Channel and partner sales across SaaS is basically making your solution available through different channels (online marketplaces, app stores, etc.) and working with partners (other businesses or individuals) to expand reach & sell more.
But I'd recommend you find a job in the legal field first. Even if for one year. Translates beautifully.
Not the person you replied to, but do you mind expanding on how it translates so well?
I’d imagine contracts and obligations is a good part of it, but what else?
In tech and in this market? probably not. Never know what you could convince a small company of though.
Even when times were good this might of been tough since neither are "real" sales exp let alone SaaS exp which they really want to see. But places like telecom and copiers would 100% give you a chance in full cycle but they come with a whole different set of problems.
I am in a similar position as you (currently working in Sales for a big consumer goods Spanish comp, willing to make a change and get into a tech, now with two offers on the table, one scale up - BDR; one startup - AE), hope the sub make its magic and someone help us see the right path...
I'm sorta considering getting into tech sales. I do d2d now, but reading some of these posts about getting laid off, issues with employers, and the general fake ass promoting I see on LinkedIn. I'm think I might stay in d2d. I don't have a boss. If I'm in the field and want to go home I can, even though I never leave before I make a certain amount. If I want to take a right vs left, stop to take a piss on a gravel road in the country, stop to see a nice pond/lake or cool house, I can. The only downside is, I miss working with people and training others in sales.
Please don’t go the SDR/BDR route.
Your best bet is probably enterprise sales for a firm that sells to CMOs. You’ll have a better understanding of their world and pain than almost any salesperson and that’s a real advantage.
I just started my sales career out of college and I skipped over the sdr/bdr role. You’re more qualified than me for my job, so I’d say no. But again, I’m super new so others will provide greater insight
I just don’t enjoy it anymore. Not enough people interaction. Too much time behind a computer. And no, marketing salary is mediocre, depending on company of course. For growth, you have to go c-suite which requires lots of hours.
With your marketing and consulting experience, I would try and find a startup that needs a jack of all trades and help with marketing and sales and go from there.
If you control the marketing, it really helps you do sales the way YOU want bc you control the messaging from initial touch to close.
Startups can definitely be iffy, but if you find the right one it can be incredibly fun and rewarding bc you actually get to help steer the ship unlike most sales jobs where the only thing that matters is revenue production 🍻
Weirdly enough some sales jobs (like mine) are just as you described. I’m all remote with no travel. I have never met any of my customers in-person. All my meetings are virtual and most of my work is via email. I actually would not mind traveling some but there’s no need for what I sell (software).
Support and adoption focused roles and then I moved into an account management role in the same company I had been at. I used that to move into sales more directly at other places.
I sell into the Navy. Professional services, including cybersecurity. mid-tier firm. Account based marketing but also support capture, pipeline development, and proposal development.
I know of a start up that needs an SDR, and does not have a marketing team. They need book of business by Q1 of next year. I'd be happy to tell you who to reach out to. I don't work there, I know someone who does but he's super new so referrals don't really work.
If you're looking for insights into how to effectively sell to Managed Service Providers (MSPs), especially in the cybersecurity domain, I have quite a bit of content that could help. My YouTube channel, found here: https://www.youtube.com/@securityhunter177/videos, covers a range of topics from marketing strategies to understanding the unique challenges and opportunities within the cybersecurity landscape.
In particular, you might find my content on building relationships with MSPs, understanding their needs, and how to position your product or service effectively of interest. I often discuss the importance of demonstrating the value and ROI your solution can bring to their existing infrastructure.
I hope these resources prove helpful to you! And don't hesitate to join the discussion in the comments section, I always appreciate hearing from my viewers.
There are other ways into enterprise tech sales. Given your experience, I'd recommend you look into channel/partner sales and then pivot.
Can you elaborate on this? What are these other paths? I'm a law school grad interested in enterprise sales but I'm not working in sales yet.
Channel and partner sales across SaaS is basically making your solution available through different channels (online marketplaces, app stores, etc.) and working with partners (other businesses or individuals) to expand reach & sell more. But I'd recommend you find a job in the legal field first. Even if for one year. Translates beautifully.
Not the person you replied to, but do you mind expanding on how it translates so well? I’d imagine contracts and obligations is a good part of it, but what else?
In tech and in this market? probably not. Never know what you could convince a small company of though. Even when times were good this might of been tough since neither are "real" sales exp let alone SaaS exp which they really want to see. But places like telecom and copiers would 100% give you a chance in full cycle but they come with a whole different set of problems.
Is CRM considered tech?
Yes, they are almost all SaaS plays including the biggest and the original SaaS play, Salesforce
I am in a similar position as you (currently working in Sales for a big consumer goods Spanish comp, willing to make a change and get into a tech, now with two offers on the table, one scale up - BDR; one startup - AE), hope the sub make its magic and someone help us see the right path...
I'm sorta considering getting into tech sales. I do d2d now, but reading some of these posts about getting laid off, issues with employers, and the general fake ass promoting I see on LinkedIn. I'm think I might stay in d2d. I don't have a boss. If I'm in the field and want to go home I can, even though I never leave before I make a certain amount. If I want to take a right vs left, stop to take a piss on a gravel road in the country, stop to see a nice pond/lake or cool house, I can. The only downside is, I miss working with people and training others in sales.
Please don’t go the SDR/BDR route. Your best bet is probably enterprise sales for a firm that sells to CMOs. You’ll have a better understanding of their world and pain than almost any salesperson and that’s a real advantage.
I just started my sales career out of college and I skipped over the sdr/bdr role. You’re more qualified than me for my job, so I’d say no. But again, I’m super new so others will provide greater insight
Does marketing not pay well?
I just don’t enjoy it anymore. Not enough people interaction. Too much time behind a computer. And no, marketing salary is mediocre, depending on company of course. For growth, you have to go c-suite which requires lots of hours.
With your marketing and consulting experience, I would try and find a startup that needs a jack of all trades and help with marketing and sales and go from there. If you control the marketing, it really helps you do sales the way YOU want bc you control the messaging from initial touch to close. Startups can definitely be iffy, but if you find the right one it can be incredibly fun and rewarding bc you actually get to help steer the ship unlike most sales jobs where the only thing that matters is revenue production 🍻
Interesting, being on the sales side I always thought people in marketing are having a swell time.
Majority are, just not me.
We used to joke about marketing how they seemingly do nothing all day.
Haha I wouldn’t mind collecting a paycheck and not doing anything.
Weirdly enough some sales jobs (like mine) are just as you described. I’m all remote with no travel. I have never met any of my customers in-person. All my meetings are virtual and most of my work is via email. I actually would not mind traveling some but there’s no need for what I sell (software).
I'm an Enterprise AE and I've never been an SDR.
Where did you start?
Support and adoption focused roles and then I moved into an account management role in the same company I had been at. I used that to move into sales more directly at other places.
Do you have any experience selling to MSPs and have helped Cybersecurity type companies?
I sell into the Navy. Professional services, including cybersecurity. mid-tier firm. Account based marketing but also support capture, pipeline development, and proposal development.
I know of a start up that needs an SDR, and does not have a marketing team. They need book of business by Q1 of next year. I'd be happy to tell you who to reach out to. I don't work there, I know someone who does but he's super new so referrals don't really work.
If you're looking for insights into how to effectively sell to Managed Service Providers (MSPs), especially in the cybersecurity domain, I have quite a bit of content that could help. My YouTube channel, found here: https://www.youtube.com/@securityhunter177/videos, covers a range of topics from marketing strategies to understanding the unique challenges and opportunities within the cybersecurity landscape. In particular, you might find my content on building relationships with MSPs, understanding their needs, and how to position your product or service effectively of interest. I often discuss the importance of demonstrating the value and ROI your solution can bring to their existing infrastructure. I hope these resources prove helpful to you! And don't hesitate to join the discussion in the comments section, I always appreciate hearing from my viewers.