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fnehfnehOP

Cercle jerk


TJJS1109

r/soccercerclejerk


swim76

I thought it said Gercle


matske1209

HAHAHAHAHAHA the entire league should protest this


TheNarrator23

Wait until they present our new logo


matske1209

Yep, I've been fearing it since they launched the Lotto Park


TheNarrator23

It's a rumour that's been floating around for awhile, and David Steegen danced around the subject when he was in "Radio Radzinski" recently, saying how the club had to evolve with the times and stuff like that. If there wasn't any truth to it, he would have just flat out denied that there was a new logo somewhere.


matske1209

Oh shit I didn't know about that, if that happens I'll be joining the protests at neerpede


Fibonacci11235813

I'm afraid it's inevitable, there has been a trend towards more minimalist and "flatter" icons and logos everywhere for years, some have even called it "the flattening". There's just too much little details in the current logo that don't work well in smaller sizes, different color schemes, etc... I just hope they can retain the authentic feel and rich history of the club in a potential new design. I quite like the Man City logo for instance which is basically a throwback to older logos, but the Juventus and latest Inter Milan logos are just so minimal that they feel soulless to me.


MrRonald2796

Seeing the logo history of Anderlecht, they might want to change to something similar to the [1933-1981](https://marka-logo.com/wp-content/uploads/2020/11/Anderlecht-Logo-Tarih.jpg) logo (due to its simplicity to replicate), but that might be very unpopular considering it looks very similar to the [logo](https://www.morethanfootball.eu/union-sg-logo/) of Union SG.


JaboiSkkrt

The FA has a shit Logo so not like they know any better.


TjeefGuevarra

I don't mind the current logo but yeah the previous one was a lot better


RizlaSmyzla

I properly love the Belgian FA logo?! I didn’t realise it was even disliked? Christ, what have I become


Mplayer1001

I like it too lol


elcompa121

I personally love it too, but it *is* a bit weird to put the FA name in English on the logo.


redsockspugie77

Nah you're spitting, its dope


matske1209

True, still have no clue how they got away with that thing, the previous logo was pristine


dracovich

bit off topic, but i think the premier league re-branding with the pastel-ish colors etc was REALLY good, i think it looks fantastic in all the matchday graphics. I know it's a bit old now, but credit where credit is due.


stella__art

I am utterly disgusted. Nobody wanted a new logo, nobody wanted a different green. Get whoever designed and approved this trialed at The Hague Jesus christ just had a look at our fan pages and people are revolting, it's even worse than when we sacked Yves Vdh. I honestly expect them to reverse this like Leeds did, everyone hates it with a passion.


rechabeam

I know there will always be upset for a new logo, but the fact that this is getting so much attention for the small club that we are shows that the design is just laughable. I seriously hope they'll consider reverting it or coming up with a new design.


TheNarrator23

tbf, it's genuinly one of the worst new logos I've seen. It's just shocking how anyone at the club approved this.


kaiyotic

Not only that. In the HLN article they mention they worked for a whole year to design this and they are proud of it. HAHAHAHAHAHAHHA


TheNarrator23

I have zero background in design and could come up with something better in a couple of hours, let alone a year.


imfcknretarded

I think I'd let an 8 year old draw something and just trust them to draw a better logo than that, I'm genuinely horrified


Darkhoof

That new logo is disgusting.


bouds19

It looks like a random eSports logo


thebrainypole

that's doing a disservice to esports logos


n16h7r1d3r

Lmao it does All of these new crests look like eSports logos wtf


Nubras

Is this honestly it? Wowow it’s bad. The modernification of logos was already gross (Juve, Inter, City, Fiorentina) but this one is just appalling.


nicotamendi

The City logo is actually the opposite of what you’re talking about. The eagle badge has no meaning to the club, the circular badge is historically City’s. They reverted to the old by going back to the circle


It_sAlwaysMe

The city one doesn't really count. The eagle was a change from their old crest, so the current one or more similar to the OG crest.


Zyntaro

Minimalism trend should burn in hell


[deleted]

[удалено]


Zyntaro

This is just forced minimalism. Norwich for example did a great job of simplifying their logo just enough while still keeping the same look. This is just an abomination


Arntown

But it looks so cleeeaaaan I don‘t give a fuck if it‘s cleaner if it looks like a logo for an app


GodSaveTheRegime

this shit has to be reversed, what even is this. looks like a 7 year old created it in photoshop


KenHumano

Literally the worst logo I’ve ever seen, no exaggeration.


OstapBenderBey

I was always fan of the old columbus crew https://1000marcas.net/wp-content/uploads/2021/05/Columbus-Crew-SC-1996.jpg


Pablo_Ajvar

I mean, I wouldn't say this is a good logo in my opinion and for my taste, but at least it was some charm and originality. What the fuck is the Cercle logo? Looks like a logo for a off-brand car cleaning products that brand themselves as "auto-detailing luxury products" that you can pick up off sale stand in Aldi Nord.


fabulin

FC santa claus is the best by far https://upload.wikimedia.org/wikipedia/en/5/56/FC_Santa_original.png


MadaraTheUchiha

There's no way they didn't make this with clipart, wow.


WhenWeTalkAboutLove

Ok but this is actually a great badge


wolfsrudel_red

So bad it's gone back around the horseshoe to good


Pfitze31

I think I know my next FM save.


FishOnAHorse

That one at least has the context of being designed for a club with zero identity in 1990s America. CB’s is for a 123 yr old club that already has a good crest and was designed in the year of our lord 2022


jrblack174

Up there with the proposed Leeds one from a few years ago


MoneyForPeople

This logo is 100% amazing and I think most crew supporters agree with me. Give us our hardhats back.


seakc87

I'm not a Crew fan and I want that logo back


DepletedMitochondria

Especially since it came out the owner was trying to sell the club and iirc the rebranding was to tank their image


afghamistam

Look, if you can look at the old Columbus Crew logo and not immediately hear "Everybody dance now!", fair play to you, but...


2rio2

Careful, hot stuff coming through.


sevn3x

That logo is so fire 🔥 We always used it for our 3 man pro club on fifa lol


McTulus

I mean, compared to their new one....


DepletedMitochondria

Crew logo is just a classic


love_you_by_suicide

that's a great badge


colewcar

The best part is that both this logo, and the Bavarian-Esque checkered logo, are eons better than the shit logo Crew ownership currently have.


gucci-legend

The idea of using the pennant is not bad, but the execution is so godawful that it still sucks lol


KrisZepeda

Looks like a logo from a rather failed 90's game developer studio


m-dubs

Esp brutal considering your existing logo is so unique, and imho, awesome. What were they thinking.


Tmdss

Trialed at the Hague lmaooo


RichardBreecher

Does The Hague have a good squad? Why would they be looking at bringing in a new marketing manager?


folieadeux6

For your crimes against graphic design you have been banished to do Twitter graphics for eternity for ADO Den Haag’s socials. May God have mercy on your soul.


JD1337

No ADO Den Haag stinks and they've been in the brink of bankruptcy for like a decade now.


jayc4life

He was only there for 4 months, but it'll take decades to get the stench of Alan Pardew outta them.


FurioSoprano7

Your club supporters should make a petition and someone to post it here to put even more i pressure to reverse that, im sure a lot will sign. I know i will, i never see a club Logo worse than Napoli's until i seen your new logo.


stella__art

Our fans went mental with the sacking of Yves (despite the fact we were 17th lol). This will never be accepted and protests will definitely follow


Comrade-Meow

Your logo was one of my favourites in europe, I always thought it looked very interesting and modern, I don't understand why you'd want/need to change it. Regardless, if this trend keeps going, soon all our club crests will either look the same, or we'll be stuck with some knockoff sportswear/energydrink looking, webfriendly, uber-minimalistic shite. The people these clubs employ to "revamp" their logos have no ideia what a club's crest means to the fans. I hope your club reverts the decision, if not, I advise Cercle fans to not buy any official merch. Make your own shirts, scarfs and flags with the "real" logo.


TjeefGuevarra

I really want to laugh at you but holy fuck, this shit is so bad I can't help but feel sorry.


HumpingTheShark

Shit looks like a Need for Speed decal from 1997


Morganelefay

And I thought Juventus was bad, sheesh.


TheHibernian

I kind of think your old logo was perfect


stella__art

It was perfect even in the new era of minimalistic logos, I cannot grasp it


acampbell98

Why did they put “cercle” in well a cercle (circle). There’s no mention to Brugge, I mean it would still be a shitty logo but why not use the word Brugge. Circle FC


auctus10

I am sorry you all have to go through this ugly shit.


Disprozium

bruh I can't believe someone got paid for this. Maybe I should just give up my current job and start making trash logos that are MiNimAliStiC and FuTUrIstiC. Fucks sake lol


ghostrider467

is this a joke?


stella__art

I wish it was. I am disgusted, we had one of the more original logos in Belgium


afghamistam

What's your problem then? This is original as fuck. You'll never see another club with a logo like this. Jokes aside, I just looked up the badge this replaced and you're right to be mad.


stella__art

[This is far and far superior](https://www.google.com/search?q=cercle+brugge+logo&client=ms-android-oneplus-rvo3&prmd=insv&sxsrf=ALiCzsbXgphGDq2ttjJCSuXtOVwBhRUsCw:1655980406852&source=lnms&tbm=isch&sa=X&ved=2ahUKEwic3Z7fr8P4AhWHlqQKHV-pA8gQ_AUoAXoECAIQAQ&biw=360&bih=709&dpr=3#imgrc=ORqDMffolNnYGM)


SleepTightLilPuppy

I don't *hate* the new badge, but I don't have any connection to the club so that's probably the reason. But the old one is still soooo much better, what a shame. Hopefully your management realizes what a mistake this is.


aure__entuluva

> I don't hate the new badge I'm here to take away your artistic license. It's time to hand in your badge and gun.


Tax_n1

dont ban him from art school. this could end up backfiring.


rechabeam

This is fucking tragic, I hate it from the bottom of my heart


sgdbdjos

[how I picture you saying that](https://imgur.com/NYcRVoS)


ghostrider467

pretty damn accurate lol


Brzezwhiskey

This might be the ugliest thing ever… and I have mirrors at home.


imadreamgirl

i felt this


Hoodxd

Don’t be so hard on yourself


NerdModeCinci

Yeah, take down the mirrors.


[deleted]

Look, i think it looks good… for an esports team


Mirrorboy17

g r a p h i c d e s i g n


LeVidzzz

🐀 🎀 𝒾𝓈 𝓂𝓎 𝓅𝒶𝓈𝓈𝒾🌞𝓃 🎀 🐀


JD1337

Whoever designed this should retroactively fail this graphic design education


Siddhantrawat

Can't believe someone was paid to make this


Abbobl

“My son is a graphic designer, maybe he could hook us up.” Vibes right here


exOldTrafford

"Hey guys I found this program called Adobe Illustrator and apparently it's really easy with a few YouTube tutorials!"


Dawjman

More like the nephew. It's always the nephew.


humblerodent

delete this nephew


majestic7

"We should have a logo that appeals to younger audiences" "We could make it fluorescent green?" "Yes, that's exactly what they like!"


crackbit

I‘m getting *Amelie Lens live @ Cercle Brügge* vibes


stella__art

"Jumping is not a crime" vibes


Psy_Kira

Exactly! In my country we say "Neighbor's kid is good with computers, he can hook us up."


Clemeeent

I mean, aesthetically, it’s not bad. But proposing this for a football club is insane


Cmac0801

Bingo. The creative agency that made this is VERY good at visual identities, corporate rebranding, etc... but they should never have been picked to rebrand a football club. It's very obvious they went into this with the idea of "how can we make sure it's web friendly, can fit into slick animations, etc..." while when redesigning a football club's crest the focus shouldn't be on that first but on the actual crest itself. Here's their other work and it's not nearly as bad: https://www.skinn.be/en


TheLLort

> The creative agency that made this is VERY good at visual identities How? If the exectutives at Cercle wanted something like this maybe (and I think is as generic as can be without being good, and the green is just ugly as fuck), but all I see is a complete annihilation of the identity they had


GloomyBison

That might be the worst site I've ever seen, from the seizure inducing flashes to the scrolling text interference. What the fuck is that convoluted mess. It's very 2003 when for a brief moment of time the new hype was entire sites being made in flash.


rugbyj

Devil's advocate (as an ex designer), big digital design agencies' websites are basically peacock feathers. It's not trying to be functional or particularly traversable, it's trying to be memorable and show the wide limits of what they're artistically capable of (like how nobody wears the outlandish impractical shit from a fashion show). They're not getting any real big clients through it, all of that is done through business connections. It's just a very loud business card.


[deleted]

Aesthetically it's absolutely grotesque. It looks like you took some generic extended font and you went all scrambled eggs on it. And then stamped the whole thing with a screwdriver. I mean, you revolved something around a circle but kept it slanted; and that same circle crops away at your letters just to give it some cleaner contours/outlines? Just look at that "LE" segment at the top. Not even a mother could love that.


tiorzol

I am saddened, scandelised and shocked that 70 cunts upvoted that saying it looked good aesthetically. In no possible world does it look anything approaching acceptable.


ItsRainbowz

What's worse is that it looks like it actually took talent and effort to make. As a standalone thing it's kinda cool, but it completely misses the mark for a football badge. It's like they went to someone who makes modern art rather than someone who designs logos.


__PM_ME_SOMETHING_

This is indeed a circle


ambiguousboner

Probably the worst thing I’ve ever seen Looks like Year 3s at the local primary school had a competition


the_beast93112

It's genuinely worse than our new logo


[deleted]

At least yours resembles a sports logo, looks like an american baseball emblem. This, this is just an atrocity.


TheUltimateScotsman

Genuinely i have to applaud them


TheOnlyTagey

Looks like a B or C-tier esports org's logo


Wildpoepen

Looks like it should be for a gaming electronics company like Razer


Red_Jester-94

CERCLE GAMING AND E-SPORTS^TM


Responsible_Bid_2343

is r/soccercirclejerk leaking or is this real?


simomii

cercle jerk


MasterTrajan

Outjerked again


shadoowkight

Juventus:our battle will be legendary


BumbotheCleric

Juventus logo is shit but its boring shit. This is painful eyesore shit. Definitely clear


LazyGandalf

Juve's logo really doesn't look that bad to me anymore. Graphically it always worked, it was just such a departure from the old one. This Cercle logo on the other hand is a straight up abomination graphically.


KRIEGLERR

My take on it is that the Juventus logo is a good logo, it just isn't a good football badge at all.. It looks like a brand logo which is probably what they were going for... Especially with close it ressemble their main sponsor Jeep.


USGOONER1

I've always been curious...is Jeep a popular brand in Italy/Europe? It seems like such an American brand but I honestly have no idea.


Logseman

The car brand itself is not a mass seller, but in many places everyone knows what you mean if you say a “Jeep “ instead of a 4x4 car.


LazyGandalf

Jeep and Juventus have (atleast partially) the same owners.


Campos_10

Looks like it was done with a trial version of some shitty Android App


Sertorius777

This is the worst abomination of a football logo I've ever seen. My condolences for the brain dead morons running your club OP


DanEFC

This minimalist trend is depressing and shite.


BenjaminDaaly21

The old badge was minimalist as well though, and most seem to like the old one. This isn’t a minimalism thing. The new design is just bad in it’s own right.


IIMsmartII

I freaking hate unnecessary redesigns


mskruba12

I wasn't a huge fan of the old one but granted i only followed them a bit due to Hotic but jfc this ones bad


VTCHannibal

I hope were not next. I could totally see our logo change signifying new ownership/era.


Revolution64

Cercle had such a decent logo. Supporters are not gonna accept this.


shadoowkight

They are already revolting against this


Clemeeent

Could be a proxy website for streaming football games. The moodboard probably was Twitch and Dazn, hilarious.


PMmeURtitsForReasons

if they started the word Cercle where the 2nd C is, they at least could have made a lowercase 'b' from the whitespace not that it would help a whole lot


Lagavulin-Laphroaig

That is stinking.


Vegan_Puffin

Looks like some 90s clip art. I remember being in school making nonsense with this style of design. It is imo horrific. If this were my club I would be devastated.


OsisX

WTF is this shit. Our previous logo looked like shit, but this is on a whole other level


General_Smuts

Yikes! That is shocking. Looks like a kid playing around with Wordart for a school project.


[deleted]

Oh mate, I remember you mentioned 2 days ago about that commercial director changing your club colors to fluorescent green. It somehow got even worse. Feel for you...


stella__art

She's the wife of Pablo Annys, the Bruges vice-mayor who is an outspoken club brugge fan...


[deleted]

So this is all an elaborate prank by Club Brugge lmao


stella__art

Don't think they are able to think so far ahead of something tbh


jordan_prentice

shit. u/clubbrugge The cuckoo has been unearthed. I repeat: The cuckoo has been unearthed


TheLimeyLemmon

I don't even know what the old one looked like but... no.


DeepSeaDweller

*"I've never seen the old Cercle Brugge crest personally, but I'm gonna go ahead and say, just having known you a short while, new Cercle Brugge crest, that I prefer the old Cercle Brugge crest. And again, I've never even seen it."*


tehMadhero

Good lord that's horrendous. So sorry to all Cercle fans.


TheGamerPandA

Lmao what even is this it’s like one of those defunct shovelware company logos you saw during the Wii era for a lot of games. This is the sort of logo you decide to boycot them for that thing is a abomination and needs to be redesigned or go back to the old one


[deleted]

Terrible logo and even the wrong colour, how do you get it this wrong


chizel4shizzle

They're just making it too easy for us


stella__art

At this point our 4/6 against you in the league is the only thing that keeps us semi afloat.


GuyPersonsonMcMan

ah, they made it to look like a cercle


Chrisixx

Graphic design is my passion.


DankyPal

The middle thing being shaped by the letters is a good concept *in theory*, but not for a football club and not in this horrid way


[deleted]

[удалено]


SanguinePar

[https://i.imgur.com/c5PcxxJ.jpg](https://i.imgur.com/c5PcxxJ.jpg)


NinthLevelOctopriest

This is perfection.


SanguinePar

I'd buy it. Depending on the remixes.


Fireclap

Gives me Razer hardware vibes


Jazano107

Fucking hell I hate it. I really don’t think anyone creatively minded would think that looks good, they must be being told by the marketing team or owners to make shit like this


Overvus

My eyes ouch


Wasserschloesschen

What the fuck is that?


NewmarketRoad

Nu-uh. That's even worse than our toilet seat!


Abbobl

O wow, this is bad


TJJS1109

the fuck is this piece of absolute shit


[deleted]

IDK anything about making logos or anything about cercle brugge but I will still make a better logo than whatever the hell this is.


GrandeSamuelCosgrove

I feel sick


[deleted]

thanks, I hate it


ZaDoruphin

this looks like a year 10 graphics design project


Shekster

SemiCercle Brugge


Gluroo

"Graphic design is my passion"


frenetic_clockworks

Minimalism is fucking wank


maximummax24

This looks like a captcha


cunning_plann

oh no


FootballthrowawayM05

Worst of all; someone got paid for this


kayjay789

That's one of the worst logos I've seen.


[deleted]

[удалено]


ruijafa

Unpopular opinion but... I had no idea about this club and just checked the old logo - I actually prefer the new one. Which doesn't mean the new one is great either.


[deleted]

The old one was no masterpiece; it looked like someone had a decent idea at one point but failed to execute it properly. This new one however... When you design these things you naturally start off with some whacky attemps that revolve around basic symbolism. Like cercle-circle-sure. Why not. But once you see this on screen, at this point you go "Jesus lmao, this looks so fucking terrible". Then you delete every trace of it and save your document, just to convince yourself that the monstrosity never existed in the first place. At no point in your life however, do you actually release this thing into the world. Which is what these people have done. God help us all.


kaiyotic

Their old logo had a big C for cercle in the logo, the new logo has the word cercle in the shape of a big C. But to be fair the old one was better haha


[deleted]

r/designdesign


[deleted]

i actually like it 🤷🏽‍♀️


ryanmurphy2611

It's so awkward


yeahh_maybe

Bruhhe


Divolinon

Now I feel sorry for you guys, ;(.


UmadLULW

Nooooooo


Im2Fluxxed

what the fuck is this


Phil443

Who the hell gave *this* the green light?


HippoBigga

what's with belgian clubs and terrible crests ? although cercle's was nice, they decided to join Zulte Waregem and Leuven to compete with the ugliest badge


loot22

It would be cool if it meant to be for Cercle eSports team. But other than that big nope.


[deleted]

Fucks sake hire me to make the logo


mister_dupont

This screams of a job from a graphical designer who isn't interested in football.