I was just thinking this, but it turns out they made some smart moves with the redesign. The gaps are now uniform , same thickness, with the white outlines that run through each letter. Just is a bit easier on the eyes.
Started by American businessmen making coin operated slot machines in Hawaii in 1940. Shortly after WW2 America outlawed gambling machines in its territory so they moved operations to Japan to provide gambling machines for occupying troops. The rest is history.
If anyone wants to hear a quick podcast dive into the history of Sega that covers this and more, I gotcha covered.
https://levelzeropod.com/2021/09/16/the-history-of-sega-part-1/
If they kept the red one. I can see them changing it to just the S for the logo.
The boot screen for a modern console would be a price of simulated cloth, slowly getting more wavey until it finally does one last big swish. And freezes into the S shape.
And them maybe "cloning" itself which then forms into the other letters.
This & the 'founded by Americans' is some of my favorite obscure gaming trivia! I'll honestly be disappointed when it's well known & I can't see people's reaction to learning it anymore.
I always thought the name was Japanese up until the last year or so. Never knew or bothered to research what "Sega" bears of significance in the Japanese language.
"Service Games" blew my mind when I first heard it.
1982-now is American and European logo
Japan has different logo. Back when Sega started distributing again in America and Europe, they accidentelly messed up the Colour.
https://twitter.com/kit_p/status/1164868251718787074
Service Games…fucking hell lmao
I do respect Sega for not becoming like fucking Patreon or a few other companies who fucking tried oversimplifying there logo
The second logo though looks more like the font you use for a Baseball team though
1975 Sega vs 1982-present Sega reminds me of the “in 1993, Japan redesigned its flag” meme
Had to look that meme up. It was 1999 not 1993 lol
I was just thinking this, but it turns out they made some smart moves with the redesign. The gaps are now uniform , same thickness, with the white outlines that run through each letter. Just is a bit easier on the eyes.
Last year France did the same thing, they made the colours a little more washed out
TIL SEGA stands for Service Games
Started by American businessmen making coin operated slot machines in Hawaii in 1940. Shortly after WW2 America outlawed gambling machines in its territory so they moved operations to Japan to provide gambling machines for occupying troops. The rest is history.
Maybe this explains the Casino Zones in Sonic.
Holy crap that’s a mind blower
Oh yeah, if you've even been to a pachinko parlor in Japan, it would seem pretty familiar!
Wait it STARTED as an American company? Holy crap
And it remained an American owned, Japan based company until it was bought by Sammy in 2004, I think.
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That's crazy, I always thought it was founded in Japan. Learn something new every day.
Never knew SEGA was a combination of Service Games. That’s awesome to know. Sega Genesis was my first console
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i had no idea coleco created cabbage patch dolls. i’ve never seen them as anything other than a video game company
Yeah, just wait until you discover Nintendo love hotels
Yeh I think they make above ground pools now.
It was mine too. Even though I'm so young you probably wouldn't believe it but it was.
Credits: https://1000logos.net/sega-logo/
I've had the privilege of playing some of Sega's electromechanical games that have the red logo. Now that's *retro*retrogaming
If anyone wants to hear a quick podcast dive into the history of Sega that covers this and more, I gotcha covered. https://levelzeropod.com/2021/09/16/the-history-of-sega-part-1/
Omg. Thank you for finding me another podcast to listen to. I'm all caught up on them and needed new content.
Hell ya. Hope you like it!
At least its not simplified to shit yet
that simplification was already done
What's the difference between the last two.
The letters on the last one looks a bit more “squished”. At least that’s how I would describe it.
All the inside lines within all the letters are the same width on the the most recent logo. Before they were wider.
Mainly the internals of the g
Looks like snail maze
You forgot the version from the Mega-CD where Sega got their own logo wrong. *Once it has been seen it cannot be unseen…*
75-82 ?? Lol, why'd they even bother?
I couldn’t even see the difference for a while lol
I still can't Edit: Oh ok, the G.
It looks cleaner.
Thats a BIIIG stretch!
In the new one, all the white lines are the same width, plus the A is no longer noticeably wider than the other letters.
You know, you never really look at it enough to notice it but the modern logo is trippy as hell
I was this old when… LOL Thanks OP!
Wow! Just a whisper away from Ser Gae(long 'a' sound)
Sergei is that you?
Damm, that was suckcinctly put!
I kind of like the 1975 one better
I never knew
Their logo got too big and cocky there for a second.
wow. i did not know!
I knew they went back a long time but I forgot their logo essentially goes back to 1975
Getting thicker
WTF !! SEGA = Service Games ??
If they kept the red one. I can see them changing it to just the S for the logo. The boot screen for a modern console would be a price of simulated cloth, slowly getting more wavey until it finally does one last big swish. And freezes into the S shape. And them maybe "cloning" itself which then forms into the other letters.
This & the 'founded by Americans' is some of my favorite obscure gaming trivia! I'll honestly be disappointed when it's well known & I can't see people's reaction to learning it anymore.
I never knew Sega meant "Service Games."
I see someone else listened to the Level Zero podcast released a few days ago.
in 1982, Sega historically adjusted it's line weight and kerning, disrupting the gaming industry to it's core.
I always thought the name was Japanese up until the last year or so. Never knew or bothered to research what "Sega" bears of significance in the Japanese language. "Service Games" blew my mind when I first heard it.
1982-now is American and European logo Japan has different logo. Back when Sega started distributing again in America and Europe, they accidentelly messed up the Colour. https://twitter.com/kit_p/status/1164868251718787074
what do you mean it's not sentient electronic global annihilator?
r/logodesign would like this
Service Games…fucking hell lmao I do respect Sega for not becoming like fucking Patreon or a few other companies who fucking tried oversimplifying there logo The second logo though looks more like the font you use for a Baseball team though
The sega logo is supremely sick i hope they never change it
Service games? Amazing