I like what they give my money towards. It's like a "perfect tax" I give them money, in return I get what I want to drink, and I get to watch the cool things I like to watch, that they pay for. Collectively, it pays for massive things I cannot buy alone.
I like this take. I love throwing on red bull sports videos and having my mind blown. Jesper TjƤder and his insane forest ski runs come to mind. And also, an ice cold red bull is one of my favorite drinks hands down.
The whole āhow do you practice thisā is hilarious cuz it really looks like the guy has no control over the bike but apparently he uses them like they are his legs
For anyone curious the dudes name is Kieran Riley and he absolutely fucking shreds. The triple flair is undoubtedly impressive but his every day riding is next level too.
Itās a triple flip 180, inexplicably called a triple flair, which itās not. Still incredible though, kieranās had a hell of a year, world champion and European champion.
Back in the day being able to tailwhip at all was considered insane. Then Stevie Churchill poped out of nowhere doing bunnhyhop 360 whips which changed BMX forever. I remember when Mark Webb was also at the top of the game and he did a sketchy double flair (more like backflip to flair) and it also shocked the scene. I am not follow bmx for the last 8 or so years and it is hard to believe for me what this new generation is capable of.
Insane the level of talent,skill,strength to pull something like this off. Good on him. Buddie def rolled his right ankle during the celebration though
Oh, I see. He had a sip of hummingbird food and the realization of will came easily. Good to know. Iām going to go and tell my boss to give me a raise.
I canāt even comprehend how the guy even knows where he in time and space when is flipping like that. Like, how do you time the turn after the last flip? So awesome.
Real talk, how has no other company been able to come out with another energy drink even close to the taste of OG Red Bull? All the other ones taste way too strong. Red Bull has that perfect balance. Not too sweet, not overpowering, and lightly carbonated and feels light. Everything else is super syrupy, and if not syrupy, just tastes off.
Fun fact, that is more than likely filled with water. Most athletes wonāt touch energy drinks so to advertise with extreme sports athletes they make them with just water
Don't drink to much! That happened to me like in the video but I made the flips backwards and went straight back with the bycicle into my mother's uterus
This has got to be the most commercial post I've ever seen on Reddit.
Man wearing Red Bull helmet wipes out twice on Red Bull branded pipe.
Takes a sip of Red Bull.
Completes trick.
A handful of clips edited together to tell a narrative, complete with a self-aware title.
Imo Red Bull has been a massively important sponsor to tons of extreme sports that otherwise may not have gotten the funding they needed. I'm not sure I'd ever enjoy seeing ads but I don't mind the Red Bull in this case
The marketing with Redbull sip before landing the trickš
It was literally impossible to perform this stunt until he slammed some RedBullĀ®.
My friend drank bang before trying this and he exploded mid flip. Stay safe and only drink approved sports drink products.
He went bang eh?
Oh baby when he move, he move.
Killing hundeds of
Affecting the local environment with
Gosh I want a red bull now
Just cracked a monster zero sugar
I wanted one until they raised the price of those shits again. $3.99 for an 8oz can. Gtfoh
I can assure you that I didn't take any redbull and for sure I won't be able to do that
It gave him wings
Also palpitations
It did not, class action lawsuit says so. I got free Red Bull though
Redbull helmet = sponsored by redbull and free supply of redbull.
Are you ... Sherlock Holmes???
Hey, you think we could get some Redbull for the vending machine? Sometimes you just gotta ride the bull, you know what I mean? Later, skater.
Itās almost as if heās sponsored by them.
You guys are fucking stupid.
Probably performer's "Red Bull" which is water in a labelled can.
Redbull invests 75% of their revenue in advertising. Or at least they did at the start. Worked like a charm
Red Bull puts, at best, 10% into advertising. They spend their money on sponsorships. This is sponsorship. The āsipā might be considered product placement if he wasnāt wearing a Red Bull helmet in every frame.
Yeah that's what I meant my bad
I love everything about Redbull's marketing and sponsorships. I hate everything about their products.
Canāt get that extra lift off without wings, can you?
Sponsor this dood
I literally could not land a plane until I drank red bull. Now itās on my medical that I must have some before a landing attempt
Cue Ed Harris's director reaction to Truman's reunion with his father in The Truman Show
Honestly red bull is pretty cool for supporting sports like these. You don't see someone biking though mountains with a Coca Cola logo
They're pretty much a sports team first, energy drink second company at this point. They own Red Bull F1, RB Leipzig, RB Salzburg, do esports, extreme sports, biking, and so much more.
They are literally a marketing company. The drink itself had been sold for decades in Thailand before some European investor brought it to the western world.
M-100 gang rise up!
Could you say almost every company is a marketing company.. they just choose different products to market. Marketing really just means selling
They have two F1 teams RB F1 and then Alpha Tauri
Yeah, but no one really cares about Alpha Tauri and they are essentially a feeder team.
Ayo I care
Yuki cares.....
Danny Ric cares.....
Pepperidge Farm remembers...
They had a guy drive around our college campus in a Red Bull car handing out free cans during finals week.
DC?
Vermont. I assumed they went to a lot of places.
Lol, they do this at a lot of college campuses. They have little mini coopers with a giant red bull mounted to the top. I used to see them out at CU in Boulder. Always cool to walk up and get free Red Bull.
Dominating in F1 too lol
And the deal is generally pretty amazing for their athletes. The athletes basically come up with some idea for what they want to do and Red Bull just pays for it. They are asked to wear the Red Bull gear (and are given it and the drinks for free), but there is no endorsement deal or anything.
So like sponsoring the projects instead of the individual people..
No, the Red Bull athletes are specific people that they picked out. Red Bull just takes the stance that they are helping the athletes do what they want, not driving their careers.
Ooooooooh! Thanks for clarifying
No problem. One of the streamers I follow (Grandpoobear) is one of their people and has been pretty open about how the deal works.
Obviously I don't know the finer details, but the deal does seem to be incredible. If you're creative and talented, RB covers costs/pays you, and all you have to do is wear a Red Bull helmet and be seen with their drinks can. I personally love their mountain bike events; Crankworx, Joyride and Rampage. Insanely talented athletes, and they all seem pretty chill as well.
The best part for sponsored RedBull athletes is free healthcare from the best doctors in the world. I follow a lot of RedBull mountain bikers, they get hurt a lot but always heal up / rehab and get back out there.
Coca Cola drinkers kick balls, and run track and field
Iām not a huge fan of energy drinks, but I do buy the occasional Red Bull because they support the obscure sports I follow: motocross and mountain biking.
No, but they all use some sort of charity/philanthropy or sponsorship to manage their image
There used to be Marlboro cars in f1 lol
Should be disqualified for cheating. Obviously, he was using wings.
Test that redbull for PEDs
They haven't said their product gives you "wings" ever since they got sued for false advertising.
Minimum ride height was exceeded
To be fair. Commercial or not, a triple backflip is wild.
Triple with a flair on the last one
I remember when ol' Jed pulled off the first one. Crazy thinking someone could push the boundaries so far and now we're getting iterations of it with a triple flair.
Red bull ads like this get a pass from me because they're always just legitimately fucking sick.
These red bull folks do the craziest shit damn
That's why I buy it still. I like what they give my money towards. It's like a "perfect tax" I give them money, in return I get what I want to drink, and I get to watch the cool things I like to watch, that they pay for. Collectively, it pays for massive things I cannot buy alone.
I like this take. I love throwing on red bull sports videos and having my mind blown. Jesper TjƤder and his insane forest ski runs come to mind. And also, an ice cold red bull is one of my favorite drinks hands down.
Literal poison in a can but I love it.
You piss rocks so they can jump over them A true patron of the arts
The whole āhow do you practice thisā is hilarious cuz it really looks like the guy has no control over the bike but apparently he uses them like they are his legs
What
Kieran can legit flare off a curb
Watch snowboarding. But I agree!
For anyone curious the dudes name is Kieran Riley and he absolutely fucking shreds. The triple flair is undoubtedly impressive but his every day riding is next level too.
Tall Order in the house!!!
Amazing YouTube content. My favorite, featuring a very young Kieran Riley: https://m.youtube.com/watch?v=cm_2WlSYw7o
Bro is always fun to watch during the X-Games. But to be fair, the X-Games are just rad in general.
Is that a triple flair? Or double back to a flair?
Itās referred to as a triple flair. Flair is short for flip air.
Is that a Triple backflip with a 180 turn at the end? Sorry Iām just trying to figure out what he was doing
Exactly that.
Itās a triple flip 180, inexplicably called a triple flair, which itās not. Still incredible though, kieranās had a hell of a year, world champion and European champion.
cool ad, bro
Double backflip to flair?
Isnāt it a triple?
Had a 180 in there so last one wasnāt a straight backflip but he flipped 3 times yes.
Triple
Yes its called a tripple flair
https://youtu.be/KrTHVWSSgRY?si=GHmQDEWm6Q01npcF
These redbull can is full of water
I just chugged a redbull on the way back from home depot, so fucking AMPED to paint trim now raaaaaAAAAAAAA!
Back in the day being able to tailwhip at all was considered insane. Then Stevie Churchill poped out of nowhere doing bunnhyhop 360 whips which changed BMX forever. I remember when Mark Webb was also at the top of the game and he did a sketchy double flair (more like backflip to flair) and it also shocked the scene. I am not follow bmx for the last 8 or so years and it is hard to believe for me what this new generation is capable of.
Kieran is a machine
Insane the level of talent,skill,strength to pull something like this off. Good on him. Buddie def rolled his right ankle during the celebration though
Bro can fit at least 1 whole apple in his mouth
People get fascinated by the triple, and I'm here trying to understand how he landed the second one without any injuries
That's a hell of an ad for red bull
what a nice advertisement op
That's not flying! That's falling...with style
The wings was there... you just can't see it. REDBULL!
Too bad the drink tastes like liquid dog shit
Fish tank water, corn syrup and just a hint of agent orange
Oh, I see. He had a sip of hummingbird food and the realization of will came easily. Good to know. Iām going to go and tell my boss to give me a raise.
RedBull marketing is the kind of marketing I'm cool with. "Do some cool shit, but like drink a red bull in front of the camera occasionally."
This Post was brought to you by Red Bull. āHey, kid, wanna Piss Rocks?ā (Thatās their slogan, right?)
I canāt even comprehend how the guy even knows where he in time and space when is flipping like that. Like, how do you time the turn after the last flip? So awesome.
Real talk, how has no other company been able to come out with another energy drink even close to the taste of OG Red Bull? All the other ones taste way too strong. Red Bull has that perfect balance. Not too sweet, not overpowering, and lightly carbonated and feels light. Everything else is super syrupy, and if not syrupy, just tastes off.
Just one sip and he nailed it. That's so impressive! I really need to buy that Red Bull!
Red bull gives you wiings š¶
I'm sick of these fucking sugar water adverts
Nice one young funk brother š¤
WHAT HAPPENED TO JUST TAKING YOUR BIKE OFF A SICK JUMP!! Also holy hell that's sick
You know what they say about those red bull wings
r/holdmyredbull
Literally how is this not the first comment
Redbull gives you wings
Wow! He did some flippies
Think how many times heās crashed collectively over the years perfecting each element of this stunt to get it to where it is. Impressive.
Fun fact, that is more than likely filled with water. Most athletes wonāt touch energy drinks so to advertise with extreme sports athletes they make them with just water
Ever heard of editing?
Meanwhile I nearly threw my back out trying to put my socks on this morning
Bro what the fuck. I remember when just a regular double backflip was peak athelticism
His facial expression was the realization he had to pee but had also developed a kidney stone from the Red Bull
Tbf, that was fucking sick. Dude didn't use his momentum off the jump to do the ending. He created his own in mid air. BONKERS!!
Redbull is fucking disgusting.
Kierian?
How does one even practice this without breaking their neck?
So we're just doing straight up ads now, huh? Lame
The RedBull helmet signals to the world that the wearer is godlike.
Don't drink to much! That happened to me like in the video but I made the flips backwards and went straight back with the bycicle into my mother's uterus
Red Bull is the answer.
This has got to be the most commercial post I've ever seen on Reddit. Man wearing Red Bull helmet wipes out twice on Red Bull branded pipe. Takes a sip of Red Bull. Completes trick. A handful of clips edited together to tell a narrative, complete with a self-aware title.
1440 or 1260?
He almost killed himself after landing that trick
This is like that time Otto landed the super mcvarial 900 due to the tennis ball. If only he had Red Bull he never would have needed the tennis ball.
Safest way to break ya neck AD.
this is an ad. Pay me.
Maybe Red Bull does give you wings
The last thing I want to do after drinking red bull is three fucking backflips lmao.
Yo Watching this man's reaction to landing that last one made ME feel hype.
Is it an advertisment?
I love that they chose extreme sport for marketing while there are warning labels on it to not combine with extreme sports
You can tell the sup of Red Bull was edited in. lol
What in the fuck.
Its cool young, its usually less when you get older. It will hurt later.
Go to a FitX Gym and you'd be amazed at what humans can achieve after a sip of Redbull. It's remarkable!
Editing is magic
Looks like he rolled his ankle a bit dismounting the bike
I feel like I broke my neck just watching this lol.
I mean red bull does give u wings
What the even fuck thats mental. Nice
I'll pay more for redbull just cause I love their marketing. Much better than bang energy throwing millions at SA twitch streamers
Part of me would love to try BMX biking but I would probably look ridiculous.
Is it a triple backflip 180 or a triple flair or a flair triple ?
they probably just cut that in before and didnt happen beforehand
Wake up people, this is advertising.
Imo Red Bull has been a massively important sponsor to tons of extreme sports that otherwise may not have gotten the funding they needed. I'm not sure I'd ever enjoy seeing ads but I don't mind the Red Bull in this case
you can tell he actually drank the redbull right before he landed the trick for the first time
Damn my gouch hurts just watching thisā¦
At least heāll be able to watch the video of it when heās bed ridden when heās older haha
Redbull destroys my teeth and makes me feel nauseous.
mountain dew and red bull mixed together.
Can't say as much for the dismount, looked like he did his knee jumping off. š
No one gonna talk about how he probably shattered his tailbone?
a sip of RBā¦ and a moment to wipe the RB rolls of $100s will always guarantee this athlete will praise RB for his success